Global Keepsake Producto Ñeñuãha Wei Bai, Xianjun Chen and Rubo Chen omba'apóva

Global Keepsake Producto Ñeñuãha Wei Bai, Xianjun Chen and Rubo Chen omba'apóva ha'e rembiporuarã oñemba'eguaséva 2026 A' Design Award Brónse pegua Mba'eñongatuha Jejapo Ñeha'ã Categoría-pe.

BrónseMba'eñongatuha· 2026

Global Keepsake Producto Ñeñuãha

Wei Bai, Xianjun Chen and Rubo Chen -gua

Mba'eporuhára: Shenzhen Hello Tech Energy Co.,Ltd

A' Design Award Brónse Rembiporuarã Mba'eñongatuha Categoría-pe

6,281

Premio Rembiporuarã Oñemoneĩva

Emoneĩ Premio Reko #180524 Peg̃ua

Ehecha A' Design Award-pe Marandu Myasãi Mba'ete Jeguerohory

Sa'y

Diseño

Global Keepsake Producto Ñeñuãha Rehegua

Global Keepsake ha'e peteĩ ñuãha ñemoha'ãngajegua ojejapóva umi mba'e'oka reraity kuarahy rendýpe omba'apóva peguarã. Pe ñuãha ypykue rete, imba'erepykuéra ha hepykue ndojeguerova'ãi. Ta'ãnga tee ojehai va'ekue yvóra tenda herakuãvéva rehegua ombojoapy peteĩ ñemombe'u arandu ha mba'erepy ojeñongatukuaáva. Pe hi'apecha yvatégua ikatu ojehekýi ha ojeporujey kuatiañe'ẽ ra'ãhárõ ha peteĩ álbum ojejapóva ñande pópe, upéicha rupi pe ñuãha ikatu oñeñongatu oñemboguapa rire. Oñembokuatia ojeporúvo tinta soja-gui ha tembiapokue offset jepiveguáva. Pe ta'ãnga apopyre modular ikatu ojeporu heta mba'e'oka jehechaukápe, omoingove pukuvévo pe ñuãha jepivérõ oñemombóva.

Jeguerohory

A' Design Award Brónse Rehegua

Global Keepsake Producto Ñeñuãha ohupyty A' Design Award Brónse, peteĩ ñehechakuaa heta prestigioso oñeme'ẽva diseño sobresaliente-pe ojekuaáva creatividad, ingenio ha astucia rupi. Umi ganador Brónse ha'e artefacto hábil ha creativo ohechaukáva experiencia, imaginación ha recurso umi diseñador-pe. Oñeha'ãrõ Global Keepsake Producto Ñeñuãha ha'eha peteĩ objeto ojehayhúva, admirado ha estimado, profesional ha innovador. Ko diseño ohupytýva A' Design Award Brónse ombojoaju mejor práctica arte, ciencia, diseño ha tecnología rehegua ha iporãiterei detalle rehe. Global Keepsake Producto Ñeñuãha ombohory necesidad, ohupyty ipotapy, ombovy'a sentimiento ha ohenói curiosidad.

Diseño Rapykuéri

Marandu Aty

Diseñador ome'ẽva'ekue crédito, aty pegua ha mba'e técnico.

Mba'e Iñambuéva: The design rethinks packaging for solar powered portable power stations without changing structure, materials, or cost. Original illustrations of global landmarks add cultural narrative and collectible value, extending the package’s lifecycle. The flip top becomes interactive bookmarks and a DIY album, increasing engagement with no extra resources. Maintaining a minimalist brand language, the scalable system transforms disposable packaging into a sustainable, experience-driven brand touchpoint.
Tuichakue ha Ñemyenyhẽ: Dimensions: Width 225mm x Depth 197.5mm x Height 129 mm
Material: 250g CCNB, E flute corrugated board (140gsm liner 100gsm medium), matte lamination
Ink: Soy based ink
Ñe'ẽ Rape: Cultural packaging, cultural packaging, brand touchpoint, original illustration, modular visual system, series design, collectible value, interactive experience, sustainable design, cross-market adaptability, mass-production feasibility
Ñeapopy Tecnología: The design prioritizes mass production feasibility, using an original illustration system and modular visuals for scalable series expansion. Vector illustrations ensure stable quality across sizes and printing conditions. Soy-based inks and standard offset printing balance color accuracy and sustainability. Interactive features reuse the existing unboxing structure, enabling tear-off and modular use without added processes, achieving design innovation while maintaining production efficiency.
Diseño Jepy'apy: The main challenge was creating lasting emotional value for functional packaging without adding resources or complexity. Internally, this meant introducing cultural narratives within the brand’s visual system without weakening recognition. Externally, it required balancing cross-market cultural differences and ensuring mass production feasibility. The tension between creativity and practicality was resolved through restrained visuals and guided user interactions.
Ñesẽheka: Research Type: Design driven applied research.
Objective: Extend consumer electronics packaging value and emotional lifecycle without extra resources.
Method: Case analysis, user observation, scenario simulation, unboxing records, and internal reviews.
Participants: Users across markets and internal teams.
Results: Reusable structures and cultural narratives boost retention, making packaging a sustainable, long term brand touchpoint.
Inspiración: This project reflects on the industry habit of discarding functional packaging after use. Without changing structure, materials, or cost, the design adds lasting value and emotional meaning, turning packaging into a sustainable brand touchpoint. Inspired by the universal recognition of global landmarks, original illustrations and reusable structures encourage long term retention, extending the packaging’s lifecycle through design.
Proyecto Ára Tuichakue: The project officially launched in June 2025 in Shenzhen, China, and was completed in February 2026 in Shenzhen, China.
Mba'apo Rape: This design rethinks packaging after unboxing. Once its protective role is done, it transforms into bookmarks and modular keepsakes. Through unboxing, tearing, assembling, and keeping, users engage continuously. This encourages retention and use, extending the packaging life and strengthening brand memory.
Aty Rembiguái: Wei Bai, Xianjun Chen, Rubo Chen and Lvhan Chen