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Dragon Year Gift Fonksyon Prensipal: Anbalaj Te pa Tao Ran

Dizayn Dragon Year Gift Fonksyon Prensipal: Anbalaj Te pa Tao Ran se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2024 A' Design Award Fè nan Kategori Konpetisyon Dezayn Anbalaj.


FèAnbalaj· 2024

Dragon Year Gift Fonksyon Prensipal: Anbalaj Te

pa Tao Ran

Kliyan: Shenzhen Yixin Visual Brand Consultant Co., Ltd

Gayan A' Design Award Fè nan Kategori Anbalaj

12,076

Koulè

Konsepsyon an

Konsènan Dragon Year Gift Fonksyon Prensipal: Anbalaj Te

Tèks Liv la: Dragon Year Gift se yon konsepsyon anbalaj pou te Pu'er, ki te kreye kòm yon kado pou Fèt Prentan Chinwa a. Konsepsyon an enspire sou dragon an, yon bèt ki pote bonè nan ansyen mitoloji Chinwa a, ak sou rejyon mòn Yunnan, kote te Pu'er soti orijinèlman. Yon dragon ki fèt ak men nan style kaligrafi ak penti lank konbine ak yon senbòl dragon senp ki fèt ak lojisyèl grafik. Anbalaj deyò a, ki gen yon style sobri, kontras ak style lank bold anbalaj andedan an. Papye koton fèt ak men ki soti nan kominote etnik lokal yo enprime ak tekchin ekran (screen printing), kidonk chak pyès inik.

Rekonesans lan

Konsènan A' Design Award Fè

Dragon Year Gift Fonksyon Prensipal: Anbalaj Te se yon ganyan A' Design Award Fè, yon rekonesans ki gen prestij yo bay bon design ki satisfè egzijans pwofesyonèl ak endistriyèl yo atann de kreyasyon ki byen fèt. Ganyan Fè yo montre gwo konpetans, espesyalizasyon wo, konpreyansyon ekspè ak kapasite kreyatif kreyatè yo. Yo atann Dragon Year Gift Fonksyon Prensipal: Anbalaj Te pou se yon kreyasyon anpil moun estime, admire e renmen ki pratik e inovatè. Design sa a ki ganyen A' Design Award Fè entegre pi bon pratik sektè a e li gen karakteristik teknik konpetan ki lye ak konnesans pratik ak talan. Yo respekte Dragon Year Gift Fonksyon Prensipal: Anbalaj Te pou jèntan li e li fèt pou bay amelyorasyon kalite lavi ki ede fè mond lan vin yon pi bon kote.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik
Using calligraphy and ink painting as forms of expression, the illustrations and text of the "dragon" were hand drawn, and a concise "dragon" symbol was drawn using computer graphics software. The collision of the two shapes the unique temperament of the product. The restrained graphic style of the outer packaging and the wild ink style of the inner packaging form a strong contrast, which coincides with the refreshing and strong aftertaste of tea drinking.
Dimansyon & Anbalaj
200mm x 200mm x 4mm
Etikèt
Packing,Tea packaging,Pu'er tea packaging,Dragon Year
Teknoloji Pwodiksyon
The packaging material adopts handmade paper unique to local ethnic minorities, which is environmentally friendly, simple, and rich in vicissitudes, expressing the ancient and cultural connotations of tea products.
Defi Dizayn
In terms of creation, it is necessary to inherit and activate local traditional culture, while realizing the inherent correlation between "Spring Festival", "Dragon Year", and "Tea"; In terms of material selection, Dai handmade cotton paper was used, which has a low production capacity. However, its long history, soft texture, and clear texture reveal the atmosphere of Eastern culture.
Rechèch
In order to highlight the regional cultural characteristics of the product during the creative process, many attempts were made, and ultimately, the unique Dai handmade cotton paper was selected for screen printing, with each copy being unique.
Enspirasyon
The year of the dragon is approaching, and the dragon is an animal in ancient Chinese mythology, symbolizing auspiciousness. We took the theme of "Dragon" and drew inspiration from the geographical characteristics of Yunnan, China, the birthplace of "Pu'er tea", as well as the refreshing and strong aftertaste of the drink. We created packaging that showcases the characteristics of the product and the attributes of Dragon Year gifts.
Dire Pwojè
The project started in Shenzhen in October 2023, was completed in Yunnan in December 2023, and was launched into the market for sales in Shenzhen in January 2014. Simultaneously achieving excellent sales performance.
Fliks Operasyon
As the Dragon Year Spring Festival approaches, based on local cultural customs, we draw nutrients from ancient dragon totems and combine them with modern design contexts to create tea gifts that conform to the theme of the Dragon Year Spring Festival, showcasing the cultural taste of users.
Patant
Copyright
Name: Tao Ran
Year: 2023

Trademark
Year: 2020-2030
Holder: Shenzhen Yixin Visual Brand Consultant Co., Ltd

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