Shan Ling 3 Empaque Rovetã Shanghai Kuyekuye Technology Co., Ltd. omba'apóva

Shan Ling 3 Empaque Rovetã Shanghai Kuyekuye Technology Co., Ltd. omba'apóva ha'e rembiporuarã oñemba'eguaséva 2024 A' Design Award Fiero pegua Mba'eñongatuha Jejapo Ñeha'ã Categoría-pe.

FieroMba'eñongatuha· 2024

Shan Ling 3 Empaque Rovetã

Shanghai Kuyekuye Technology Co., Ltd. -gua

Mba'eporuhára: 361°kids

A' Design Award Fiero Rembiporuarã Mba'eñongatuha Categoría-pe

10,865

Premio Rembiporuarã Oñemoneĩva

Emoneĩ Premio Reko #156355 Peg̃ua

Ehecha A' Design Award-pe Marandu Myasãi Mba'ete Jeguerohory

Sa'y

Diseño

Shan Ling 3 Empaque Rovetã Rehegua

Shan Ling 3 ha'e peteĩ empaque rovetã edición limitada omoĩva sapatu, ao ha accesorios peteĩ equipo deportivo rembiporãgua. Iñapytu'ũ triangular ojoavy umi rovetã rectangular ojeporu ha'etevagui, ha upéva omoĩ porã opaite mba'e ipype ha'ỹi rei. Peteĩ rovetãpe oĩ sapatu tamaño 31 guive 43 peve, ha ao ojeapo mbolapy ani hag̃ua opa arrugado oñemboguata jave. Oñeporu material ndaikatuiva omongyhije yvy ha kuaave, ha hi'aguĩve ha ipohýive'ỹva pyahu upéva omomichĩ material puru ha logística gasto. Umi dibujo osẽ china caligrafíagui ha pe leyenda carpa (pira) ojumpáva dragón rokẽ ári, oiporu pira, okẽ ha y iñépicentro rehe.

Jeguerohory

A' Design Award Fiero Rehegua

Shan Ling 3 Empaque Rovetã ohupyty A' Design Award Fiero, peteĩ ñehechakuaa prestigioso oñeme'ẽva diseño iporã-pe ohupytýva requisito profesional ha industrial oñeha'ãrõva creación iporã oñemoĩva-gui. Umi ganador Fiero ohechauka habilidad guasu, especialización yvate, comprensión experta ha capacidad creativa umi creador rehegua. Oñeha'ãrõ Shan Ling 3 Empaque Rovetã ha'eha creación ojehayhúva, admirada ha estimada, práctica ha innovadora. Ko diseño ohupytýva A' Design Award Fiero ombojoaju mejor práctica industria rehegua ha oguereko característica técnica competente ojoajúva conocimiento ha talento ndive. Shan Ling 3 Empaque Rovetã oñerespeta hembiapo cuidadoso rupi ha oñemoĩ ome'ẽ hag̃ua mejora calidad de vida rehegua oipytyvõva yvy ape iporãve hag̃ua.

Diseño Rapykuéri

Marandu Aty

Diseñador ome'ẽva'ekue crédito, aty pegua ha mba'e técnico.

Mba'e Iñambuéva: The packaging box is different from the common rectangular design, allowing shoes, clothes, and accessories to be laid flat inside the box, not only saving packaging materials but also reducing logistics costs. A wide range of children's shoe sizes from 31 to 43, accommodating with a single design. Rolling clothes up not only solves the problem of wrinkles during the transportation, but also reduces the packaging, making it more environmental friendly.
Tuichakue ha Ñemyenyhẽ: Width 480 mm x Depth 540 mm x Height 115 mm
Ñe'ẽ Rape: Chinese elements, triangle, Environmental friendly, sportsmanship, Chinese idioms, Jump rope, limited edition
Ñeapopy Tecnología: The packaging is an abnormal shape and uses environmentally friendly materials, especially the three corners are difficult to handle. It is also hard to ensure uniform quality of each product and control of cost and schedule.
Diseño Jepy'apy: How to be more environmentally friendly is a very challeng, not only the choice of materials, but also how to design to reduce space, to fit different sizes of shoes in one design, and to reduce the packaging of clothes and accessories.

At the same time, during the production process, the processing of the corners of the triangle also increases the difficulty of manufacturing.
Ñesẽheka: Deeply studied traditional Chinese culture, including: idioms, traditional Chinese architecture, Chinese calligraphy, and write the theme "Jump Chinese Style" with a brush.

When studying "the carp leaping over the dragon gate", we developed an abstract symbol for the Chinese character “door" and used simple circles to represent the rapid water flow and challenges.
Inspiración: Design a limited edition packaging for the Chinese jump rope national team for their world championships, which contains shoes, clothes and accessories. Using traditional Chinese elements, such as the Chinese national flag, Calligraphy and idiom. Inspired by the Chinese legend of 'carp leaping over the dragon gate,' which has a strong connection with jump rope sports and also motivates people to overcome difficulties and achieve great success.
Proyecto Ára Tuichakue: The project started in March 2023 in Xiamen and finished in June 2023 in Beijing
Mba'apo Rape: 1) Objective is to design a extraordinary packaging and embody the sports spirit of perseverance and hard work

2) Market research: Consider the target group, Chinese young people aged 6 -18 years, who love and recognize Chinese traditional culture

3) Creative: Deeply explore Chinese traditional culture

4) Appearance and structural design: Abstract core shapes, colors, and patterns

5) Internal structure: consider the display of shoes, clothes, and accessories, and how to use one box to fit different sizes of shoes

6) Visual design: Referring to the story of a carp jumping over a dragon gate, extracting core elements such as fish, gate, and water

7) Make samples

8) Feedback: Collect feedback from customers, manufacturers, and consumers, including: appearance, graphic design, user experience, logistics, packaging, materials , cost , etc.

9) Production: Ensure uniform quality of each product and control of cost and schedule.
Aty Rembiguái: Creative Director: Xusong Wang
Designer: Xiao Dong