Kum-Kum Anbalaj Dlo pa Backbone Branding

Dizayn Kum-Kum Anbalaj Dlo pa Backbone Branding se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2021 A' Design Award Lò nan Kategori Konpetisyon Dezayn Anbalaj.

LòAnbalaj· 2021

Kum-Kum Anbalaj Dlo

pa Backbone Branding

Kliyan: Backbone Branding

Gayan A' Design Award Lò nan Kategori Anbalaj

47,755

Gayan Pri Verifye

Verifye Estati Pri pou #111780

Vizite Sit la Gade sou A' Design Award Kominike Laprès Badj Prim

Koulè

Konsepsyon an

Konsènan Kum-Kum Anbalaj Dlo

Boutèy la gen ti gout simetrik sou kat kote li yo, de fè fas a anwo ak de fè fas a anba, ki fòme fòm dlo a nan sibstans dinamik li yo. Kòm pou etikèt la ak logo, Backbone Branding te kreye yon konbinezon de yon etikèt ak yon boutèy plen, ki montre transparans ak plastisit dlo a nan dinamik li yo. Tint ble a nan etikèt la tounen melanje annamoni ak boutèy la epi, gras a refraksyon nan limyè nan likid la, fè boutèy la vizib, ak logo blan mak la sou etikèt la transparan vin aparan akòz koulè ble a. etikèt dèyè.

Rekonesans lan

Konsènan A' Design Award Lò

Kum-Kum Anbalaj Dlo se yon ganyan A' Design Award Lò, yon rekonesans imans prestijye yo bay design premye klas, mèvèye e eksepsyonèl. Ganyan Lò yo se kreyasyon ki trè inovatè, vizyonè e ki briye ak bèl bagay, ki reflete jeni, sajès ak mèt konpetans designer yo. Yo atann Kum-Kum Anbalaj Dlo pou se yon envansyon ki fè anpil lwanj, ki bay tandans e monimantal ki delivre yon valè san parèy. Design sa a ki ganyen A' Design Award Lò se yon pwojè espektakilè, respekte ki pote anpil benefis e ki pouse limit atizay, syans, design ak teknoloji. Kum-Kum Anbalaj Dlo kreye santiman dezi ki entans, li reveye pasyon, li ankouraje kreyativite e li fasine nou.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik: The uniqueness of the project lies in the fact that it is difficult to figure out where the structure of the bottle has started and where it has ended.
The structure, design, selected colors, transparency, label, and logo - all form a solid entity with the water inside.
When rotated the bottle transforms into a drop of water in movement.
Dimansyon & Anbalaj: Width 65mm x Depth 55mm x Height 320mm
Etikèt: water, transparency, minimalism, structure, packaging, design, dynamics
Teknoloji Pwodiksyon: PET bottle
Transparent label
Defi Dizayn: Our goal was to showcase the characteristics of water and make them emerge through our design. It needed to be different and stand out from the other brands.
The technology for this new structural design manufacturing is new in Armenia. Initially, the bottle is not cylindrical, its design has a shape similar to a rectangular prism with a droplet-like shape inside it. Whenever we created the design, it faced some difficulties in printing houses and we were compelled to change it 2 times, after which the printing house ordered a new printing machine to be able to get the result according to the design.
Rechèch: Many experiments have been conducted to make this plastic bottle reflect the characteristics of water and make them emerge through our design. The structure of the bottle has been created per consequence of observation of the water in its dynamic state: its movement has become the structure of our bottle.
The label and logo, are designed in order to help show the transparency and plasticity of the water in its dynamics.
Enspirasyon: The inspiration was drawn from the unique attributes of water, from its transparency to minimalism and its appearance as a droplet when it is in a dynamic state.
Therefore, the form of the falling water droplet was incorporated into the design of the bottle, giving the whole structure a dynamic shape.
Dire Pwojè: The project started in September 2019 in Yerevan, Armenia, and finished in February 2019.
Fliks Operasyon: It breaks the all-known stereotypes of the water bottle and gives tribute to the water by being the simulation of the form and transparency of the water.
Manm Ekip: Creative Director: Stepan Azaryan
Designer: Mariam Stepanyan
Content Writer: Grace Jerejian
Video Maker: Levon Manukyan
Video Editor: Levmotion
Kredi Imaj: All photo credits to Backbone Branding
Video Credits: Levon Manukyan, Kum-Kum, 2019
Video Editor: Levmotion