Moon and Chess Hnab Ntim Ncuav Hli los ntawm Chen Di and Sun Sheng

Qhov qauv tsim Moon and Chess Hnab Ntim Ncuav Hli los ntawm Chen Di and Sun Sheng yog tus yeej muaj nqis heev ntawm qhov khoom plig 2024 A' Design Award Hlau hauv Pawg Sib Tw Tsim Ntim Khoom.

HlauNtim Khoom· 2024

Moon and Chess Hnab Ntim Ncuav Hli

los ntawm Chen Di and Sun Sheng

Tus Neeg Siv: Jiangsu Huani Cultural and Creative Group Co., Ltd.

Tus Yeej A' Design Award Hlau hauv Pawg Ntim Khoom

10,819

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #156458

Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Moon and Chess Hnab Ntim Ncuav Hli

Hli thiab Qws yog lub thawv khoom pub ncuav hli tsim los rau Kaus Lig Hnub Hli. Daim ntim no muab cov qauv puab los ntawm daim duab kos Suzhou Vam Meej sib txuas nrog kev qws. Xiav yog cov xim tseem ceeb, ntxiv nrog cov xim kab ntxwv, cov kab dawb paug thiab cov qauv puab ntxaij meej. Lub thawv sab nraud tuaj rau ua ib lub rooj, thiab lub thawv sab hauv muab tso rau saud siv rau caw tshuaj yej. Thaum tig lub npoo rooj, yuav pom ib daim qws, uas cov ntsis qws tuaj muab teeb tso ua si tau. Cov khoom siv rov qab siv tau thiab kev kho kom tiv dej pab txo tsis pub khoom pov tseg ntau. Lub thawv muaj qhov ntev 30 centimeters, dav 20 centimeters, thiab siab 5 centimeters.

Qhov Lees Paub

Txog A' Design Award Hlau

Moon and Chess Hnab Ntim Ncuav Hli yog tus yeej ntawm A' Design Award Hlau, ib qho kev lees paub muaj meej mom uas muab rau cov qauv tsim zoo uas ua tau raws li cov kev xav tau ntawm kev ua haujlwm thiab kev lag luam uas xav tau los ntawm cov khoom tsim zoo. Cov neeg yeej Hlau qhia txog kev txawj loj, kev paub tshwj xeeb siab, kev nkag siab ntawm cov kws tshaj lij thiab lub peev xwm tsim ntawm cov neeg tsim. Moon and Chess Hnab Ntim Ncuav Hli xav tias yuav yog ib qho khoom tsim uas neeg hwm, qhuas thiab hlub uas siv tau thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Hlau no sib xyaw cov kev coj ua zoo tshaj plaws ntawm kev lag luam thiab muaj cov yam ntxwv siv tshuab txawj ntse txuas nrog kev paub thiab txuj ci. Moon and Chess Hnab Ntim Ncuav Hli tau txais kev hwm vim nws tag nrho thiab tsim los muab kev txhim kho rau lub neej uas pab ua rau lub ntiaj teb zoo dua.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: Moon and Chess is a uniquely designed and exquisitely crafted Mid-Autumn Festival gift box. It combines traditional Chinese elements with modern design concepts, presenting an elegant and delicate feel. The packaging features vibrant colors, with prosperity blue as the main tone, complemented by lively and bright orange, creating a fresh and lively atmosphere. The overall packaging boasts smooth lines and exquisite patterns.
Qhov Loj & Ntim: Length:30cm
Width:20cm
Height:5cm
Cov Ntsiab Lus: Revitalizing traditional culture, people-oriented, reunion and companionship, functionality, sustainability.
Thev Naus Laus Zis Tsim Khoom: Additionally, this packaging reflects the practice of environmental protection, reducing environmental pollution and waste through overall waterproof treatment and the use of recyclable materials.
Kev Sib Tw Tsim Qauv: In the context of sustainable development in the new era, how to reasonably design people-centric products?
Solution: In line with the Mid-Autumn Festival's theme of "reunion," we propose incorporating the traditional Chinese game of "Chess" into the overall product design. A series of integrated designs were carried out, focusing on using "packaging" as a carrier. Through deconstruction, disassembly, and reassembly, the packaging becomes another product itself. Whether it's the fun collaboration during the assembly process or the chess game under the moonlight after completion, it reflects the core philosophy of the product - "Revitalize traditional culture, people-oriented, reunion and companionship."
Kev Tshawb Fawb: Moon and Chess packaging inherits and promotes traditional Chinese culture. By incorporating the traditional Prosperous Suzhou and chess culture into the packaging design, people can gain a deeper understanding and appreciation of the charm and value of Chinese traditional culture. Furthermore, this packaging brings a unique culinary experience, allowing people to not only savor delicious food but also experience the unique charm of traditional culture.
Kev Txhawb Siab: The design inspiration for Moon and Chess comes from the famous Chinese painting Prosperous Suzhou and chess culture. By combining these two elements, the designer aims to integrate traditional cultural elements with modern aesthetics, creating a unique visual effect. Meanwhile, Prosperous Suzhou depicts the flourishing period of Suzhou in ancient times. It not only showcases the bustling markets of Suzhou but also vividly presents rich contents representing Suzhou culture, such as imperial examinations, traditional Chinese opera and music, wedding customs, and garden art, etc.
Lub Sij Hawm Ua Hauj Lwm: Time: 20230601-20230920
Address: Suzhou
Txheej Txheem Ua Hauj Lwm: The highlight of Moon and Chess lies in its combination of table and chessboard functionalities. By disassembling and combining from different dimensions, the overall interactivity and fun of the gift box are enhanced. When people open the packaging, they can place the inner box on top of the unfolded outer box, creating a table for enjoying tea. When flipping the tabletop, users can arrange the chess pieces on it and begin an exciting game of chess playing. This design not only increases the practicality of the packaging but also provides people with more interactive and entertaining ways to enjoy the product.
Cov Patent: none
Cov Tswv Cuab Pab: Qi Bin
Chen Di
Zheng Qi
Zhao Qingqing
Kev Qhuas Duab: Image #1: Photographer Chen Di, Sun Sheng, Variations, 2023.
Image #2: Photographer Chen Di, Sun Sheng, Variations, 2023.
Image #3: Photographer Chen Di, Sun Sheng, Variations, 2023.
Image #4: Photographer Chen Di, Sun Sheng, Variations, 2023.
Image #5: Photographer Chen Di, Sun Sheng, Variations, 2023.