Paper and Wood Izložbeni štand – dizajner Kodai Fukuchi

Dizajn Paper and Wood Izložbeni štand čiji je autor Kodai Fukuchi iznimno je cijenjeni dobitnik prestižne nagrade 2025 Brončana nagrada A' Design Award u natjecateljskoj kategoriji Arhitektura Sajmova, Interijer i Dizajn Izložbi.

BroncaSajam· 2025

Paper and Wood Izložbeni štand

autor/ica Kodai Fukuchi

Klijent: Hakuten Corporation

Dobitnik nagrade Brončana nagrada A' Design Award u kategoriji Sajam

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Boje

Dizajn

O dizajnu Paper and Wood Izložbeni štand

Crecijin štand utjelovljuje održivost kroz koncept papira i drva, osiguravajući da se svi materijali ponovno koriste ili recikliraju. Ističe ulogu drva u svakodnevnom životu i Crecijinu predanost smanjenju otpada. Sa cijevima od prorijeđenog drva s Hokkaida i podovima koji se postavljaju bez alata, konstrukcija redefinira održivi dizajn izložbi. Papirnata instalacija duljine 75 m predstavlja Crecijin toaletni papir u dugim rolama, dok pečatna igra koja koristi višak materijala promiče recikliranje. Ova inicijativa smanjuje otpad na najmanju moguću mjeru i nadahnjuje održivost u cijeloj industriji.

Priznanje

O nagradi Brončana nagrada A' Design Award

Paper and Wood Izložbeni štand je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Paper and Wood Izložbeni štand bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, znanosti, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Paper and Wood Izložbeni štand sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.

Iza dizajna

Komplet za medije

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: This project is designed to prompt reflection on the everyday use of "paper and wood". It aims to advocate how wood resources are integral to our lives and provides detailed exhibitions on the importance of paper recycling. In booth decorations, it emphasizes the importance of wood resources by exclusively using "paper and wood", achieving a design that visualizes the intended message while promoting environmentally sustainable practices and reducing environmental impact.
Dimenzije i pakiranje: Booth Size : W9000 x D6000 x H3600
Oznake: Sustainability, Exhibition booth, Paper and wood, Zero waste, Reuse, Recycling
Proizvodna tehnologija: Crecia's toilet paper is three times longer than traditional rolls, visually represented by incorporating approximately 75 meters of paper into the upper construction to showcase this feature. Additionally, three types of plywood are randomly combined to emphasize the natural beauty of wood tones and textures. The wooden structures are designed with disassembly in mind, using screws only for fixation, and puzzle-like shapes enable easy installation of wooden flooring without the need for tools.
Dizajnerski izazov: When creating booths using only "paper and wood," the most challenging aspect was the booth's structure. Through trial and error, we replaced metal pipes commonly used in construction scaffolding with wooden pipes. These wooden pipes are made from thinned-out Todomatsu (Hokkaido fir), significantly contributing to regional forestry promotion. This design not only enhances the quality and uniqueness of the design but also contributes to solving and developing forestry challenges.
Istraživanje: Conventionally, exhibitions have generated substantial waste, but Crecia's initiative has garnered attention for waste reduction in the exhibition industry, ushering in a new concept. Designs using only wood and paper, both recyclable, enhance exhibition sustainability, leading to economic benefits from reduced waste disposal costs. Moreover, this new concept has influenced other exhibitors and the entire industry, promoting the adoption of sustainable exhibition practices.
Inspiracija: Crecia manufactures and sells paper products such as tissues and toilet paper, using paper made from environmentally friendly and sustainable wood resources. To convey the sustainability of these wood resources, they came up with the idea of creating a booth using only "paper and wood" materials, aiming to produce no waste by reusing or recycling everything after the event. They focused on designs that highlight the essence of "paper and wood" without unnecessary processing.
Trajanje projekta: It was exhibited at Tokyo Big Sight in Japan in August 2023.
Tijek rada: At our booth, we conducted a stamp rally using surplus tissue box materials from the manufacturing process instead of regular paper. This initiative aimed to educate visitors on the recyclability of paper. Participants completed the rally by depositing stamped papers into a collection box, reinforcing the message of recycling. Additionally, we conducted surveys to understand how people dispose of used tissue boxes, further promoting paper recycling.
Članovi tima: Designer : Kodai Fukuchi
Creative Director : Ryosuke Suzuki
Zasluge za fotografije: Photographer : Akitoshi Kudo