Qhov qauv tsim Congtai Huofenzi Lub Thawv Ntim Cawv Baijiu los ntawm Wen Liu yog tus yeej muaj nqis heev ntawm qhov khoom plig 2026 A' Design Award Kub hauv Pawg Sib Tw Tsim Ntim Khoom.
KubNtim Khoom· 2026
Congtai Huofenzi Lub Thawv Ntim Cawv Baijiu
los ntawm Wen Liu
Tus Neeg Siv: Shenzhen Oracle Creative Design Co.,Ltd.
Tus Yeej A' Design Award Kub hauv Pawg Ntim Khoom
Tus Yeej Khoom Plig Tau Txheeb Xyuas
Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #173414Qhov Tsim
Txog Congtai Huofenzi Lub Thawv Ntim Cawv Baijiu
Congtai Huofenzi yog ib qho kev tsim qauv thawv ntim rau cov cawv baijiu Suav uas npaj rau cov neeg siv hluas. Lub tswv yim ntawm qhov pom yog nyob ntawm txoj kev txav ntawm dej thiab tus yam ntxwv nquag ntawm cov molecules hauv cawv, uas qhia tawm los ntawm ib lub cim nruab nrab hu ua Lub Qhov Muag Ntawm Lub Zog. Lub raj mis muaj cov duab tsim tawm (embossed) uas muaj kev txav thiab ib lub cim khw muag khoom uas txawb rau saum daim phiaj resin. Ib qho qhov khoos raws duab ntawm nruab nrab ntawm lub raj mis pab kom tuav tau yooj yim. Lub thawv sab nraud qhwv nrog daim ntawv uas muaj duab kab ntoo, thiab ntau txheej ntawv tshwj xeeb ua ke tsim ib tug qauv ntws mus los uas ua rau nco txog roob thiab dej.
Qhov Lees Paub
Txog A' Design Award Kub
Congtai Huofenzi Lub Thawv Ntim Cawv Baijiu yog tus yeej ntawm A' Design Award Kub, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim qib ib, zoo kawg nkaus thiab tshwj xeeb. Cov neeg yeej Kub yog cov khoom tsim tshiab heev, pom deb heev thiab ci ntsa iab uas qhia txog kev txawj ntse, kev txawj thiab lub zog ntawm cov kws tsim qauv. Congtai Huofenzi Lub Thawv Ntim Cawv Baijiu xav tias yuav yog ib qho kev tsim uas tau txais kev qhuas ntau, tsim kev nyiam tshiab thiab loj uas ua rau muaj nqi tsis tau muaj dua. Cov qauv tsim yeej A' Design Award Kub no yog ib qho haujlwm zoo kawg nkaus thiab muaj kev hwm uas pab tau ntau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Congtai Huofenzi Lub Thawv Ntim Cawv Baijiu ua rau muaj kev xav tau heev, txhawb kev mob siab, txhawb kev tsim tshiab thiab ua rau peb xav tsis thoob.
Tom Qab Qhov Tsim
Pob Xov Xwm
Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.
- Yam Tshwj Xeeb
- Congtai Huofenzi Liquor is a Chinese baijiu crafted for young consumers, enriched with a variety of rare microorganisms. Through precise scientific blending, the liquor achieves an excellent acid-ester balance, resulting in a notably vibrant and refreshing taste. Its packaging design is minimalist yet dynamic, vividly reflecting the active nature of the "liquor molecules" and accurately conveying the product’s core characteristics and unique identity.
- Qhov Loj & Ntim
- 215mm*125mm*H280mm
- Cov Ntsiab Lus
- Natural, Vibrant
- Thev Naus Laus Zis Tsim Khoom
- The bottle features a dynamic embossed texture, with the brand emblem meticulously inlaid on a resin plaque. An ergonomically contoured indentation at its center fits naturally in the hand, ensuring a comfortable grip. The exterior packaging is wrapped in wood-grain paper, while layered specialty papers create a beautiful, rhythmic sense of flow, reminiscent of winding mountains and rivers.
- Kev Sib Tw Tsim Qauv
- Targeting the younger generation, the Chinese baijiu market still remains underdeveloped, requiring cultivation and guidance. Through its youthful visual identity and uniquely creative packaging, the brand has captured widespread attention and preference among today's youth.
- Kev Tshawb Fawb
- Through on-site research, a detailed market report was compiled based on insights gathered from over 300 consumers and key distributors.
- Kev Txhawb Siab
- The design draws inspiration from the formless water, skillfully integrating the dynamic and variable nature of the liquor molecules. Centered around the "Eye of Vitality" as its visual core, it vividly embodies the brand spirit of energy and freedom, while significantly enhancing the product's premium feel and visual identity.
- Lub Sij Hawm Ua Hauj Lwm
- March 2024, Shenzhen, China
- Txheej Txheem Ua Hauj Lwm
- The display arrangement adopts a minimalist natural style, seamlessly integrating with the surrounding landscape to emphasize a sensory experience that unites mind and body.
- Cov Tswv Cuab Pab
- Creative Direction: Wen Liu
Design Execution: Xianfeng Wu, Zhipeng Li
Txhawb Nqa
Tshawb Nrhiav Tshaj Designers.org
Tshawb nrhiav cov khoom lag luam, kev pab cuam thiab lub cib fim los ntawm peb cov neeg koom tes tshaj tawm.
Tshawb Nrhiav Ntxiv
Cov Tsim Uas Sib Txheeb
Tshawb nrhiav ntxiv cov tsim uas tau txais khoom plig hauv tib pawg, xaiv raws li qhov zoo.