Eho contenido-pe
Crave Mohendaha Pumbyrýpe G̃uarã Anjali Srikanth omba'apóva

Crave Mohendaha Pumbyrýpe G̃uarã Anjali Srikanth omba'apóva ha'e rembiporuarã oñemba'eguaséva 2020 A' Design Award Fiero pegua Jehechaukaha Jejapo Ñeha'ã Categoría-pe.


FieroJehechaukaha· 2020

Crave Mohendaha Pumbyrýpe G̃uarã

Anjali Srikanth -gua

Mba'eporuhára: Capgemini

A' Design Award Fiero Rembiporuarã Jehechaukaha Categoría-pe

16,127

Premio Rembiporuarã Oñemoneĩva

Emoneĩ Premio Reko #96149 Peg̃ua

Sa'y

Diseño

Crave Mohendaha Pumbyrýpe G̃uarã Rehegua

Peteĩ mohendaha pumbyrýpe g̃uarã, Crave ome'ẽ mbohovái opaite temikotevẽme. Tembiaporã tembi'u rapykueri rehegua oñembyatýva, Crave omoinge puruhára kuéra receta ha tembi'urenda ndive, oñemboheko reserva tembi'u rapykueri g̃uarã, ha ome'ẽ peteĩ tekoha ikatuhápe puruhára kuéra omoherakuã umi tembiasakue. Crave oguereko peteĩ ñemohenda ta'anga cuadrícula-icha estilo pinboard reheve ha tetepy ojehechaukáva. Diseño minimalista rupive ha sa'y hesakãva, peteĩteĩva pantalla interfaz rehegua ome'ẽ tembiapo hesakã ha omokyre'ỹ puruhára ñemomba'apo. Eiporu Crave emoporãve hag̃ua nde tembi'u ñembosako'i, eheka hag̃ua tembi'u pyahu, ha eiko hag̃ua peteĩ tekohápe rupigua omokyre'ỹva jeheka culinaria ha aventura.

Jeguerohory

A' Design Award Fiero Rehegua

Crave Mohendaha Pumbyrýpe G̃uarã ohupyty A' Design Award Fiero, peteĩ ñehechakuaa prestigioso oñeme'ẽva diseño iporã-pe ohupytýva requisito profesional ha industrial oñeha'ãrõva creación iporã oñemoĩva-gui. Umi ganador Fiero ohechauka habilidad guasu, especialización yvate, comprensión experta ha capacidad creativa umi creador rehegua. Oñeha'ãrõ Crave Mohendaha Pumbyrýpe G̃uarã ha'eha creación ojehayhúva, admirada ha estimada, práctica ha innovadora. Ko diseño ohupytýva A' Design Award Fiero ombojoaju mejor práctica industria rehegua ha oguereko característica técnica competente ojoajúva conocimiento ha talento ndive. Crave Mohendaha Pumbyrýpe G̃uarã oñerespeta hembiapo cuidadoso rupi ha oñemoĩ ome'ẽ hag̃ua mejora calidad de vida rehegua oipytyvõva yvy ape iporãve hag̃ua.

Diseño Rapykuéri

Marandu Aty

Diseñador ome'ẽva'ekue crédito, aty pegua ha mba'e técnico.

Mba'e Iñambuéva
Crave serves to answer the basic and primal question of, what are you craving? A visual discovery engine, the application connects users to their desired recipes and restaurants. Crave consolidates the end to end food ordering experience from the beginning of the process, where the chat-bot helps determine where and what to eat, to the end of the process, where the user makes a table reservation. From social networking, to earning badges, to improving one’s culinary skills, the team hopes that those who use Crave become excited to play, learn, and discover new culinary adventures.
Tuichakue ha Ñemyenyhẽ
The Crave mobile application is designed for the iPhone X screen size, orientation in portrait mode, with 5.8-inch OLED screen with a 2436-by-1125-pixel resolution at 458 ppi.
Ñe'ẽ Rape
food, food application, visual discovery, table reservation app, restaurant app, consumer app, conversation design, diet app
Ñeapopy Tecnología
Interface, key frames, and prototypes were designed iteratively with Figma. Adobe Photoshop and Illustrator were utilized to develop graphic elements that evoke the emotional and visual identity of the application. Adobe After Effects was used to produce the submission video with musical effects and composition developed onsite by a sound engineer that utilized FL Studio 12.
Diseño Jepy'apy
An application that caters to the broad category of food, the challenge was to understand the user’s needs, determine prioritization, and appeal to the target audience. Furthermore, in such a saturated market, the team needed to positively distinguish our application from the rest of the competition. With unique and electrifying color combinations, to utilizing conversation design, to the ability to foster community through sharing culinary experiences, Crave creates a hybrid that is both familiar in some of its elements, yet new and unique in presentation and design.
Ñesẽheka
The breadth of our research spanned across many food related platforms, including visual discovery, food delivery, and cooking blogs. Our analysis determined the pros,cons as well as the design and market trends of each platform. We discovered that while many food applications understand the significance of convenience and efficiency competitors fail to personalize the user experience. Crave celebrates these individual stories as an inclusive and personalized food application that answers everyone’s food craving.
Inspiración
Food just the thought of it makes everyone’s mouths water and smiles wider. We remember our grandmother’s famous recipes or our favorite childhood meals and we are reminded of fond memories that bring us joy. Our team recognizes that each person has a unique relationship with food and a deeply personal food journey. Crave celebrates everyone’s individual relationship with food by providing a personalized platform that allows users to inspire, explore, and create a community that thrives in culinary exploration.
Proyecto Ára Tuichakue
Young design professionals based in San Francisco, Anjali Srikanth Mary Camara and Noelle Robbins put their heads together to come up with an innovative yet useful application idea that revolved around their love for food. Inspired by the need for a consolidated food application that inspired users through visual discovery, while also providing the ability to reserve tables, we asked our colleagues, Justin Hull and Regita Handijaya based in Columbia, South Carolina to join our project. The development and refinement of the Crave application spanned for approximately five months between October 2019 to February 2020.
Mba'apo Rape
The application features a minimalist design system with vibrant colors and attractive interface animations. As the main purpose of this application is to inspire the user, several of the interface frames feature a pinboard-style photo grid layout. The seamless enter and exit animationsare designed to suggest a unified flow throughout the application, which creates a cohesive user experience from the initial craving/inspiration to the final moments of interaction, such as writing a review
Aty Rembiguái
Anjali Srikanth
Justin Hull
Mary Camara Concepcion
Noelle Robbins
Regita Handijaya
Ta'ãnga Mba'eñemoneĩ
Video Sound Credits: Audio Engineer Hendrik Camara, Crave, 2020
Video Credits: Videographer Justin Hull, Crave, 2020
Image 1: Designer Anjali Srikanth, Crave, 2020
Image 2: Designer Regita Handijaya, Crave, 2020
Image 3: Designer Justin Hull, Crave, 2020
Image 4: Designer Mary Camara Concepcion, Crave, 2020
Image 5: Designer Justin Hull, Crave, 2020

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A' Design Award ha'e premio internacional, jurado reheve, diseño porã pegua. Eike A' Design Award-pe erekóvo ijeheguíva ñemoneĩ, ñemyasãi, mba'ete ha nde mba'apo ñemoherakuã. Emoĩ nde mba'apo A' Design Award-pe ha eñeha'ã ejapo hag̃ua A' Design Prize.

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