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Digital Design Days Ainihin Aiki: Asalin Alama daga Jekyll & Hyde

Zane Digital Design Days Ainihin Aiki: Asalin Alama daga Jekyll & Hyde mai nasara ne mai daraja sosai na 2020 Kyautar A' Design Award ta Tagulla a Rukunin Gasar Zane-zane.


TagullaZane-zane· 2020

Digital Design Days Ainihin Aiki: Asalin Alama

daga Jekyll & Hyde

Abokin Ciniki: Digital Design Days

Mai Nasarar Kyautar A' Design Award ta Tagulla a Rukunin Zane-zane

13,115

Mai Nasara da Aka Tabbatar

Tabbatar da Matsayin Kyauta na #89836

Launuka

Ƙirar

Game da Digital Design Days Ainihin Aiki: Asalin Alama

Rubutun Littafi: Digital Design Days alama ce ta kasuwanci da aka kirkira domin wani taron zayyana na dijital na kasa da kasa. Logo din alama ce mai iya canzawa wadda take daidaitawa da girman amfani ta hanyar canza yawan bayyanar sassan guda daya da suka kirkire ta. Harafin D an gina shi daga wadannan sassa, kuma yana nuna haske, kuzari da motsi. Jerin launuka guda tara suna nuna bambancin fitowa da kasashe daban-daban, yayin da wani salo mai layi kawai yake goyon bayan amfani da bakar fari da fari. Asalin alamar tana aiki a kafofin dijital da kuma na bugu, a kanana da manyan girma.

Amincewa

Game da Kyautar A' Design Award ta Tagulla

Zanen Digital Design Days Ainihin Aiki: Asalin Alama ya lashe Kyautar A' Design Award ta Tagulla, wata karramawa mai tsananin daraja da ake bai wa zane-zane na musamman waɗanda ke da ƙirƙira, basira da hikima. Waɗanda suka lashe kyautar Tagulla kayayyakin fasaha ne masu ƙwarewa da ƙirƙira mai ban mamaki waɗanda ke tabbatar da babban gogewa, tunani da dabarun masu zanensu. Ana sa ran zanen Digital Design Days Ainihin Aiki: Asalin Alama ya zama abu da ake girmamawa sosai, ake sha'awa da ƙauna, mai ƙwarewa da ƙirƙire-ƙirƙire. Wannan zane da ya lashe Kyautar A' Design Award ta Tagulla yana haɗa mafi kyawun ayyuka a fasaha, kimiyya, zane da fasahar zamani, kuma yana da kyau saboda kulawarsa ga cikakkun bayanai. Zanen Digital Design Days Ainihin Aiki: Asalin Alama yana biyan buƙatu da kyau, yana taɓa sha'awa, yana jan hankalin zukata kuma yana jawo sha'awar sani.

Bayan Ƙirar

Kayan Manema Labarai

Bayanin ƙungiyar, membobinta da cikakkun bayanai na fasaha da mai ƙirar ya bayar.

Siffofi Na Musamman
Digital Design Days is an international digital design event. The logo designed is a responsive sign, able to adapt to the dimension of usage by changing the frequency of the single elements of which it is made, resulting in obtaining an efficient utilization in every different application. It’s a contemporary viewing of brand signature, imagined as a vital and alive structure able to overcome the two dimensional feature.
Girma da Fakitin
Digital Design Days logo has been designed using a rbg native tones palette made of nine colors so to be able to define different festival editions of different countries. The black and white version has been studied and redesigned creating a line version of the logo so to be able, eliminating shadings, to have the same visual result as the colored one.
Kalmomin Alama
digital design, innovation, responsive logo, frequency, gradient, brand identity
Fasahar Samarwa
The elaboration of the concept and its possible design solutions were initially designed on paper, then the studio used illustrator (Adobe cc 2018 suite) to develop and realize the new Digital Design Days brand identity. To be able to create a variable logo we've used the morphing tool studying, for each needed dimension, the correct solution of frequency.
Ƙalubalen Zane
With this project jekyll & hyde studio had to present the digital world and its complexity and, at the same time, to adapt it to different sizes and different supports. From small size to bigger ones, the solution reached by the team is able to adapt itself from digital to print. The challenge was to create something new but keeping the previous idea of the pixel as the digital smallest unit still alive. Something that could renew the old logo repositioning it in an international space and in a contemporary world.
Bincike
The initial part of our research was focused on study all the festivals linked to design, especially to digital design. This analysis was visual yet strategic on the positioning of these brands. Then the studio worked on analyzing the values and personality of Digital Design Days, sharing their thoughts with the founder of the event, so to better define it. Then personality definition led to the style definition and only after developing the insides of the brand, we started to design the outside, the shape, the appearance.
Wahayi
The new brand signature came up after a research and analyzation of the spirit, the values and the personality of Digital Design Days. The "d" that has been created is light, energy, movement. Jekyll & hyde wanted to design a rebranding still able to summon the previous editions one and to communicate the festival's innovative vision and its ability to create networks, to attract, to propose and make people with different ideas encounter.
Tsawon Lokacin Aikin
Jekyll & hyde started to work on this project in September 2018 when Filippo Spiezia, the founder od the Digital Design Days festival, asked them to redesign the identity of its series of events. The rebranding has been showed to the public on July 2019. It has been a long process of research and elaboration to define the new brand signature.
Tsarin Aiki
The new brand identity has to represent the internationality of the multiple events. The logo has to be able to adapt by changing and transforming itself so to be displayed into different sizes and so to be representative of its internationality (changing colors to characterize the different event places). Its natural environment is the digital world where it has the capacity to evolve and to show its tridimensional feature, but it still works in the printed world too.
Haƙƙoƙin Ƙirƙira
Copyrights belong to Filippo Spiezia, Digital Design Days, 2019.
Mambobin Ƙungiya
Creative Director: Marco Molteni
Creative Director: Margherita Monguzzi
Graphic Designer: Elena Bonanomi
Graphic Designer: Cecilia Della Longa
Godiyar Hotuna
#1 - #5: creator jekyll & hyde, Digital Design Days Rebranding, 2019

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