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Kampot Anbalaj pa Vighnesh Dudani

Dizayn Kampot Anbalaj pa Vighnesh Dudani se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2022 A' Design Award Bwonz nan Kategori Konpetisyon Dezayn Anbalaj.


BwonzAnbalaj· 2022

Kampot Anbalaj

pa Vighnesh Dudani

Gayan A' Design Award Bwonz nan Kategori Anbalaj

11,952

Koulè

Konsepsyon an

Konsènan Kampot Anbalaj

Kampot se yon biznis ki gen yon fanmi ki gen non kote ki gen orijin konsepsyon pwodwi yo. Yo se sitou nan pwodwi swen pou po epi sèvi ak metòd tradisyonèl yo devlope chak pwodwi nan men lè l sèvi avèk engredyan natirèl. Anbalaj la fèt pou reflechi sou orijin zansèt yo ak nati pi bon kalite pwodwi yo. Li pakonsekan gen yon melanj de yon pèsonalite modèn ak ansyen, bay yon sans de eritaj ak kilti ke mak la pote. Pandan ke li kenbe li minim ak bèl, fè li enpòtan pou mache jodi a # 039.

Rekonesans lan

Konsènan A' Design Award Bwonz

Kampot Anbalaj se yon ganyan A' Design Award Bwonz, yon rekonesans ki gen anpil prestij yo bay design ekselan ki make pa kreyativite, enjenyozite ak finès. Ganyan Bwonz yo se objè ki abil anpil e ki kreyatif nan fason ki frape, ki otantifye gwo eksperyans, imajinasyon ak debouyaj designer yo. Yo atann Kampot Anbalaj pou se yon objè anpil moun estime, admire e renmen, ki pwofesyonèl e inovatè nan fason remakab. Design sa a ki ganyen A' Design Award Bwonz enkòpore pi bon pratik nan atizay, syans, design ak teknoloji, e li ekselan pou atansyon li bay detay. Kampot Anbalaj satisfè bezwen yon fason espledid, li touche dezi, li chame santiman e li atire kiryozite.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik
The design originates from the unique story of a rare product. To do justice to the same, the packaging is a blend of the narrative of traditional processes being used to compete in a modern and constantly evolving market. The packaging stands apart due to the use of a mix of vintage typography with modern colours and aesthetics. Where one is reflecting on the heritage of the brand while the other resonates with the idea of staying relevant to the changing times.
Dimansyon & Anbalaj
The packaging is a square box that is of the following dimensions 130mm X 130mm X 130mm. It is a single walled box where the soap and loofah has been directly placed without the use of any unnecessary packing material.
Etikèt
soap, beauty, packaging, branding, cambodia, natural, retro
Teknoloji Pwodiksyon
Locally sourced paper pulp that is printed using offset printing technique. The paper is completely recyclable and produced using sustainable means and old techniques. Plastic use has been completely avoided in the entire packaging. To the extent, the paper hasn't been laminated as well.
Defi Dizayn
It was challenging to stick to a single direction for the packaging. The business has grown through so many phases that it was difficult to simply reflect on one. Each phase of the business was crucial enough to not be ignored.
Further, was the challenge of having a retro touch without the use of retro colours/textures which are generally more saturated than pastels. The solution to which was to use more than a single direction for different elements and make them work in harmony together.
Rechèch
The research was much like a vast mood board of principles and visual structures of multiple brands in a similar space. Surveys were conducted amongst the target audience to understand their likes and dislikes, their experience with skincare products and their desires when it comes to the same. The results of these surveys helped us lock onto the colour palettes and on a more crucial level made us add complimentary pumice stones/loofahs in every box to enhance the consumer experience.
Enspirasyon
There were a number of sources that have inspired this project. However, the most influential inspiration has been the very story of the brand conception and why it was formed in the first place.
The brand comes with a vast heritage. Formed to promote the local and unique product offerings of their village (Kampot). And to employ the women of the village to help them make a living.
Kampot is a village that most Cambodians are aware of and many elements of the design is inspired from there.
Dire Pwojè
Duration: 6 months
Location: India
Fliks Operasyon
The soaps developed by Kampot are either for helping make the consumers skin better or help cure existing skin infections and other such skin related issues. Since many of these consumers are often in pain or dealing with skin irritation, the packaging is designed to help them in the moment by giving a very soothing sensation to the eyes. The idea is to keep it welcoming and relieving since the soaps are meant to do exactly that for the users skin. The packaging also has the balance of modern applications through the use of pastel colours blended with ancestral knowledge that is conveyed via the typography.

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