Eastern Seawall Sustav signalizacije – dizajner Yi Zhang

Dizajn Eastern Seawall Sustav signalizacije čiji je autor Yi Zhang iznimno je cijenjeni dobitnik prestižne nagrade 2023 Srebrna nagrada A' Design Award u natjecateljskoj kategoriji Dizajn Grafike, Ilustracije i Vizualne Komunikacije.

SrebroGrafika· 2023

Eastern Seawall Sustav signalizacije

autor/ica Yi Zhang

Klijent: Water Authority of Shenzhen Municipality

Dobitnik nagrade Srebrna nagrada A' Design Award u kategoriji Grafika

38,399

Potvrđeni dobitnik nagrade

Provjerite status nagrade za #147329

Pogledajte na A' Design Award Priopćenje za medije Značka nagrade

Boje

Dizajn

O dizajnu Eastern Seawall Sustav signalizacije

Eastern Seawall je sustav signalizacije dizajniran za obalno šetalište na poluotoku Dapeng u Shenzhenu, u Kini. Šest zasebnih dionica duž obale duge 32 kilometra povezano je jedinstvenim vizualnim jezikom. Informacijske ploče, karte lokacija i prikazi ekologije postavljeni su uz ceste i ulaze. Strelice oblikovane prema tijeku plime i oseke pružaju jasno usmjeravanje. Ploče su izrađene od antikorozivnog tvrdog drva merbau s čeličnim križnim nosivim kosturom. Modularne strukture omogućuju fleksibilnu montažu na obalnim zidovima, stepenicama, padinama i grebenima te smanjuju opterećenje vjetrom u slanoj i vlažnoj klimi.

Priznanje

O nagradi Srebrna nagrada A' Design Award

Eastern Seawall Sustav signalizacije je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i dojmljivim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da Eastern Seawall Sustav signalizacije bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomiče granice umjetnosti, znanosti, dizajna i tehnologije. Eastern Seawall Sustav signalizacije je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.

Iza dizajna

Komplet za medije

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: This project was to connect 6 areas visually by unified signage systems, creating unique experience for visitors to enjoy native features and vitality.
While avoiding intrusive design, we took "reading on the way" as main design concept. It provides visitors with fresh, interesting and complete experience to read information, such as signboards, site maps and ecology introductions for roads and entrances. Modular structures were adopted to meet the needs of different venues.
Dimenzije i pakiranje: 2800mmx130mmx130mm Anti-corrosion Merbau Hardwood
10mm Steel Skeleton of Cross Bracing
Oznake: Signage, environment，seawall reconstruction，experiential graphic，Coastal，public space
Proizvodna tehnologija: Along the 32km shoreline of Dapeng Peninsula in six disconnected parts, is dotted with boards in compact structures. The installation is easy and fast due to stage construction and long cycle. The coastal conditions bring challenges such as typhoon, high salt and high humidity. The boards can reduce wind loads and combine with permanent poles, avoiding looseness and corrosion of regular metal fasteners, easy for maintenance.
Dizajnerski izazov: The unified signage systems are built instead of the existed disordered ones to meet low maintenance demands for each section, and the demands for coastal economic production, also for the tourists. They’re designed by modular structures, making sign boards available with various forms but unified modules. Flexible sign-board assembling is achieved to meet the needs of different venues.
Istraživanje: Mountain-seaside Promenade was an existed narrow road connecting villages and peninsula end. Without guardrails and roadside furniture, the road was nearly untraversed. By chance, it became a nice area for ocean protection.
The interesting and changing ground graphics by coating process are designed to attract people to interact with this nice area during their visit on the magnificentpromenade.
Inspiracija: Located in the east of Shenzhen, Dapeng Peninsula is famous for its mountains and seas. Local fishing villages and long coastline attract a large number of tourists. The design endowed the existed seawall with ideal tourist function.
Linear coastline space connects villages, roads, destinations and activity spaces in the entire region. It becomes a new type of experience-oriented tourist site.
Trajanje projekta: Sept 22, 2022 Dapeng District, Shenzhen,Guangdong, China
Tijek rada: Located on a long narrow site, light and graceful boards can adapt to various venues of seawalls, steps, slopes and even reefs. The vivid tidal flow shaped arrows are adopted for clear guidance at the linear destinations.
Članovi tima: Zhang Yi（creative director）
Wen Yuehua（project manager）
Yan Meiying（designer）
Wu Siying（designer）