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Odaya Home Anbalaj pa Elena Gamalova

Dizayn Odaya Home Anbalaj pa Elena Gamalova se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2023 A' Design Award Fè nan Kategori Konpetisyon Dezayn Anbalaj.


FèAnbalaj· 2023

Odaya Home Anbalaj

pa Elena Gamalova

Kliyan: ODAYA Home

Gayan A' Design Award Fè nan Kategori Anbalaj

12,917

Koulè

Konsepsyon an

Konsènan Odaya Home Anbalaj

Anbalaj Odaya Kay bezwen reflete atizan konn fè dantèl handstitched yo itilize ak valè senbolik orneman yo. Figi yon Peacock, eleman prensipal nan premye Koleksyon Swen ak Lanmou Odaya Home, se yon gadyen tradisyonèl nan kay la. Konsepsyon anbalaj la devlope imaj Peacock la nan yon amann entènèt an lò nan plim, raple dantèl-fè tèt li. Istwa mak la rakonte anndan kouvèti bwat kado a, pandan y ap papye tisi delika ak eslogan mak la "Ou fè pati e sa se lakay, Odaya Home" bay yon vlope sansib pou twal la saten koton amann andedan.

Rekonesans lan

Konsènan A' Design Award Fè

Odaya Home Anbalaj se yon ganyan A' Design Award Fè, yon rekonesans ki gen prestij yo bay bon design ki satisfè egzijans pwofesyonèl ak endistriyèl yo atann de kreyasyon ki byen fèt. Ganyan Fè yo montre gwo konpetans, espesyalizasyon wo, konpreyansyon ekspè ak kapasite kreyatif kreyatè yo. Yo atann Odaya Home Anbalaj pou se yon kreyasyon anpil moun estime, admire e renmen ki pratik e inovatè. Design sa a ki ganyen A' Design Award Fè entegre pi bon pratik sektè a e li gen karakteristik teknik konpetan ki lye ak konnesans pratik ak talan. Yo respekte Odaya Home Anbalaj pou jèntan li e li fèt pou bay amelyorasyon kalite lavi ki ede fè mond lan vin yon pi bon kote.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik
The objective was to create packaging that evokes centuries-old traditions in fine needlework and the strong symbolism of textile ornaments, used by generations of women in every home, town, and country. Elegant and graceful, handcrafted designs on lace and woven fabrics of exquisite quality have been the true luxury, a mark of status with a story to tell. Similar to the handcrafted textile product contained in it, the packaging needed to convey a sense of uniqueness and timelessness, craftsmanship through impeccable details.
Dimansyon & Anbalaj
Box (large): Width 430 mm х Depth 100 mm x Height 380 mm with Lid: Height 50 mm
Box (small): Width 340 mm x 240 mm x 35 mm with Lid: Height 20 mm
Etikèt
artisanal bed linen, packaging, visual identity, luxury box, luxury packaging, craftsmanship
Teknoloji Pwodiksyon
Paper boxes with gold foil stamped logo on the top.
Tissue paper with printed pattern on it.
Transparent sticker with gold foil monogram of the brand.
Ribbon printed with the logo in gold.
Defi Dizayn
The challenge was to create packaging that evoke cultural and traditional heritage and at the same time modern life and unforgettable interiors, so the product could stand out and appeal to the target audience to bring it home.
By using the peacock, Odaya Home succeeded in conveying an imposing brand image as one of the leading artisanal bed linen companies.
Rechèch
The design is based on a deep study of European heritage ornaments and craftsmanship techniques in the textile arts. The research included a review of printed archives in libraries, museums, journal reviews, and artists' homes. Recreating heritage symbols, breathing life into centuries-old techniques, and empowering local artisans were the main factors taken into consideration during the phase of research and design.
Enspirasyon
The packaging is part of a branding project for an artisanal bed linen company. In order to accentuate the beauty of the handcrafted product themselves, the box packaging was decided to be in white color.
The peacock, a bird admired for its beauty, is a heritage symbol of core family values. Recreated in gold foil, the peacock is given the aura of eternal beauty and value, a brand illustration and symbol, but also the inspiration behind Odaya’s iconic first textile collection, Care and Love.
Dire Pwojè
The project started in June 2022 and finished in March 2023, in Sofia, Bulgaria.
Fliks Operasyon
The box could be reused to treasure memories, as letters, postcards, small collectibles objects, or as a
storage box.
Patant
Copyrights belong to Elena Gamalova, 2023.
Kredi Imaj
Illustration and design: Elena Gamalova, 2023
Video Credits: ODAYA Home

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