Zhang Gong Lao Jiu 1975 Envase de Licor de Wen Liu

O deseño Zhang Gong Lao Jiu 1975 Envase de Licor de Wen Liu é un estimado gañador do moi prestixioso 2026 A' Design Award de Prata na Categoría de Competición Deseño de Envases.

PrataEnvases· 2026

Zhang Gong Lao Jiu 1975 Envase de Licor

de Wen Liu

Cliente: Shenzhen Oracle Creative Design Co.,Ltd.

Gañador do A' Design Award de Prata na Categoría Envases

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O Deseño

Sobre Zhang Gong Lao Jiu 1975 Envase de Licor

Zhang Gong Lao Jiu 1975 é un envase deseñado para un licor chinés. A forma xeral inspírase nas acacias centenarias que medran nos terreos da destilería. A caixa exterior está feita de pasta de papel ecolóxica, e a textura da cortiza fórmase mediante gofrado en lugar de impresión con tinta. A botella está cocida con esmalte branco chinés, e a transformación no forno crea patróns naturais nalgunhas zonas. A superficie da botella evoca a textura desgastada das antigas fosas de fermentación. O envase mide 125 por 125 por 290 milímetros.

O Recoñecemento

Sobre o A' Design Award de Prata

Zhang Gong Lao Jiu 1975 Envase de Licor gañou o A' Design Award de Prata, un recoñecemento enormemente prestixioso outorgado a deseños de gama alta, fermosos e impresionantes. Os gañadores Prata son obras tremendamente brillantes e sumamente creativas que ilustran a pericia, o talento e a agudeza sobresaíntes dos seus deseñadores. Espérase que Zhang Gong Lao Jiu 1975 Envase de Licor sexa unha obra marabillosa, escaparate de oficio, notablemente profesional e profundamente innovadora. Este deseño gañador do A' Design Award de Prata é unha invención moi notable e admirada que beneficia e fai avanzar os límites da arte, a ciencia, o deseño e a tecnoloxía. Zhang Gong Lao Jiu 1975 Envase de Licor é unha creación moi envexada que esperta desexos, achega sentimentos positivos e prende asombro e marabilla.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas: It carries forward four millennia of traditional brewing techniques, supported by unique resources including century-old fermentation pits and maturation vats. The distillery grounds feature a grove of hundred-year-old locust trees, whose blossoms are skillfully incorporated into the fermentation process through a distinctive "locust blossom in fermentation" technique. This imparts a unique aromatic profile and an exceptionally smooth, mellow character to the liquor. The exterior packaging incorporates the textured appearance of locust tree bark, while the bottle design echoes the weathered texture of ancient fermentation pits, presenting a rustic yet sophisticated aesthetic.
Dimensións e Embalaxe: 125mm*125mm*290mm
Etiquetas: Natural, Unadorned Simplicity
Tecnoloxía de Produción: The liquor box is crafted from eco-friendly pulp, showcasing the natural texture of locust tree bark through embossed patterning instead of ink printing. The bottle is fired with Chinese white glaze, revealing naturally formed kiln-transformed textures in localized areas.
Reto de Deseño: Through repeated field studies, the textures of locust trees, the patina of century-old fermentation pits, and the surface details of aged walls were meticulously examined. Multiple rounds of modeling and 3D prototype revisions ultimately yielded the desired representation of natural texture.
Investigación: Through on-site research, a detailed market report was compiled based on insights gathered from over 300 consumers and key distributors.
Inspiración: The packaging's overall form draws inspiration from century-old locust trees, translating the textured bark and marks of time into a visual language of design. By showcasing naturally accumulated textures, it interprets the slow maturation of aged liquor—each mark embodies the formation of flavor, each sedimentation contributes to the liquor's depth. This is the art of nature, crafted by time.
Duración do Proxecto: March 2024, Shenzhen, China
Fluxo de Operacións: The product exudes an unrefined, natural beauty, conveying a free-flowing charm through its organic form. Its warm texture and fluid contours instinctively invite touch, guiding the viewer to discover, through tactile exploration.
Membros do Equipo: Creative Direction: Wen Liu
Design Execution: Xianfeng Wu, Zhipeng Li