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Twin Lotus Herbaliste Eco-friendly Pack O Embalaxe De Fío Dental de Prompong Hakk

O deseño Twin Lotus Herbaliste Eco-friendly Pack O Embalaxe De Fío Dental de Prompong Hakk é un estimado gañador do moi prestixioso 2016 A' Design Award de Ferro na Categoría de Competición Deseño de Envases.


FerroEnvases· 2016

Twin Lotus Herbaliste Eco-friendly Pack O Embalaxe De Fío Dental

de Prompong Hakk

Cliente: Twin Lotus

Gañador do A' Design Award de Ferro na Categoría Envases

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O Deseño

Sobre Twin Lotus Herbaliste Eco-friendly Pack O Embalaxe De Fío Dental

Orixinalmente, o proxecto comezou cun deseño de envases de plástico de fío dental normal cando o equipo decatouse da cantidade de residuos que creaba este segmento e comezou a repensar o seu enfoque. A idea era crear un envase ecolóxico que se puidese reutilizar enchendo o filamento. Non obstante, isto só tiña sentido se a xente podía e estaba disposta a manter a caixa durante un período de tempo máis longo. O obxectivo era deseñar unha experiencia parecida a Zippo, un deseño que funcionase ben, semellase xenial e puidese ir a todas partes, convertendo unha idea respectuosa co medio ambiente nun accesorio querido.

O Recoñecemento

Sobre o A' Design Award de Ferro

Twin Lotus Herbaliste Eco-friendly Pack O Embalaxe De Fío Dental gañou o A' Design Award de Ferro, un recoñecemento prestixioso outorgado a bos deseños que cumpren os requisitos profesionais e industriais esperados de creacións ben deseñadas. Os gañadores Ferro demostran a gran habilidade, a alta especialización, a comprensión experta e a capacidade creativa dos seus creadores. Espérase que Twin Lotus Herbaliste Eco-friendly Pack O Embalaxe De Fío Dental sexa unha creación moi apreciada, admirada e querida que é práctica e innovadora. Este deseño gañador do A' Design Award de Ferro integra as mellores prácticas do sector e ten características técnicas competentes ligadas ao saber facer e ao talento. Twin Lotus Herbaliste Eco-friendly Pack O Embalaxe De Fío Dental é respectado pola súa minuciosidade e está deseñado para proporcionar melloras na calidade de vida que axudan a facer do mundo un lugar mellor.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas
The purpose of the packaging project was to rethink the use and plastic waste of Dental Floss packaging. Our packaging design is made from long lasting tin plated steel which is formed into an icy fresh box that accepts dental floss refills. We placed an augmenting mirror inside the lid for quick check-ups. Our design can be easily carried around during the day and also allows for quick conversation and habitual user interaction.
Dimensións e Embalaxe
Width 59,6mm x Length 46,6mm x Height 22mm
Etiquetas
Green Design, FMCG Packaging, Herbaliste, Eco-friendly
Tecnoloxía de Produción
Tin plated steel is very versatile and flexible to work with, allowing you to emboss all sorts of artwork and color them in various tones. It has an iconic heritage of shear endless box designs. We designed the crystal ice look as a contemporary form inspired by the fresh mint of the dental floss. It was perfectly fitted to the production requirements and yet completely new to the range of samples from our vendor. In our case both top and bottom of the box are drawn out. The ice crystals and box are formed at the same time in one process.
Reto de Deseño
After realizing the waste argument the studio was most worried about getting our client on board. We felt very dedicated to our discovery and saw a real opportunity to bring some change. Fortunately the client saw eye to eye, partially because our approach made sense but mostly because the awareness for green Design in our client’s market was changing for the better. The hardest part of the project was to convince our client to convert to a greener packaging choice and abandon the commercial look for a cleaner, toned down design using recycled paper and single tone soy ink. Finally we arrived at both an eco-friendly case albeit not the green packaging concept.
Investigación
There was no official research inquiry for our project. All insight was gathered by the local Designer pool and the studio members. The waste argument was discovered by in-house brain storming of previous plastic based packaging, a practice we hold in our studio to find possible improvements of conceptual Designs. The winning Design was hand-picked by the client.
Inspiración
Originally we were designing a plastic packaging for our client's dental floss when we realized how much waste this segment created and started to rethink our approach. Our idea was to create a packaging that could be reused by refilling the filament. Yet, this only made sense if people were able and willing to keep this box for longer. So we looked at better materials and settled on tin plated steel, the century old choice for candy boxes, perfect for embossing and coloring.
Duración do Proxecto
The Design process took us about 3 months from ideation to final data. Designing started roughly around early winter 2014. Manufacturing took another 3 months for complete realization. Product is currently being prepped for launch.
Fluxo de Operacións
Our Design needed to win the affection of our users if it was to be used and kept for a longer period of time. Ideally we aimed to 'Zippo' our case so that users would interact with the Design as a habit. We aimed at designing a conversation and encouraging natural user interaction. More importantly refilling works effortlessly with the finger lift off design and checking for floss remainder is quick through the built-in gauge, a feature that many floss packaging omit.
Membros do Equipo
Kamthon Leelertphan,
Prompong Hakk,
Surakead Hemwimon

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