Not Make Believe Campaña Ta'ãnga Jehaípe Ciara Chapman omba'apóva

Not Make Believe Campaña Ta'ãnga Jehaípe Ciara Chapman omba'apóva ha'e rembiporuarã oñemba'eguaséva 2022 A' Design Award Fiero pegua Ta'ãnga Jejapo Ñeha'ã Categoría-pe.

FieroTa'ãnga· 2022

Not Make Believe Campaña Ta'ãnga Jehaípe

Ciara Chapman -gua

Mba'eporuhára: Ciara Chapman Illustration

A' Design Award Fiero Rembiporuarã Ta'ãnga Categoría-pe

12,536

Premio Rembiporuarã Oñemoneĩva

Emoneĩ Premio Reko #139423 Peg̃ua

Eike Tendápe Ehecha A' Design Award-pe Marandu Myasãi Mba'ete Jeguerohory

Sa'y

Diseño

Not Make Believe Campaña Ta'ãnga Jehaípe Rehegua

Ko ta'ãnga rembiapo oñe'ẽ hasy ha'eñova ndaha'éi mombe'u añónte rehegua. Umi ta'ãnga ha'e sa'y, oĩha ha ta'yrenda oñembyatýva ombohasa haguã peteĩ marandu. Pokõi ta'ãnga oĩ ko serie'pe. Tendota ha'e peteĩ kuñataĩ ojere ta'yrenda oguerekóva dibujo ha hesakãva. Oĩ aguara osẽva ka'a guive ha umi ta'ãnga ra'ãnga pytũ ha entýva omboporãve umi sa'y ojere. Arte marandu peteĩteĩ ilustración rehegua omoinge ohechávape símbolo rupive peteĩteĩ ta'ãnga'pe.

Jeguerohory

A' Design Award Fiero Rehegua

Not Make Believe Campaña Ta'ãnga Jehaípe ohupyty A' Design Award Fiero, peteĩ ñehechakuaa prestigioso oñeme'ẽva diseño iporã-pe ohupytýva requisito profesional ha industrial oñeha'ãrõva creación iporã oñemoĩva-gui. Umi ganador Fiero ohechauka habilidad guasu, especialización yvate, comprensión experta ha capacidad creativa umi creador rehegua. Oñeha'ãrõ Not Make Believe Campaña Ta'ãnga Jehaípe ha'eha creación ojehayhúva, admirada ha estimada, práctica ha innovadora. Ko diseño ohupytýva A' Design Award Fiero ombojoaju mejor práctica industria rehegua ha oguereko característica técnica competente ojoajúva conocimiento ha talento ndive. Not Make Believe Campaña Ta'ãnga Jehaípe oñerespeta hembiapo cuidadoso rupi ha oñemoĩ ome'ẽ hag̃ua mejora calidad de vida rehegua oipytyvõva yvy ape iporãve hag̃ua.

Diseño Rapykuéri

Marandu Aty

Diseñador ome'ẽva'ekue crédito, aty pegua ha mba'e técnico.

Mba'e Iñambuéva: This illustration project tackles the theme that Chronic pain is not make believe. The images are a combination of colours textures and characters that combine to communicate the major obstacles a person with chronic pain faces as a result of social perceptions and stigma. In total there are seven images one for each day of the week.
Tuichakue ha Ñemyenyhẽ: N/a
Ñe'ẽ Rape: Chronic pain, stigma, illustration, medical art, illustration campaign.
Ñeapopy Tecnología: I created this project using Adobe Fresco on my iPad. I created some patterns to create texture and to separate the real from the imaginary.
Diseño Jepy'apy: The hardest part of this project was to communicate the concepts around pain without turning the viewer off because of the subject matter. The titles of the images are: 1 Chronic Pain Is NOT Make Believe, 2 If You Could Feel What I Feel Even For A Moment 3 It’s Not You, It’s Me, I Miss Everything ! 4 Naysayers Bewares, 5 My Pain Is Vividly Real, 6 To Be Slowly Electrocuted (sciatica) and 7 Family Shields Me
Communication of these topics could reduce stigma. When your body is at its lowest point, it doesn’t need to be stepped on.
Ñesẽheka: This is a conceptual project so the images are all broken down by the eye. The foxes represent family and those closest to me surfacing from the grass below. The animals have a pattern derived from the houndstooth pattern and where this pattern appears represents the imaginary or ‘make believe’. Silhouettes are a means of showing how we often see the world in black and white and the girls in the images look like children because of the loss of independence chronic pain causes.
Inspiración: Following an accident a few years ago my body was left with Chronic Pain. It is something that takes over and changes every aspect of your life. Time is spent weighing the pros and cons of every move I make, to discern whether or not the movement is worth the pain that follows. On top of this life changing event I along with every other pain sufferer must face the stigma of weakness and the various negative perceptions society has about chronic pain. When support is needed stigma is oftentimes the only thing available.
Proyecto Ára Tuichakue: This campaign was part of my Instagram posts in March 2022. I created an online exhibition for this campaign via Instagram to reach as many people as possible through chronic pain and illustration hashtags.
Mba'apo Rape: These artworks connected very well with the target audience. There are seven images so one image was posted online each day for a week. The images communicate the negatives of chronic pain and how constant pain can affect us. The invisible nature of chronic pain can be very lonely so artwork that reflects these feelings can provoke a very intense response from the viewer.
The themes are:
Chronic pain is not make believe
Naysayers
It’s not you, it’s me, I miss everything
If only you could feel what I feel, just for a moment.
My back pain is vividly real
Family shields
Sciatica is like a slow electrocution
Ta'ãnga Mba'eñemoneĩ: All works by Ciara Chapman