Eho contenido-pe
Yoyic Huojunpaopao Y'y Botella Jehechauka Apo Tingting Wang omba'apóva

Yoyic Huojunpaopao Y'y Botella Jehechauka Apo Tingting Wang omba'apóva ha'e rembiporuarã oñemba'eguaséva 2021 A' Design Award Brónse pegua Mba'eñongatuha Jejapo Ñeha'ã Categoría-pe.


BrónseMba'eñongatuha· 2021

Yoyic Huojunpaopao Y'y Botella Jehechauka Apo

Tingting Wang -gua

Mba'eporuhára: High-tech MengNiu Dairy (Beijing)CO.,LTD

A' Design Award Brónse Rembiporuarã Mba'eñongatuha Categoría-pe

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Premio Rembiporuarã Oñemoneĩva

Emoneĩ Premio Reko #121519 Peg̃ua

Sa'y

Diseño

Yoyic Huojunpaopao Y'y Botella Jehechauka Apo Rehegua

Yoyic Huojunpaopao ha'e peteĩ botella jehechauka apo ojejapova'ekue peteĩ y'y hendypáva rehehápe, oguerekóva probiótico hekove reheve. Ko y'y ombojoaju bacteria lácticas hendypáva probiótico hekove reheve, michĩmi azúcar ha ndaijapói grasa. Pe botella ojejapo PET ohechaukavéva reheve ombohoreíva vidrio-icha, iporãva ha ipererĩva, oguerekóva 388 mililitro. Pe etiqueta ojepuru peteĩ letra chino calígrafo pohýi ha ta'anga bombuja ombohovakéva pyahekove. Ko jehechauka apo omoĩse hendive he'ẽ ha tesãi. Pe botella oñemyengovia umi convenience store-pe, cadena de frío ryepýpe, oñeñangarekóvo probiótico hekove opytávo hekovéva.

Jeguerohory

A' Design Award Brónse Rehegua

Yoyic Huojunpaopao Y'y Botella Jehechauka Apo ohupyty A' Design Award Brónse, peteĩ ñehechakuaa heta prestigioso oñeme'ẽva diseño sobresaliente-pe ojekuaáva creatividad, ingenio ha astucia rupi. Umi ganador Brónse ha'e artefacto hábil ha creativo ohechaukáva experiencia, imaginación ha recurso umi diseñador-pe. Oñeha'ãrõ Yoyic Huojunpaopao Y'y Botella Jehechauka Apo ha'eha peteĩ objeto ojehayhúva, admirado ha estimado, profesional ha innovador. Ko diseño ohupytýva A' Design Award Brónse ombojoaju mejor práctica arte, ciencia, diseño ha tecnología rehegua ha iporãiterei detalle rehe. Yoyic Huojunpaopao Y'y Botella Jehechauka Apo ombohory necesidad, ohupyty ipotapy, ombovy'a sentimiento ha ohenói curiosidad.

Diseño Rapykuéri

Marandu Aty

Diseñador ome'ẽva'ekue crédito, aty pegua ha mba'e técnico.

Mba'e Iñambuéva
Sparkling drinks are trending in China, while there are very limited types of probiotic sparkling drinks. To take probiotic sparkling drinks to the next level, we have designed a brand-new product - huojunpaopao. As its name highlights, this drink contains live probiotics. The combination of sparkling lactic acid bacteria and live probiotics with low sugar and zero fat, making it uplifting and refreshing. Huojunpaopao also represents the brand yoyic, forming an iconic brand image.
Tuichakue ha Ñemyenyhẽ
388ml, PET bottle, Clear Color, Diam (max.) 64mm x Height 216 mm. We used high transparent PET materials to achieve the texture of glass.
Ñe'ẽ Rape
yoyic, sparkling lactic acid bacteria, live probiotics, PET, Packaging Design, Bottle Design, Graphic Design
Ñeapopy Tecnología
Yoyic huojunpaopao is the world's first live probiotic sparkling drink. Besides, in order to maintain the activity of the preferred Danish high-live probiotics in the product, we selected cold chain transportation and storage.
Diseño Jepy'apy
This is a new unique product, that combines the properties of the traditional probiotic drinks with the exciting bubbling feeling of sparkling drinks. Our main challenge was to transmit the healthiness and the digestive benefits of the live probiotics using a bold and refreshing language that could gave a frizzy twist to the design.
Ñesẽheka
Our goal was to satisfy the new need of the consumer for an unconventional product that was healthy and exciting at the same time. Our target are all those people who seek for new exciting experiences, who love to try new things and want to live life at its fullest but never forgetting to pay attention to healthiness and quality. Our product was born to satisfy these needs, not only from a functional point of view, but also emotionally with our packaging design.
Inspiración
We wanted to convey "the coexistence of tasty and healthy". The shape is light and elegant, aesthetically in line with our young target's pursuit of healthiness. The label is designed with light and vitality as drivers. The bold character in Chinese calligraphic design and is reminiscent of exciting moments. The bubbles let's you experience the brisk vitality of "live probiotic bubble drinks" which together with the feature "full of sparklingness" are made into a visual representation.
Proyecto Ára Tuichakue
The project started in February 2020 and ended in March 2021. Bottle sample production in Sidel Shanghai.
Mba'apo Rape
HUOJUNPAOPAO are sold mainly in convenience stores in cold chain. The advanced technology and production equipment can ensure.
Patente-kuéra
Copyrights belong to China Mengniu Dairy Co.,Ltd, 2020
Aty Rembiguái
Lei Jiang, Jian Sun, Jun Yang, Jing Liang, Yong Zhang, Tingting Wang, Hua Xie, Xiaoyan Wang, Chengjie Ding, Chang Liu, Yincheng Liu
Ta'ãnga Mba'eñemoneĩ
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A' Design Award ha'e premio internacional, jurado reheve, diseño porã pegua. Eike A' Design Award-pe erekóvo ijeheguíva ñemoneĩ, ñemyasãi, mba'ete ha nde mba'apo ñemoherakuã. Emoĩ nde mba'apo A' Design Award-pe ha eñeha'ã ejapo hag̃ua A' Design Prize.

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