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LiNing 8th Gen Primary Function: Tienda Guasu Yingtao Xu omba'apóva

LiNing 8th Gen Primary Function: Tienda Guasu Yingtao Xu omba'apóva ha'e rembiporuarã oñemba'eguaséva 2021 A' Design Award Pláta pegua Ogapype Jejapo Ñeha'ã Categoría-pe.


PlátaOgapype· 2021

LiNing 8th Gen Primary Function: Tienda Guasu

Yingtao Xu -gua

Mba'eporuhára: Li Ning (China) Sports Goods Co., Ltd.

A' Design Award Pláta Rembiporuarã Ogapype Categoría-pe

16,841

Premio Rembiporuarã Oñemoneĩva

Emoneĩ Premio Reko #109123 Peg̃ua

Sa'y

Diseño

LiNing 8th Gen Primary Function: Tienda Guasu Rehegua

LiNing 8th Gen ha'e peteĩ tienda guasu peteĩ marca deporte-rã, ojaho'íva 2049 metro cuadrado. Ko diseño oñemboguata pista ñani rehe ha cancha básquetbol rehe. Pe rokẽme ojehechauka tembiporu ñani-rã tesape omoambueva color guýpe, omimbíva ryapúicha. Peteĩ tapére LED oĩva mombytépe ombojevy umi tesape oĩva cancha básquetbol áripe ha omohenda pe básquetbol jehechauka. Umi hi'ári oñemongora rehe oñeporu cemento oñemombykýva, ha umi estante oñembopu'ã metal ha acero inoxidable-gui carbono fibra texturáre ojejapóva. Umi estante ikatu oñembo'i ha oñeñeñangareko jey ombokatuve haguã tembikuaágui. Umi mba'e oñembyaty tema porã guýpe.

Jeguerohory

A' Design Award Pláta Rehegua

LiNing 8th Gen Primary Function: Tienda Guasu ohupyty A' Design Award Pláta, peteĩ ñehechakuaa extraordinariamente prestigioso oñeme'ẽva diseño de primera línea, hechapyrãva ha impresionante-pe. Umi ganador Pláta ha'e tembiapo brillante ha heta creativo ohechaukáva expertise, talento ha agudeza sobresaliente umi diseñador-pe. Oñeha'ãrõ LiNing 8th Gen Primary Function: Tienda Guasu ha'eha peteĩ tembiapo maravilloso, ejemplar, profesional ha innovador pypukuvéva. Ko diseño ohupytýva A' Design Award Pláta ha'e invento ojehechakuaáva ha ojehayhúva ohepyme'ẽva ha ombohasáva límite arte, ciencia, diseño ha tecnología rehegua. LiNing 8th Gen Primary Function: Tienda Guasu ha'e creación heta ojeenvidiáva omokyre'ỹva ipotapy, ome'ẽva sentimiento positivo ha omoheñóiva maravilla ha sorpresa.

Diseño Rapykuéri

Marandu Aty

Diseñador ome'ẽva'ekue crédito, aty pegua ha mba'e técnico.

Mba'e Iñambuéva
LiNing, an international fashionable professional sports brand, has been interpreting its slogan "anything is possible" with actions. From space design to shelf display, the store shows different space atmospheres in different theme areas. Various categories of goods are laid out in a clear and observable pattern to facilitate customers selecting goods and bring them a multi level shopping experience.
Tuichakue ha Ñemyenyhẽ
The store's area is 2049 sqm.
Ñe'ẽ Rape
Flagship, Retail, Chinese, Sport, Athletic Apparel, Footwear
Ñeapopy Tecnología
The colorful and bright sign on the exterior facade of the store illustrates the LiNing brand style of youth, vitality, sport and fashion. The interior space is decorated with simple cement materials, looking fashionable and personalized, while setting off the product highlights. The store shelves are largely made of metal and stainless steel, with carbon fiber texture finish. They can be disassembled and recycled to minimize waste of resources.
Diseño Jepy'apy
The challenge for this project was to design a flagship store that was not cliched and still felt relatable.
Ñesẽheka
The store image of the eighth generation is the result of continuous development and perfection following the development of the times. With the successive presentation of various types of stores with different conditions, the store image of the eighth generation has been enhanced and perfected in terms of decoration, gadgets, lighting and experience systems, forming a set of dynamic and continuous store image standards.
Inspiración
In the image design of the eighth generation flagship store of LiNing, the designers take running tracks and basketball gyms as the sources of inspiration, organically integrate professional products for running exercise and basketballs and all sorts of fashion products including sports fashion and China LiNing in the same store, highlighting professional sports attributes and the fashion life atmosphere of the brand.
Proyecto Ára Tuichakue
The project started in December 2019 in Liuzhou and finished in May 2020 in Liuzhou.
Mba'apo Rape
The store entrance is an area displaying running exercise commodities. The design is inspired by the running tracks. The RGB color changing light belt at the top are lined regularly. The lights shine in rhythm, pairing with the running models below, for a dynamic display to attract the sight of people hurrying to and fro. The LED screen in the middle of the store is inspired by the LED screen at the top of basketball gym, which along with the focus display of the basketball models below, formulates the atmosphere characteristics of the basketball theme commodity exhibition in the middle.
Aty Rembiguái
Designer: Xu Yingtao
Designer: Yu Danfeng
Ta'ãnga Mba'eñemoneĩ
Image #1: Photographer Wu Hong, LiNing 8th Generation Flagship Store, 2020.
Image #2: Photographer Wu Hong, LiNing 8th Generation Flagship Store, 2020.
Image #3: Photographer Wu Hong, LiNing 8th Generation Flagship Store, 2020.
Image #4: Photographer Wu Hong, LiNing 8th Generation Flagship Store, 2020.
Image #5: Photographer Wu Hong, LiNing 8th Generation Flagship Store, 2020.

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