Logothetis Anbalaj pou Manje pa Antonia Skaraki

Dizayn Logothetis Anbalaj pou Manje pa Antonia Skaraki se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2021 A' Design Award Lò nan Kategori Konpetisyon Dezayn Anbalaj.

LòAnbalaj· 2021

Logothetis Anbalaj pou Manje

pa Antonia Skaraki

Kliyan: Logothetis

Gayan A' Design Award Lò nan Kategori Anbalaj

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Verifye Estati Pri pou #94668

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Koulè

Konsepsyon an

Konsènan Logothetis Anbalaj pou Manje

Manman Nati, ensprasyon etènèl la, mennen nan yon konsepsyon estraòdinè pou yon fason tradisyonèl pou fè bagay yo. Logothetis Farm nan Zakynthos, Grès, kite valè yo ak enpòtans eritaj Grèk lejandè a parèt nan yon fason dinamik. Eksperyans fèm rive sou tab la rankontre ak maji konsepsyon an, rakonte istwa ak kreye mak. Ak yon idantite klasik ak pwòp, ak yon touche amizan pou piblik jodi a, anbalaj la bay yon atmosfè chalere ki akeyi tout konsomatè yo pou yo pran li!

Rekonesans lan

Konsènan A' Design Award Lò

Logothetis Anbalaj pou Manje se yon ganyan A' Design Award Lò, yon rekonesans imans prestijye yo bay design premye klas, mèvèye e eksepsyonèl. Ganyan Lò yo se kreyasyon ki trè inovatè, vizyonè e ki briye ak bèl bagay, ki reflete jeni, sajès ak mèt konpetans designer yo. Yo atann Logothetis Anbalaj pou Manje pou se yon envansyon ki fè anpil lwanj, ki bay tandans e monimantal ki delivre yon valè san parèy. Design sa a ki ganyen A' Design Award Lò se yon pwojè espektakilè, respekte ki pote anpil benefis e ki pouse limit atizay, syans, design ak teknoloji. Logothetis Anbalaj pou Manje kreye santiman dezi ki entans, li reveye pasyon, li ankouraje kreyativite e li fasine nou.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik: A contemporary design for a traditional way of doing. Mother Nature unfolds some of her secrets, and the brand, Logothetis Farm in Zakynthos, Greece, offers her unique gifts to all. The farm to table experience met the magic of design and storytelling. That is how a classic and clean identity with a playful twist was created. Cute illustrations and soft pastel colours make this series easily recognizable and memorable. The packaging gives a warm, joyful aura.
Dimansyon & Anbalaj: It goes without saying that the creative approach was designed to minimize processing in packaging and to facilitate recycling. All materials were uniquely sourced and meticulously chosen to enhance the experience and narrative of the stories of the products.
Etikèt: Logothetis, Organic, Bio, Packaging, Design, Storytelling, Farm, Greece, Zante, Zakynthos
Teknoloji Pwodiksyon: Glass jars, paper boxes and metal tins.
Defi Dizayn: The most difficult creative challenge was to link all meanings in one graphic concept. At the same time, a way to share the values and importance of Zakynthos heritage, while giving the design a modern twist, had to be found.
Rechèch: An extensive research was carried out for the task of creating brand concepts and the subsequent refinement of the final design version. In addition, a thorough market research was conducted in order to frame the market, the competitors and the potential buyers. In addition, mood boards were formed to better express the values and ethos of the company, and to agree on a direction and a design concept.
Enspirasyon: Do you know Mother Nature? She is to whom the care of the earth has been given. Enchanted by the stories and myths about Mother Nature, and inspired by the spontaneity of real life moments, the creatives behind this project worked towards the creation of a brand for people with a true zest for life.
After all, the term Mother Nature was first coined here, in Greece. Ancient Greeks were the first to imagine nature personified as a young woman who represents the eternal source of creation.
Dire Pwojè: The project began and finished in 2019 in Athens, Greece.
Fliks Operasyon: The attention to detail in design and storytelling reflected the character of the products, revealing the hard work invested in each one of them, and the consumers appreciated the final packaging.
Manm Ekip: Creative Director: Antonia Skaraki
Designers: Andreas Deskas, Evri Makridis, Valia Alousi
Copywriter: Sotiria Theodorou
Kredi Imaj: A.S. Advertising, 2019