4Vita Herbs Kev Ntim Zaub Tshuaj Haus los ntawm Maria Stylianaki

Qhov qauv tsim 4Vita Herbs Kev Ntim Zaub Tshuaj Haus los ntawm Maria Stylianaki yog tus yeej muaj nqis heev ntawm qhov khoom plig 2021 A' Design Award Tooj hauv Pawg Sib Tw Tsim Ntim Khoom.

ToojNtim Khoom· 2021

4Vita Herbs Kev Ntim Zaub Tshuaj Haus

los ntawm Maria Stylianaki

Tus Neeg Siv: Deep Blue Design

Tus Yeej A' Design Award Tooj hauv Pawg Ntim Khoom

11,743

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #119262

Mus Saib Lub Vev Xaib Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog 4Vita Herbs Kev Ntim Zaub Tshuaj Haus

4Vita Herbs yog kev tsim qauv ntim rau ntau hom nplooj tshuaj uas siv los npaj kua haus. Txhua lub thawv muaj ib daim duab kos, thiab cov xim uas sib haum xeeb txuas cov duab kos ua ke ua ib qho kev qauv pom raws li ib pawg ntawm cov khoom. Cov xim ci lom zem tau muaj kev txhawb siab los ntawm cov xim ntawm tej daim teb nplooj tshuaj, thiab txawv ntawm cov xim tsawg uas feem ntau pom nyob rau hauv cov khoom zoo sib xws. Cov ntawv piav qhia raug muab tso rau sab pem hauv ntej ntawm lub thawv es tsis yog rau sab nraub qaum, xwv kom cov qhia txog qhov muaj txiaj ntsig thiab cov ntsiab lus tseem ceeb tuaj yeem nyeem tau sai. Lub thawv yog ib hom "doy pack" ua plastic uas muaj rauv zip, uas pab khaws cov nplooj tshuaj kom tseem tshiab tom qab thawj zaug qhib.

Qhov Lees Paub

Txog A' Design Award Tooj

4Vita Herbs Kev Ntim Zaub Tshuaj Haus yog tus yeej ntawm A' Design Award Tooj, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim tshwj xeeb uas txawv los ntawm kev tsim tshiab, kev txawj tsim thiab kev ntse. Cov neeg yeej Tooj yog cov khoom muaj txuj ci heev thiab tsim tshiab heev uas ua pov thawj txog kev paub ntau, kev xav thiab kev txawj ua ntawm cov kws tsim qauv. 4Vita Herbs Kev Ntim Zaub Tshuaj Haus xav tias yuav yog ib qho khoom uas neeg hwm, qhuas thiab hlub, uas tshaj lij heev thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Tooj no siv cov kev coj ua zoo tshaj plaws ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis thiab zoo heev vim nws saib xyuas cov ntsiab lus. 4Vita Herbs Kev Ntim Zaub Tshuaj Haus ua tau raws li cov kev xav tau zoo kawg, kov cov kev xav, ntxias cov kev xav thiab txhawb kev xav paub.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: The drawings on each package through a harmonious color palette define the visual identity of the series. The text on the front of the package is not just information but also gives a communicative character to the product. The visual identity we created is related to well-being, following a way of life with substance and health.
Qhov Loj & Ntim: The dimension of the packaging is 14x20 mm. It is printed with flexography of 7 colors and also spot lamination.
Cov Ntsiab Lus: 4vitaherbs, packagingdesign, branding, packaging, healthybeverage
Thev Naus Laus Zis Tsim Khoom: This is a doy pack package of plastic material with a zipper helping the consumer to keep herbs fresh after the first opening.
Kev Sib Tw Tsim Qauv: The most complicated part was to understand the differences and benefits of all herbs.
Kev Tshawb Fawb: Research on competitors' similar products made us realize that most of them had a natural, low tone coloring. A product full of life should give a feeling of life.
Kev Txhawb Siab: A visit to the herb crops of our client is enough to lead you to a sea of colors. Colors combine with light, earth, sky and create the most beautiful canvas. The colors of high contrasts and tones that flood you with a happy mood, generously shared by nature, gave us the inspiration for the design of the packaging. This feeling is so strong from the moment you step into the farm that becomes a need to draw and to make it an image of life.
Lub Sij Hawm Ua Hauj Lwm: The project started in July of 2020 in Heraklion and finished in December 2020 in Heraklion.
Txheej Txheem Ua Hauj Lwm: The visual identity of the packaging through colors is strong enough to attract the consumer at first sight. The text that explains all about the product usually is on the backside, now it is on the front. This emphasizes the benefits of the product and gives the consumer the information needs quickly.
Cov Tswv Cuab Pab: Designer: Maria Stylianaki
Photography: Pantelis Mathioudakis
Kev Qhuas Duab: Image #1: Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.
Image #2: Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.
Image #3: Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.
Image #4: Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.
Image #1: Photographer / Pantelis Matioudakis, Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.