Transformers the Skin Test House Magazen Popiler Tanporè pa Hsuan-Hui Lee

Dizayn Transformers the Skin Test House Magazen Popiler Tanporè pa Hsuan-Hui Lee se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2021 A' Design Award Fè nan Kategori Konpetisyon Enteryè.

FèEnteryè· 2021

Transformers the Skin Test House Magazen Popiler Tanporè

pa Hsuan-Hui Lee

Kliyan: Birkin Creative Integrated Marketing Service Limited

Gayan A' Design Award Fè nan Kategori Enteryè

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Gayan Pri Verifye

Verifye Estati Pri pou #107197

Vizite Sit la Gade sou A' Design Award Kominike Laprès Badj Prim

Koulè

Konsepsyon an

Konsènan Transformers the Skin Test House Magazen Popiler Tanporè

Transformers the Skin Test House se yon magazen popilè tanporè ki fèt pou yon mak kosmetik. Magazen an bati ak kontenè ki gen yon estrikti an asye, pandan ke planche a, plafon an ak miray yo fèt ak materyèl an bwa ki respekte anviwònman an. Bwat limyè LED ak vitrin prezante pwodwi yo anndan. Inite yo ka monte nan douz èdtan epi konbine an diferan kantite, epi yo ka ajoute yon oven pou tan lapli. Tout materyèl yo reyitilizab, epi magazen an te monte ak demonte anviwon swasant fwa pou evènman ekspozisyon nan kote piblik.

Rekonesans lan

Konsènan A' Design Award Fè

Transformers the Skin Test House Magazen Popiler Tanporè se yon ganyan A' Design Award Fè, yon rekonesans ki gen prestij yo bay bon design ki satisfè egzijans pwofesyonèl ak endistriyèl yo atann de kreyasyon ki byen fèt. Ganyan Fè yo montre gwo konpetans, espesyalizasyon wo, konpreyansyon ekspè ak kapasite kreyatif kreyatè yo. Yo atann Transformers the Skin Test House Magazen Popiler Tanporè pou se yon kreyasyon anpil moun estime, admire e renmen ki pratik e inovatè. Design sa a ki ganyen A' Design Award Fè entegre pi bon pratik sektè a e li gen karakteristik teknik konpetan ki lye ak konnesans pratik ak talan. Yo respekte Transformers the Skin Test House Magazen Popiler Tanporè pou jèntan li e li fèt pou bay amelyorasyon kalite lavi ki ede fè mond lan vin yon pi bon kote.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik: The design theme is Transformers: The Skin Test House of SK-II. It is meant to be a holistic strategy of brand marketing that can establish social interaction with people in urban public places!
Dimansyon & Anbalaj: Size of sole container: W1620 x H290 x D480 cm

The size of the design simulates that of glass container house and contemporary glass house, and the container is built from steel structure. The indoor spaces of all the houses are 225 cm in height. The floor, ceiling, and walls are planned to be made of wooden materials, all of which are eco-friendly. The containers have been repeatedly used for display for approximately 60 times.
Etikèt: pop-up shop, creative marketing, Birkin, exhibition, exhibition space, exhibition design, retail design, brand marketing
Teknoloji Pwodiksyon: Wooden materials, eco-friendly materials, LED lights. All the employed materials are eco-friendly and reusable, to the extent that the process of assembly and disassembly have been completed for 60 times.
Defi Dizayn: This design is the result from gradual advances of the glass house, which had spent two and half years on fixing the defects in slidable floors during raining days, inability of altering the numbers based on different demands, inability of assembly, inability of displaying products with lamps other than light boxes, to name but few.

To date, the upgrades of canopy, product showcases, and LED light boxes have made the design fits requirements for all trade fairs in Taiwan. The design integrates into the public with interactive experience to make the spirit of the brand more widely valued.
Rechèch: The design, inspired by pop up shops, is considered the second marketing center of the brand when the first refers to the designated counter in the department store.

The advantages of this design include:
1. It can be constructed in different quantity of containers.
2. It visually attracts people.
3. It can display the features of the brand with showcases, and purpose of the event with videos.

The design integrates world trends in fashion and utilizes sound and light effects. The carriers improve the publicity of the products, and the brand value will leave a good impression on the public.
Enspirasyon: This design aims for the brand marketing of SK-II, a Japanese cosmetics brand, in a form of pop up store.

This design is a new type of operation which creative marketing strategies are integrated with retail stores under the concept of pop-up shop, featuring its temporariness and portability. It brings residents to a good understanding of the products of the brand and enables them to feel the atmosphere inside the shop in exhibition sessions regardless of location.
Dire Pwojè: Time: January, 2020
Location: The most visited areas beside the most popular department stores of Taiwan for exhibition events which had held 60 sessions within a year.
Fliks Operasyon: The building volumes can be assembled in 12 hours. The assembly methods include one, one plus one, two plus two, etc.

In view of quick assembly, the shop would be built for testing before arriving at the sites. The process is under scrutiny to reach flawless quality. The details are written below:

1.Canopy would be attached to the houses for rainy weather.
2.The showcases can be switched in position.
3.The automatic doors can be replaced with sliding ones.
4.The sizes of tables and chairs are adjustable to maximize the number of them.
5.When sole container is in use, there would be only one entrance.
Manm Ekip: Birkin Creative Integrated Marketing
Kredi Imaj: Birkin Creative Integrated Marketing