Delate Aplicación Móbil de Roberto M. Paura and Sofie Di Bartolomeo

O deseño Delate Aplicación Móbil de Roberto M. Paura and Sofie Di Bartolomeo é un estimado gañador do moi prestixioso 2020 A' Design Award de Bronce na Categoría de Competición Deseño de Tecnoloxías Móbiles, Aplicacións e Software.

BronceMóbil· 2020

Delate Aplicación Móbil

de Roberto M. Paura and Sofie Di Bartolomeo

Cliente: Delate Srl

Gañador do A' Design Award de Bronce na Categoría Móbil

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Cores

O Deseño

Sobre Delate Aplicación Móbil

Delate é a primeira aplicación que proporciona unha plataforma na que cada minuto de atraso se converte nun punto que se pode acumular e utilizar para acceder a ofertas de varios produtos e servizos. A aplicación monitoriza a viaxe de cercanías e calcula os minutos de atraso causados polo tren. Un deseño intuitivo e claro que ofrece beneficios sen necesidade de ningunha acción activa por parte do usuario e que ofrece un sistema de recompensa que favorece o seu uso diario transformando o malestar nunha vantaxe.

O Recoñecemento

Sobre o A' Design Award de Bronce

Delate Aplicación Móbil gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que Delate Aplicación Móbil sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. Delate Aplicación Móbil satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas: Delate is a system that commuters can use to collect the lost time caused by the trains. Through the app, the users can keep track of the state of the journey and in case of delay they earn points to be spent on deals present in the marketplace of the app. It is the ultimate tools to refund users with discounted products and services offers by third part brands and to turn an inconvenient into an
advantage.
Dimensións e Embalaxe: iOS, Android.
Etiquetas: Mobile, iPhone, Commuters, Train, Geolocalization, UI, UX.
Tecnoloxía de Produción: The UX and UI for Delate were designed in Adobe Illustrator, organized on Axure and then handed off to the development team. Available on mobile, Delate was built using Html, CSS and Javascript. Relevant libraries that have been used include Polymer, Vue.js and Redux. In addition, Dalate uses the open-source database of Viaggiatreno to track the movements of the trains in real-time.
Reto de Deseño: We wanted to design an app that could be adapted to each country that has a problem with train delays. For this reason, it was very important to keep the user interface and UX as minimal and intuitive as possible. Another aspect that was really important for the app was the structure of the marketplace, that needed to have a great variety of companies both physical and digital in order to cover different audience taste and to be always updated and appealing for the users.
Investigación: We have calculated that Italian railway commuters lose an average of 3500 minutes per year due to train delays. Therefore we have designed a system that rewards the commuter for each minute of delay caused by a train, to give value to the lost time. Through deep analysis and collaborative process between UX, graphic design, development and accessibility we have conducted user researches followed by prototype testings to assess the accuracy of our design, hierarchy of contents and interaction in order to create and easy and complete experience.
Inspiración: Delate was created for all those commuters who constantly suffer from train delays. Normally the commuter is given a refund after a certain amount of train delay or based on the ticket price that needs to have a minimum value. Our goal was to give to the commuter the refund of the single minute caused by the train and the chance to turn the discomfort into aimed discounts on product and services.
Duración do Proxecto: Delate was launched in November 2019.
Fluxo de Operacións: Our navigation structure was developed following an extensive amount of tests. We had prototyped out a considerable number of variations of the UI, and put countless iterations in front of the app's users to gauge a better understanding of how they interact with it. Through the monitoring of the train journey, we gained strategic insights about how the system was consuming the phone's battery; when then the users collected points we tested how clear was the process to redeem deals on the marketplace, which brought us to design the use of the app as intuitive as possible, with a reduced consumption of energy.
Membros do Equipo: Sofie Di Bartolomeo, UX, Roberto Maurizio Paura, UI, Andrea Provenzale, Backend Developer, Marco Giannone, Business advisor, Marco Maisto, Marketing advisor, Roberto Serritella, Frontend Developer.
Créditos das Imaxes: Roberto Maurizio Paura