Hong Kong Houseware Fair 2019 Mba'apo Momba'e: Aty Rembiapo Ñemohenda Hong Kong Trade Development Council omba'apóva

Hong Kong Houseware Fair 2019 Mba'apo Momba'e: Aty Rembiapo Ñemohenda Hong Kong Trade Development Council omba'apóva ha'e rembiporuarã oñemba'eguaséva 2020 A' Design Award Pláta pegua Ñembyaty Jejapo Ñeha'ã Categoría-pe.

PlátaÑembyaty· 2020

Hong Kong Houseware Fair 2019 Mba'apo Momba'e: Aty Rembiapo Ñemohenda

Hong Kong Trade Development Council -gua

Mba'eporuhára: Hong Kong Trade Development Council

A' Design Award Pláta Rembiporuarã Ñembyaty Categoría-pe

56,680

Premio Rembiporuarã Oñemoneĩva

Emoneĩ Premio Reko #90060 Peg̃ua

Eike Tendápe Ehecha A' Design Award-pe Marandu Myasãi Mba'ete Jeguerohory

Sa'y

Diseño

Hong Kong Houseware Fair 2019 Mba'apo Momba'e: Aty Rembiapo Ñemohenda Rehegua

Hong Kong Houseware Fair 2019 ha'e peteĩ aty ñemboheko ojejapóva peteĩ ñemuha aty guasúpe oĩva Hong Kong Convention and Exhibition Centre-pe. Ñemboheko oñangareko mbohapy tenda rehe: peteĩ momaitei ñemohenda okẽ jokoha rokẽme, peteĩ okẽ ñemongora ha'anga ñehechauka rokýpe, ha peteĩ tenda ho'ape ohechaukáva mba'e oútava. Momaitei ñemohenda oguereko 30 metrocuadrado ha 5 metro yvatégui ha oguereko peteĩ LED tesapere guasu. Mba'e ojeporúva oĩme peteĩ aluminio apopyre ojeporujeýkuaáva, LED tataindy poguasu, panel acrílico ha alfombra oñemyaguýkuaáva. Sa'y ha ta'anga ojeguerúva industria trend report-gui ombojoaju umi mbohapy tenda.

Jeguerohory

A' Design Award Pláta Rehegua

Hong Kong Houseware Fair 2019 Mba'apo Momba'e: Aty Rembiapo Ñemohenda ohupyty A' Design Award Pláta, peteĩ ñehechakuaa extraordinariamente prestigioso oñeme'ẽva diseño de primera línea, hechapyrãva ha impresionante-pe. Umi ganador Pláta ha'e tembiapo brillante ha heta creativo ohechaukáva expertise, talento ha agudeza sobresaliente umi diseñador-pe. Oñeha'ãrõ Hong Kong Houseware Fair 2019 Mba'apo Momba'e: Aty Rembiapo Ñemohenda ha'eha peteĩ tembiapo maravilloso, ejemplar, profesional ha innovador pypukuvéva. Ko diseño ohupytýva A' Design Award Pláta ha'e invento ojehechakuaáva ha ojehayhúva ohepyme'ẽva ha ombohasáva límite arte, ciencia, diseño ha tecnología rehegua. Hong Kong Houseware Fair 2019 Mba'apo Momba'e: Aty Rembiapo Ñemohenda ha'e creación heta ojeenvidiáva omokyre'ỹva ipotapy, ome'ẽva sentimiento positivo ha omoheñóiva maravilla ha sorpresa.

Diseño Rapykuéri

Marandu Aty

Diseñador ome'ẽva'ekue crédito, aty pegua ha mba'e técnico.

Mba'e Iñambuéva: To uplift the image 3 areas were provided by the event organiser inside the Convention and Exhibition Centre building for the 2019 Hong Kong Houseware Fair. First, a welcome installation at the venue’s entrance foyer, followed by an entrance treatment for the exhibition hall entry, then a separate trend forecast display showing 4 future predictions from the industry’s research report.
Tuichakue ha Ñemyenyhẽ: The welcome signage 30m2 x 5m high consisted of a large 3mm pitch LED screen. The materials include reusable aluminium system, LED stripe lights, acrylic panels, metal section structure, digital print, black sticker finish, vinyl graphics and biodegradable carpet. Similar materials were applied for the 16 square meters hall entry treatment. The trend display was built with bespoke cladding, furniture, images and visually curated products to reflect the individual trends forecast displays.
Ñe'ẽ Rape: Trade, Hong Kong, Houseware, Installation, Welcome, Signage, Exhibition, Design, Organiser, Fair, Trend Forecast, Central Display
Ñeapopy Tecnología: A 30m2 x 5m high welcome installation consists of a large LED 3mm pitch screen. Other materials used include reusable aluminium structural system, LED stripe lights, black sticker finish, acrylic panels, digital print, vinyl graphics and biodegradable carpet. The same material specification was applied for the hall entry treatment and trend display area. All constructions and bespoke furniture were tested offsite for quicker reassembly and lit during the 3 days onsite timeline.
Diseño Jepy'apy: Besides an onsite production of only 3 days, another challenge was finding a design concept to reflect the industry trend and stimulate the visitors. Since the 3 areas provided at the fair were far apart from each other, a common visual thread was required. The solution was to borrow elements from the trend forecast to develop an overarching concept for the 3 spaces provided by the organiser.
Ñesẽheka: The research began with analysing the trend forecasts for the houseware industry. To relate the theme to this industry, a series of abstract interior settings were built under the Living Art concept for the welcome installation and entrance treatment. Selected colours, textures and lighting elements were taken from the trend forecast reports. This ensured a subconscious form of connection between the first two installations and the separate trend display area located at the concourse.
Inspiración: Inspiration for both the welcome installation and exhibition hall entrance treatment derived from the official houseware industry tend report. From this, a selection of bold colours finishes and lit outline framework was chosen to produce a language of abstract interior settings. Subsequently, a separate trend display area edited images, materials, bespoke furniture and selected products to form the 4-physical interpretation of the industry’s trend forecast.
Proyecto Ára Tuichakue: The 2019 Hong Kong Houseware Fair project duration was 3 months from initial briefing to onsite completion. It was located at the Hong Kong Convention and Exhibition Centre in Wan Chai, Hong Kong and the event ran for 3 days starting from the 20th until 23rd of April 2019.
Mba'apo Rape: The flow was a challenge as each area offered for the new design was spread out and an aesthetic link was required to draw the attention of the visitors. Therefore, the welcome installation and entrance treatment’s art direction reflected elements of the main trend display area. This provided a subliminal connection between all 3 spaces and helped elevated the aesthetics of the organisers work at the event.