City Ambassadors School Identidad Tipográfica Marca-pe Guarã Tanya Dunaeva omba'apóva

City Ambassadors School Identidad Tipográfica Marca-pe Guarã Tanya Dunaeva omba'apóva ha'e rembiporuarã oñemba'eguaséva 2022 A' Design Award Pláta pegua Ta'ãnga Jejapo Ñeha'ã Categoría-pe.

PlátaTa'ãnga· 2022

City Ambassadors School Identidad Tipográfica Marca-pe Guarã

Tanya Dunaeva -gua

Mba'eporuhára: Tanya Dunaeva

A' Design Award Pláta Rembiporuarã Ta'ãnga Categoría-pe

35,175

Premio Rembiporuarã Oñemoneĩva

Emoneĩ Premio Reko #126443 Peg̃ua

Eike Tendápe Ehecha A' Design Award-pe Marandu Myasãi Mba'ete Jeguerohory

Sa'y

Diseño

City Ambassadors School Identidad Tipográfica Marca-pe Guarã Rehegua

Tembiasakue iporãva oñemi opaite tape tuja jevy gotyo ha ndaikatúi romoirũ pe Táva peteĩ conjunto mínimo símbolo ojekuaáva ndive. Oñemoarandu aja pe táva rehegua, pe embajador ojuhu ipyahúva, peteĩ temimbo'e ojuhúva hague peteĩ cartilla escuela-pe. Oñemopu'ã hag̃ua identidad, ojeporavo peteĩ solución tipográfica, oñemopyenda principio eclecticismo tipográfico rehe: letra Nacional ymaguare, oñembojoaju cursiva ndive ha letra ojekuaáva artista vanguardista-kuéra mba'éva. Esquema color ha'e lacónico-pytã vevúi.

Jeguerohory

A' Design Award Pláta Rehegua

City Ambassadors School Identidad Tipográfica Marca-pe Guarã ohupyty A' Design Award Pláta, peteĩ ñehechakuaa extraordinariamente prestigioso oñeme'ẽva diseño de primera línea, hechapyrãva ha impresionante-pe. Umi ganador Pláta ha'e tembiapo brillante ha heta creativo ohechaukáva expertise, talento ha agudeza sobresaliente umi diseñador-pe. Oñeha'ãrõ City Ambassadors School Identidad Tipográfica Marca-pe Guarã ha'eha peteĩ tembiapo maravilloso, ejemplar, profesional ha innovador pypukuvéva. Ko diseño ohupytýva A' Design Award Pláta ha'e invento ojehechakuaáva ha ojehayhúva ohepyme'ẽva ha ombohasáva límite arte, ciencia, diseño ha tecnología rehegua. City Ambassadors School Identidad Tipográfica Marca-pe Guarã ha'e creación heta ojeenvidiáva omokyre'ỹva ipotapy, ome'ẽva sentimiento positivo ha omoheñóiva maravilla ha sorpresa.

Diseño Rapykuéri

Marandu Aty

Diseñador ome'ẽva'ekue crédito, aty pegua ha mba'e técnico.

Mba'e Iñambuéva: For the construction of the identity, a typographic solution was chosen, based on the principle of typographic eclecticism: the Old Russian script, interspersed with the cursive script and recognizable fonts of the avant-garde artist Sergei Chekhov, form a bizarre alphabet, on which the entire identity system is built.
Tuichakue ha Ñemyenyhẽ: Design can be fixed at any staff
Ñe'ẽ Rape: Tanya Dunaeva, Typographics, Graphic Design, HSE Art and Design, Slavin
Ñeapopy Tecnología: The design is mainly realized in Print ads like brochures, caps, bags pens and so on. It is easily scalable for different off-line and on-line media
Diseño Jepy'apy: It was really difficult to find Moscow identity especially reflected in Fonts. Nevertheless, thanks to the appeared Idea the Project has been successfully finalized
Ñesẽheka: The background of the Project is a history of Moscow reflected in the Fonts. It was necessary to condut chronological study of Moscow to determine key past and present Fonts that associated with Moscow and Russia
Inspiración: Moscow has a huge potential for tourist interest. Moscow as a real capital is very diverse, interesting stories are hidden behind every turn of the old streets and it is impossible to associate Moscow with any one minimal set of recognizable symbols. While studying the city, the future ambassador discovers it anew, like a student discovers a primer at school. Creating an opportunity for Muscovites to gain the necessary expert skills to engage in travel design
Proyecto Ára Tuichakue: The Project was accomplished during the Summer 2021 in Moscow
Mba'apo Rape: Typographic solution for this case is rather flexible and scalable for diffreent Markeing means, wearables, print ads and so on
Aty Rembiguái: Leonid Slavin - tutor
Dmitry Chernogayev - curator