Dream of the Blue M6 Plus Baijiu Ntim los ntawm Huashuang Liu and Jingzhang Xiao

Qhov qauv tsim Dream of the Blue M6 Plus Baijiu Ntim los ntawm Huashuang Liu and Jingzhang Xiao yog tus yeej muaj nqis heev ntawm qhov khoom plig 2021 A' Design Award Nyiaj hauv Pawg Sib Tw Tsim Ntim Khoom.

NyiajNtim Khoom· 2021

Dream of the Blue M6 Plus Baijiu Ntim

los ntawm Huashuang Liu and Jingzhang Xiao

Tus Neeg Siv: Jiangsu Yanghe Distillery Co., Ltd

Tus Yeej A' Design Award Nyiaj hauv Pawg Ntim Khoom

47,889

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #110718

Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Dream of the Blue M6 Plus Baijiu Ntim

Npau suav ntawm Blue M6 Plus txais kev tsim khoom kim heev uas qhia txog kev zoo nkauj niaj hnub. Lub raj mis xiav thiab kub daim ntawv lo nrog lub drip kho kom zoo nkauj qhia tau hais tias qhov khoom kim heev uas tsis tshua muaj thiab ua rau lub ntiaj teb saj. Nws yuav siv "Dream Drop" raws li lub hauv paus chiv keeb ntawm creativity, siv dej poob lub raj mis thiab siv lead ua npog raws li lub cim styling. Cov qauv yog ntuj thiab kev hloov pauv yog du ntawm sab saum toj mus rau hauv qab. Nrog cov thev naus laus zis tshiab thiab qib siab zoo ntawm cov khoom siv, qhov zoo kuj tseem txhim kho. Cov qauv tsim sib xyaw ua qauv, xim, kev ua haujlwm zoo nkauj thiab ergonomic muaj nuj nqi.

Qhov Lees Paub

Txog A' Design Award Nyiaj

Dream of the Blue M6 Plus Baijiu Ntim yog tus yeej ntawm A' Design Award Nyiaj, ib qho kev lees paub muaj meej mom heev tshaj li qub uas muab rau cov qauv tsim qib siab, zoo nkauj thiab ua rau neeg xav tsis thoob. Cov neeg yeej Nyiaj yog cov haujlwm ci ntsa iab heev thiab tsim tshiab heev uas qhia txog kev paub, kev txawj ntse thiab kev ntse ntawm cov kws tsim qauv. Dream of the Blue M6 Plus Baijiu Ntim xav tias yuav yog ib qho haujlwm zoo kawg nkaus uas tsim rau qhia, tshaj lij heev thiab tsim tshiab tob. Cov qauv tsim yeej A' Design Award Nyiaj no yog ib qho khoom tsim uas pom tseeb heev thiab neeg qhuas uas pab tau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Dream of the Blue M6 Plus Baijiu Ntim yog ib qho khoom tsim uas neeg coob xav tau, uas ua rau xav, coj kev xav zoo thiab ua rau xav tsis thoob thiab xav paub.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: Dream of the Blue M6 Plus has become a representative image of Chinese Baijiu. With the growth of consumption and economic globalization, the design of this Baijiu seeks to breakthroughs a traditional style of Chinese Baijiu. The concept of it is about high-end, valuable, stylish, and practical. The design transfers the idea of the product has a good Baijiu body with a large volume through developing a technological design and aesthetic side.
Qhov Loj & Ntim: Bottle:103 mm x 103 mm x 307.3 mm
Box:154 mm x 118 mm x 345 mm
Cov Ntsiab Lus: crafts, Baijiu, spirit, packaging, art
Thev Naus Laus Zis Tsim Khoom: 1.Cover: The general structure adopts a implosion anti-counterfeiting system; and top of the cover is peacock blue, which also adopts electroplating、gold stamping and tracing technology. The neck of cover is a combination process of electroplating、screen printing and gloss oil.
2. Bottle: Increased capacity compared the old one. It also adopts blue and gold as the design of color matching. For spraying technology, the original translucent blue upgrade to opaque matte pearl blue.
3.Box: The paper adopts a holographic anti-counterfeiting technology and platinum embossing technology, also combined with screen printing and embossing process; The fixing mode of the inside bottle changes to an anti-sliding bottom slot and ribbon fixation on the top of bottle.
Kev Sib Tw Tsim Qauv: Focusing on high-end, valuable, stylish, and practical features, this product has been achieved several breakthroughs, such as image design、intelligent anti-counterfeiting, application of new structures and processes, and quality improvement. From "Yanghe Blue, Dream Drops, high-end quality, 550ml unique capacity, intelligent anti-counterfeiting, new patented technology" and other aspects, support the brand to create product uniqueness and differentiation.
Kev Tshawb Fawb: This product meets people's needs for more refined and high-end daily necessities, also M6 Plus has become a partner of China's aerospace industry. It helps the development of aerospace and serves the society by holding several public welfare activities. Consumers' recognition of product quality, brand, packaging and other aspects, combined with Yanghe's continuous development, bring about the sustainable development of products.
Kev Txhawb Siab: The main color of the product is blue, which continues the unique "blue culture" of Yanghe. The gold matching design is the finishing touch, creating a rich visual hierarchy. The bottle shape continues to follow the original creative concept of "Dream Drop". The structure is very beautiful and the transition is smooth from top to bottom. The design integrates modeling, color, craftsmanship, and ergonomic function, also focusing on the user's experience, the overall visual effect.
Lub Sij Hawm Ua Hauj Lwm: The project started in Novermber 2018 in Nanjing,Jiangsu and finished in November 2019, Nanjing, Jiangsu.
Txheej Txheem Ua Hauj Lwm: This product combines intelligent anti-counterfeiting, strengthened layer by layer from outside to inside. Adopting four-in-one anti-counterfeiting Baijiu box and anti-counterfeiting cover, which are the most advanced technology in the industry. It can achieve a stronger blow to counterfeit production and sales from the front end, safeguard brand rights and interests, and make users more assured. At the same time, the high-end appearance and deep connotation of M6 Plus expresses customer's status and taste.
Cov Tswv Cuab Pab: Designer: Huashuang Liu
Designer: Xueqian Zhang
Designer: Jingzhang Xiao
Kev Qhuas Duab: Image #1: Photographer Huashuang Liu, Dream of the Blue M6+, 2020.
Image #1: Illustrator Xueqian Zhang, Dream of the Blue M6+, 2020.
Image #1: Creator Jingzhang Xiao, Dream of the Blue M6+, 2020.