Guangzhou Metro Spirit Fastocin Talla mai Haske daga Zhaohui Lu

Zane Guangzhou Metro Spirit Fastocin Talla mai Haske daga Zhaohui Lu mai nasara ne mai daraja sosai na 2023 Kyautar A' Design Award ta Tagulla a Rukunin Gasar Talla.

TagullaTalla· 2023

Guangzhou Metro Spirit Fastocin Talla mai Haske

daga Zhaohui Lu

Abokin Ciniki: Kscope Design

Mai Nasarar Kyautar A' Design Award ta Tagulla a Rukunin Talla

28,324

Mai Nasara da Aka Tabbatar

Tabbatar da Matsayin Kyauta na #150513

Ziyarci Shafin Duba a A' Design Award Sanarwar Manema Labarai Alamar Kyauta

Launuka

Ƙirar

Game da Guangzhou Metro Spirit Fastocin Talla mai Haske

Ruhin Jirgin Karkashin Kasa na Guangzhou jerin fastocin talla ne masu haske da aka kirkira domin tsarin jirgin karkashin kasa na birni. Fastocin sun nuna matasa ma'aikata a fagagen fasaha, hidima, zane-zane, gini da al'adu. Launuka masu karfin bambanci, zane-zane masu kwarjini da gajerun rubutu suna baiwa jerin kamanni na zamani da na kuruciya. An kera kowane fastoci da acrylic da fitilun LED masu haske sosai amma kuma masu amfani da karancin wutar lantarki. An sanya fastoci takwas a kowace tashoshi guda ashirin da hudu. Jerin yana isar da sana'a da bambancin hidimomin jirgin karkashin kasa.

Amincewa

Game da Kyautar A' Design Award ta Tagulla

Zanen Guangzhou Metro Spirit Fastocin Talla mai Haske ya lashe Kyautar A' Design Award ta Tagulla, wata karramawa mai tsananin daraja da ake bai wa zane-zane na musamman waɗanda ke da ƙirƙira, basira da hikima. Waɗanda suka lashe kyautar Tagulla kayayyakin fasaha ne masu ƙwarewa da ƙirƙira mai ban mamaki waɗanda ke tabbatar da babban gogewa, tunani da dabarun masu zanensu. Ana sa ran zanen Guangzhou Metro Spirit Fastocin Talla mai Haske ya zama abu da ake girmamawa sosai, ake sha'awa da ƙauna, mai ƙwarewa da ƙirƙire-ƙirƙire. Wannan zane da ya lashe Kyautar A' Design Award ta Tagulla yana haɗa mafi kyawun ayyuka a fasaha, kimiyya, zane da fasahar zamani, kuma yana da kyau saboda kulawarsa ga cikakkun bayanai. Zanen Guangzhou Metro Spirit Fastocin Talla mai Haske yana biyan buƙatu da kyau, yana taɓa sha'awa, yana jan hankalin zukata kuma yana jawo sha'awar sani.

Bayan Ƙirar

Kayan Manema Labarai

Bayanin ƙungiyar, membobinta da cikakkun bayanai na fasaha da mai ƙirar ya bayar.

Siffofi Na Musamman: The lightbox posters for Guangzhou Metro showcase the professionalism and diversity of its services through modern young enterprise workers. The project draw inspiration from the fast-paced life of cities and the working attitude of young people, creating a vibrant and youthful feel with contrasting colors, graphics, and simple text. Scenes such as technology, service, design, construction, and culture reflect the professionalism and diversity of Guangzhou Metro. Total of 24 stations in the city, with 8 posters in each station
Girma da Fakitin: Dimensions: H140mm x W280mm
Material: Acrylic
Backlight source: High-brightness LED lights
Power consumption: Low-energy consumption
Kalmomin Alama: branding, photography, acrylicmaterial, lightboxposters
Fasahar Samarwa: The equipment used in this project is a Fujifilm medium format camera and lenses for shooting and Adobe Photoshop software for post-processing to achieve the best image results. also used equipment like softboxes and reflectors to enhance the lighting and achieve superior photo quality.Our design uses high-quality acrylic and LED lights for the lightbox posters. We prioritize environmental friendliness and sustainability by selecting low-energy LED lights and eco-friendly techniques and materials for the acrylic production.
Ƙalubalen Zane: One of the biggest obstacles the team faced was finding a balance between modern design trends and the traditional Chinese culture that Guangzhou Metro embodies. The team had to explore different design directions and concepts, experimenting with various color schemes, typography, and visual elements until arrived at the perfect solution.Other internal factors that influenced our creative challenge included budget constraints, time limitations, and the need to satisfy the client's expectations while staying true to our creative vision. External factors such as the availability of production technologies, legal regulations, and market competition also presented challenges that required careful consideration.
Bincike: For our branding design project, the team conducted extensive research to ensure that the design meets the needs of the client and the preferences of the target audience. The research includes the following:
Type of research: market research, user research
Research objectives: understand the elements and forms required for Guangzhou Metro's image advertising, analyze the preferences and needs of the target audience, and determine the design direction
Research methodology: online surveys, in-depth interviews, focus group discussions, visual analysis
Data collection and research tools: questionnaires, interview records, focus group records, visual documents, brand archives
Participants or experiments: Guangzhou Metro employees, Guangzhou Metro passengers, Guangzhou residents, branding professionals
Results: Based on the research results, the team designed a series of proposals for Guangzhou Metro's image advertising, and after discussion, evaluation, and improvement, finally determined the best solution.
Insights and impacts: Through research, the team gained in-depth understanding of Guangzhou Metro's brand image, proposed some important insights, and provided better ideas for the client's brand design. At the same time, the team design brings real business value and social impact to the client, enhancing Guangzhou Metro's brand image and reputation, and inspiring employees to make more contributions to the development of Guangzhou Metro.
Wahayi: The fast-paced life of modern cities and the working attitude of young people.
The diversity of Guangzhou Metro's services and the professionalism of its employees.
The need to create a modern, vibrant, and youthful feel for the lightbox posters, in order to attract the attention of passengers and communicate the brand image of Guangzhou Metro.
The use of strong contrasting colors and graphic elements to create a bold and impactful design.
Tsawon Lokacin Aikin: The project started in April 2022 in Guangzhou China and finished in May 2022 , and was exhibited in Pedestrian passage of Metro Station in May 2022.
Tsarin Aiki: The project have chosen various scenes, such as technology, service, engineering design and construction, and culture, to showcase Guangzhou Metro's professionalism and diversity. Each poster consists of one or more images of young workers, reflecting their professional image and spirit.The work has successfully conveyed Guangzhou Metro's service concept and brand image, receiving praise from clients, passengers, and the industry.
Haƙƙoƙin Ƙirƙira: Copyrights belong to Guangzhou Metro, 2022
Godiyar Hotuna: Image #1 : Creator / ZHAOHUILV, Guangzhou Metro Spirit, 2022
Photographer / HAIMINGTAN , Guangzhou Metro Spirit, 2022.