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Mi Band 3 Primary Function: Anbalaj Braslè Espò pa Xiaomi

Dizayn Mi Band 3 Primary Function: Anbalaj Braslè Espò pa Xiaomi se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2020 A' Design Award Ajan nan Kategori Konpetisyon Dezayn Anbalaj.


AjanAnbalaj· 2020

Mi Band 3 Primary Function: Anbalaj Braslè Espò

pa Xiaomi

Kliyan: Xiaomi

Gayan A' Design Award Ajan nan Kategori Anbalaj

26,001

Koulè

Konsepsyon an

Konsènan Mi Band 3 Primary Function: Anbalaj Braslè Espò

Mi Band 3 se yon konsepsyon anbalaj pou yon braslè espò. Anbalaj la itilize yon senp chif 3 kòm pwen vizyèl prensipal la, ki antoure ak yon modèl ki enspire pa yon pis atletik. Modèl la etann sou tout bwat la epi li transmèt mouvman espò a atravè liy senp. Bwat la koupe ak dekoup epi pliye ak papye, epi li mezire 108 milimèt nan wotè, 75 milimèt nan longè ak 32 milimèt nan lajè. Koulè diferan make vèsyon diferan yo. Seri a kenbe yon konsepsyon inifòm pou l rete vizib sou etajè magazen yo.

Rekonesans lan

Konsènan A' Design Award Ajan

Mi Band 3 Primary Function: Anbalaj Braslè Espò se yon ganyan A' Design Award Ajan, yon rekonesans ki gen yon prestij enmans yo bay design nivo siperyè, bèl anpil e enpresyonan. Ganyan Ajan yo se travay ki trè briyan e ki trè kreyatif ki montre ekspètiz, talan ak finès designer yo. Yo atann Mi Band 3 Primary Function: Anbalaj Braslè Espò pou se yon bèl travay modèl, remakab nan pwofesyonalis e ki gen gwo inovasyon. Design sa a ki ganyen A' Design Award Ajan se yon envansyon trè remakab, admire ki pote benefis e ki pouse limit atizay, syans, design ak teknoloji. Mi Band 3 Primary Function: Anbalaj Braslè Espò se yon kreyasyon anpil moun jalou ki reveye dezi, ki pote santiman pozitif e ki limen sipriz ak mèvèy.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik
Mi Band 3 is a low profile product that targets the lower end of the sports headset market. The design task is to add some attractive elements to the packaging and make an outstanding look from the shelves. The whole series of packaging maintains a uniform design to draw attention from the consumers, thus creating new possibilities for display in an offline setting.
Dimansyon & Anbalaj
dimension
height 108, Length 75, width 32mm
Etikèt
Sport, band, electronic, packaging, colorful
Teknoloji Pwodiksyon
material: Paper
Structure: paper die cut and fold to box.
Defi Dizayn
For a low-profile product that targets the lower end of the sports headset market, the whole series of products maintains a uniform design with rich colors to draw attention from the consumers, thus creating new possibilities for display in an offline setting.
Rechèch
Mi Band 3 is a low profile product that targets the lower end of the sports headset market. The retail price for the product is 22.22 Euro in China. The overall packaging budget was limited to about 0.6 Euro. So it is the designers' task to add some attractive elements to its packaging and make it outstanding from the shelves.
Enspirasyon
Mi Band 3 packaging emphasizes the youth and energy frequently associated with this group of users, so the packaging uses a simple figure of 3 as the visual point, surrounded by a pattern design that draws inspiration from the athletics track. This pattern extends over the entire package, conveying the dynamicity of sports using simple lines. The Mi Band 3 series features several versions in different colors.
Dire Pwojè
The project stared in July 2018 in Beijing China, finished in May 2019 in Beijing China
Fliks Operasyon
In China, the electronic sport product packaging has the same feelings, which are cold, distant, and serious. The design hopes to bring energetic, color, and warm feelings to the product. The packaging delivers that the low-profit products also could have the best design.
Patant
Copyrights belong to Xiaomi Inc, 2019
Manm Ekip
Design director: Lu Chen
Packaging designer: Jiangpeng Su
Packaging structure design: Zhizhuang Song
Kredi Imaj
Image #1:Creative Director Lu Chen, Illustrator Jiangpeng Su, 3D Rendering Artist Tong Ge
Image #2:Creative Director Lu Chen, Illustrator Jiangpeng Su, 3D Rendering Artist Tong Ge
Image #3:Creative Director Lu Chen, Illustrator Jiangpeng Su, 3D Rendering Artist Tong Ge
Image #4:Creative Director Lu Chen, Illustrator Jiangpeng Su, 3D Rendering Artist Tong Ge
Image #5:Creative Director Lu Chen, Illustrator Jiangpeng Su, 3D Rendering Artist Tong Ge

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