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Problue Annual Posters Primary Function: Techaukaha JBBC Branding Consultancy omba'apóva

Problue Annual Posters Primary Function: Techaukaha JBBC Branding Consultancy omba'apóva ha'e rembiporuarã oñemba'eguaséva 2020 A' Design Award Pláta pegua Ta'ãngambyry Jejapo Ñeha'ã Categoría-pe.


PlátaTa'ãngambyry· 2020

Problue Annual Posters Primary Function: Techaukaha

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Mba'eporuhára: JBBC Branding Consultancy

A' Design Award Pláta Rembiporuarã Ta'ãngambyry Categoría-pe

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Problue Annual Posters Primary Function: Techaukaha Rehegua

Problue Annual Posters ha'e peteĩ techaukaha kuatiápe imprimipyre apopyre peteĩ marca ojeguerekóva ýpe oñe'ẽva rehe. Peteĩteĩ techaukaha ohechauka peteĩ modelo omondéva táva ao iporãva ha avei ýpe oñe'ẽ haguã ao, ikatu haguáicha ojehecha mba'éichapa oñemboguata árape guarã rekove ha ýpe oñe'ẽ apytépe. Sa'y hovyũ ojeporu kuimba'e rehe iporã haguã, ha sa'y pytã oñemoĩ kuña rehe. Umi pikũ camuflado ohechauka táva rekove myi. Umi mba'e ojoavýva oñemboja'o ojeguerekógui, ha'ehápe pya'e ha kirirĩ, ára rembi'urã ao ha ýpe oñe'ẽ haguã ao, syrykuéra ha haimbe. Peteĩteĩ techaukaha ipe 420 ha ipuku 594 milímetro.

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A' Design Award Pláta Rehegua

Problue Annual Posters Primary Function: Techaukaha ohupyty A' Design Award Pláta, peteĩ ñehechakuaa extraordinariamente prestigioso oñeme'ẽva diseño de primera línea, hechapyrãva ha impresionante-pe. Umi ganador Pláta ha'e tembiapo brillante ha heta creativo ohechaukáva expertise, talento ha agudeza sobresaliente umi diseñador-pe. Oñeha'ãrõ Problue Annual Posters Primary Function: Techaukaha ha'eha peteĩ tembiapo maravilloso, ejemplar, profesional ha innovador pypukuvéva. Ko diseño ohupytýva A' Design Award Pláta ha'e invento ojehechakuaáva ha ojehayhúva ohepyme'ẽva ha ombohasáva límite arte, ciencia, diseño ha tecnología rehegua. Problue Annual Posters Primary Function: Techaukaha ha'e creación heta ojeenvidiáva omokyre'ỹva ipotapy, ome'ẽva sentimiento positivo ha omoheñóiva maravilla ha sorpresa.

Diseño Rapykuéri

Marandu Aty

Diseñador ome'ẽva'ekue crédito, aty pegua ha mba'e técnico.

Mba'e Iñambuéva
The design was to show people the combination of fashion and diving, and the concept of easy merge of diving life and daily life.
Tuichakue ha Ñemyenyhẽ
W 420mm x H 594mm
Ñe'ẽ Rape
Diving, City Life, Active, Fashion, Transition, Problue, Hero
Ñeapopy Tecnología
Clothes in style and diving suit coexisted on the same model and look harmoniously together, but the contrast was where the creativity is. As the brand colors, gray blue was applied to gentlemen for elegance and the red was to the lady for charming. Both showed strongly the mix of sporty and stylish. The camouflage fins emphasize the fact we all live in the urban jungle full of movement. Different creativity happened in the same picture with contrast but vague lines between to make stronger visual experience, for example, fast and still, daily wear and diving suit, smooth and sharp, hero look and elegance. The last, scarf in the air with shape of dolphin (part of the brand identity) and the newspaper moved like jellyfish gave the hint in the ocean.
Diseño Jepy'apy
The main challenge was to keep the perfect ratio of all contrast part, for example, fast and still, daily wear and diving suit, smooth and sharp, hero look and elegance.
Ñesẽheka
JBBC made many interviews with coaches and divers. Design team realized the fact that more divers share the same attitude and care about fashion even under the sea, especially for younger and starter divers.
Inspiración
The inspiration came from the quote of an enthusiastic diver. “I love diving so much. It's part of my life already. The city is the environment where I make a living and under the sea is the place where I feel I live, and there is just an instant between. I am who I am with the same attitude to live actively with style. Fashion means a lot to me even under the sea."
Proyecto Ára Tuichakue
The project started in June 2019 and finished in Nov 2019 in Taiwan.
Mba'apo Rape
Design team was trying to make the mix of city and the ocean and kept the best balance between sporty and fashion, movement and hero look, city and ocean, clothes in style and diving suit.
Patente-kuéra
Copyrights belong to Jblossom Branding Consultancy Co., Ltd, 2019.
Aty Rembiguái
Designer: Huiyu Zhuang
Director: Jiunguo Yu
Ta'ãnga Mba'eñemoneĩ
Jblossom Branding Consultancy Co., Ltd

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