Epic Fail Fotografska Serija – dizajner Greg Barth

Dizajn Epic Fail Fotografska Serija čiji je autor Greg Barth iznimno je cijenjeni dobitnik prestižne nagrade 2021 Srebrna nagrada A' Design Award u natjecateljskoj kategoriji Fotografija i Fotomanipulacija.

SrebroFotografija· 2021

Epic Fail Fotografska Serija

autor/ica Greg Barth

Dobitnik nagrade Srebrna nagrada A' Design Award u kategoriji Fotografija

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Boje

Dizajn

O dizajnu Epic Fail Fotografska Serija

Inspirirana političkim događajima koji su potresli 2016., ova serija promatra nesklad između naše percepcije i stvarnosti u doba društvenih medija i prilagođenih feedova vijesti. Cilj je bio ispitati kako naša materijalnost može biti iskrivljena našim mišljenjima i prosudbama, koristeći se egzistencijalnim strujanjima "Mučnine" Jeana Paula Sartrea.

Priznanje

O nagradi Srebrna nagrada A' Design Award

Epic Fail Fotografska Serija je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i dojmljivim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da Epic Fail Fotografska Serija bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomiče granice umjetnosti, znanosti, dizajna i tehnologije. Epic Fail Fotografska Serija je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.

Iza dizajna

Komplet za medije

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: Inspired by the political events that shook 2016, this series observes the dissonance between our perception and reality in the age of social media and catered news feeds.

The aim was to question how our materiality can be warped by our opinions and judgements, using the existential currents of Jean Paul Sartre’s “Nausea”.
Dimenzije i pakiranje: Photography dimensions for all pictures are: 5457 x 3637 pixels
Oznake: photography, surreal, hand made, colours, technology
Proizvodna tehnologija: wood, printed lycra, 3d printed plaster, high density foam, plexiglass.

With only slight retouching, all the effects were created in-camera using a mix of gravity defying rigs, 3d prints, and optical illusions that were tested and created in my workshop for 1 month.
Dizajnerski izazov: The challenge was finding ways to create multiple physical systems that could create a warped reality to be photographed. The upside down set with the computer screen spraying emoji's took two weeks of rebuilding until we could safely ask our model to lay down in it.
Inspiracija: This project was born out of the shock election result of Brexit and Trump. The certitude I was harbouring of both votes not being possible, accompanied by their reality, had a ripple effect on how I perceived mine, inspiring me to create a series of physical moments that become warped by our judgment.

I wanted these moments to feel surreal but look palpable, so researching ways of shooting this series without doing any CGI was crucial.
Trajanje projekta: The project started in October 2017 and finished in December 2017
Patenti: "Copyrights belong to Greg Barth, 2017."
Članovi tima: Assistant Photographer: Morgan Hill Murphy.

Models: Mathilde Steullet, Jahvel Hall.

Set Build: Will Vincent, Brin Frost, Mathilde Steuillet
Zasluge za fotografije: Image #1
Photographer Greg Barth / Assistant Morgan Hill Murphy, Epic Fail, 2017

Image #2
Photographer Greg Barth / Assistant Morgan Hill Murphy, Epic Fail, 2017

Image #3
Photographer Greg Barth / Assistant Morgan Hill Murphy, Epic Fail, 2017

Image #4
Photographer Greg Barth / Assistant Morgan Hill Murphy, Epic Fail, 2017

Video credits:

Created and Directed by : Greg Barth

Written by : Greg Barth & Joe Hampson

Starring : Jahvel Hall, Mathilde Steuillet

Voiced by : Lolly Adefope, David Elms, baker terry

Director of Photography: Pau Munoz

Music & Sound design : Nookaad Productions

Graphic design : Futurneue

Art Director : Will Vincent

Set design : Greg Barth, Mathilde Steuillet, Brin Frost, Will Vincent

Editing : Greg Barth & Alex Da Cunha

Post Production : Phillipe Medina, Greg Barth

Colour Grade : Jessica Vile @ Framestore

Colour producer : Chris Anthony @ Frametore