WeAre4810 Marca Rekoha Laura Ferrario omba'apóva

WeAre4810 Marca Rekoha Laura Ferrario omba'apóva ha'e rembiporuarã oñemba'eguaséva 2021 A' Design Award Brónse pegua Ta'ãnga Jejapo Ñeha'ã Categoría-pe.

BrónseTa'ãnga· 2021

WeAre4810 Marca Rekoha

Laura Ferrario -gua

Mba'eporuhára: Ferrariodesign

A' Design Award Brónse Rembiporuarã Ta'ãnga Categoría-pe

13,650

Premio Rembiporuarã Oñemoneĩva

Emoneĩ Premio Reko #109713 Peg̃ua

Ehechakuaa Mba'epytyvõrã Eike Tendápe Ehecha A' Design Award-pe Marandu Myasãi Mba'ete Jeguerohory

Sa'y

Diseño

WeAre4810 Marca Rekoha Rehegua

WeAre4810, WeAreFamily ha'e pe concepto pyahu ojeporúva oñemyasãijey hag̃ua Marca. Oiko yguata ha ta'ãnga opavave grupo rembiapo rehegua. Papapy hatã ha ko'ág̃agua ojeporúva ome'ẽ kyhyjerã ha ko'ág̃aguakuéra teko, umi papapy ikatu oiko ta'ãnga ñembyatyha ramo avei. Alquiler-gui Shopping peve ha mba'e pyahu añetegua Tembi'u peve. WeAreFood ha'e tenda opaite ára oñemboja'o 4 jey'aty; concepto oñembotuichavéva aravo rupive iposãi ha'éva tenedor ha cuchara. Aravo, gráfica reko-gui, ha'e joaju ko'ág̃a, yma ha tenonderã apytépe.

Jeguerohory

A' Design Award Brónse Rehegua

WeAre4810 Marca Rekoha ohupyty A' Design Award Brónse, peteĩ ñehechakuaa heta prestigioso oñeme'ẽva diseño sobresaliente-pe ojekuaáva creatividad, ingenio ha astucia rupi. Umi ganador Brónse ha'e artefacto hábil ha creativo ohechaukáva experiencia, imaginación ha recurso umi diseñador-pe. Oñeha'ãrõ WeAre4810 Marca Rekoha ha'eha peteĩ objeto ojehayhúva, admirado ha estimado, profesional ha innovador. Ko diseño ohupytýva A' Design Award Brónse ombojoaju mejor práctica arte, ciencia, diseño ha tecnología rehegua ha iporãiterei detalle rehe. WeAre4810 Marca Rekoha ombohory necesidad, ohupyty ipotapy, ombovy'a sentimiento ha ohenói curiosidad.

Diseño Rapykuéri

Marandu Aty

Diseñador ome'ẽva'ekue crédito, aty pegua ha mba'e técnico.

Mba'e Iñambuéva: For 4810 the idea of renewal starts with the renovation of the historic sports equipment rental shop in Courmayeur.
Consequently the time has come to also evolve the concept of the brand which could include from Rental to Shopping to Food thus creating a new mood more contemporary but at the same time continuing to express traditional values under a one big hat represented by the unique 4810 brand. Innovation and tradition together.
Tuichakue ha Ñemyenyhẽ: The whole Brand Identity has developed on different materials shapes and channels having to communicate multiple messages. We used paper for brochures postcards shopping bags sugar sachets and menus. The PVC for the external signs of the structure. Ceramics for the coffee cups and the fabric for the uniforms. It was a truly complete project where various printing techniques were used from traditional pad printing, screen printing to digital printing. We have created a web site that talks about their history and their services until you can book skis online.
Ñe'ẽ Rape: brand Identity, brad design, logo design, viusal identity
Ñeapopy Tecnología: The goal was to underline the fame of the name 4810 which had always been used by the Grivel family. It is inspired on the height of the Mont Blanc 4810m a point of reference in Courmayeur an umbrella that encloses ideas objects materials and is fluid enough in its meaning to also include a numerical form.
WeAre4810 the Brand of reference
WeAreRental expertise for rental of skis
WeAreFood one cuisine which at the same time lies well within everyone
WeAreShopping dedicated to sports apparel and accessories
WeAreOutlet Promotions and offers
WeAreFamily a long family tradition rooted in the distant 19th century
Diseño Jepy'apy: WeAreFood is the real change. 4810Food is the meeting point for sports enthusiasts: the space where you come in the morning for breakfast, go for lunch for polenta and stop after skiing to try a snack and maybe combine it with a nice wine.
Thus was born the idea of the clock that marks the day and 4 very specific moments.
Contemporary terms for an international audience all combined with a clock that recalls history where the hands become fork and spoon to emphasize that at 4810Food you eat.
Ñesẽheka: A very large project where I had to combine a technical product like skis and an emotional product like food. There are several variable factors that I found to make different situations coexist: the colors, the symbol where to insert the images and the name WeAre is declinable in many aspects: WeAreRental for the rental shop, WeAreFood for the restaurant, WeAreShopping for the shop and so on.
Inspiración: WeAre4810 . WeAreFamily. The goal was to underline the fame of the name 4810 which had always been used by the Grivel family. It is inspired on the height of the Mont Blanc: an umbrella that encloses ideas objects materials and is fluid enough in its meaning to also include a numerical form.
The brand is graphical form is based on the idea of using highly contemporary and solid numbers, almost as a seal to guarantee quality and modernity. Numbers that could themselves become a container of image.
Proyecto Ára Tuichakue: The project started in January 2018 in Courmayeur and finished in February 202020
Mba'apo Rape: The Brand has been designed so that it can be reproduced on any material surface and transmitted on various channels such as mobile phones or videos. A manual has been drawn up that can help both the customer and the possible supplier to reproduce the original as faithfully as possible.
Aty Rembiguái: Creative Director: Laura Ferrario
Copy: Chiara Villa
Ta'ãnga Mba'eñemoneĩ: Image #No 1: Photographer Aiace Ace Bazzana, Image #No 2: Photographer Laura Ferrario, Image #No 2: Photographer ALaura Ferrario, Image #No 3: Photographer Aiace Ace Bazzana, Image #No 4: Photographer Aiace Ace Bazzana