Wiseman Beer Anbalaj Byè pa Wen Liu and Henghong Yang

Dizayn Wiseman Beer Anbalaj Byè pa Wen Liu and Henghong Yang se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2020 A' Design Award Ajan nan Kategori Konpetisyon Dezayn Anbalaj.

AjanAnbalaj· 2020

Wiseman Beer Anbalaj Byè

pa Wen Liu and Henghong Yang

Kliyan: Shenzhen Oracle Creative Design Co., Ltd

Gayan A' Design Award Ajan nan Kategori Anbalaj

33,003

Gayan Pri Verifye

Verifye Estati Pri pou #91422

Gade sou A' Design Award Kominike Laprès Badj Prim

Koulè

Konsepsyon an

Konsènan Wiseman Beer Anbalaj Byè

Wiseman Beer se yon konsepsyon anbalaj pou yon byè an boutèy ki vize konsomatè jèn nan Lachin. Boutèy la fèt an vè ak plastik, bouchon an fèt an metal, epi etikèt la fèt an papye. Yon ikòn wouj ak blan ki gwo aplike dirèkteman sou boutèy la, epi yon gwo zòn wouj eksprime enèji ak pasyon. Anbalaj la mezire 230 milimèt nan lajè, 60 milimèt nan pwofondè ak 60 milimèt nan wotè. Objektif la se bay anbalaj byè a yon aparans modèn ki matche ak karaktè lib ak jwè jèn moun yo.

Rekonesans lan

Konsènan A' Design Award Ajan

Wiseman Beer Anbalaj Byè se yon ganyan A' Design Award Ajan, yon rekonesans ki gen yon prestij enmans yo bay design nivo siperyè, bèl anpil e enpresyonan. Ganyan Ajan yo se travay ki trè briyan e ki trè kreyatif ki montre ekspètiz, talan ak finès designer yo. Yo atann Wiseman Beer Anbalaj Byè pou se yon bèl travay modèl, remakab nan pwofesyonalis e ki gen gwo inovasyon. Design sa a ki ganyen A' Design Award Ajan se yon envansyon trè remakab, admire ki pote benefis e ki pouse limit atizay, syans, design ak teknoloji. Wiseman Beer Anbalaj Byè se yon kreyasyon anpil moun jalou ki reveye dezi, ki pote santiman pozitif e ki limen sipriz ak mèvèy.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik: Beer is the favourite liquor for most Chinese young people. The reason of producing this beer packaging is in order to make the beer packaging on the market seems more fashionable, in line with the temperament of young people and conveys the spirit of young people.
Dimansyon & Anbalaj: The packaging size is 230mm in width, 60mm in depth and 60mm in height.
Etikèt: Wasa, Beer, Wiseman, Art, Red
Teknoloji Pwodiksyon: The design bottle is made of glass and plastic. The material of the bottle lid is metal. The bottle label is paper.
Defi Dizayn: The design of the bottle label was initially inconsistent with the entire design. The design did not achieve the predicted result. After many altering the design, the design was completed. The technique of the bottle making was also a problem need to solve.
Rechèch: The project uses the beer market for young people as a background. With the research on online information and site investigation, the designers have gained an in-depth understanding of the life and preferences of most young people in China at this stage. So the design images could attract young people group.
Enspirasyon: Chinese young people often drink beer. In order to reflect the fashion sense of beer packaging and cater to the young people's market, the design expresses a quirky, mysterious and free effect. The icon image is directly and boldly embedded in the bottle, and the large area of red on the design reflects the young people’s passion. The bottle’s label and the icon are red and white, which increases a promotional effect.
Dire Pwojè: The project started in October 2018 and finished in May 2019 in Shenzhen.
Fliks Operasyon: The image design on the bottle reflects the status of the young people group, which is free, mysterious, funny, free, unconstrained and full of passion. When consumers take a look or use the product, they would feel resonate with the idea of the design.
Manm Ekip: Designer: Wen Liu
Designer: HengHong Yang
Designer: Weijie Kang
Kredi Imaj: Image #1: Creator Wen Liu, Wiseman Beer, 2019
Image #1: Creator HengHong Yang, Wiseman Beer, 2019
Image #1: Creator Weijie Kang, Wiseman Beer, 2019
Image #1: Illustrator Yawen Dai, Wiseman Beer, 2019