Coffee Wave Bolsa de Café de ABC Design Communication

O deseño Coffee Wave Bolsa de Café de ABC Design Communication é un estimado gañador do moi prestixioso 2025 A' Design Award de Bronce na Categoría de Competición Deseño de Envases.

BronceEnvases· 2025

Coffee Wave Bolsa de Café

de ABC Design Communication

Cliente: Kyma Coffee Grinder’s

Gañador do A' Design Award de Bronce na Categoría Envases

16,740

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Cores

O Deseño

Sobre Coffee Wave Bolsa de Café

O envase do café de filtro Coffee Wave presenta un deseño que chama a atención, particularmente entre o público máis novo. Influenciado pola estética surrealista, reúne elementos en branco e negro con ousadas técnicas de bloques de cor para crear unha composición visual distintiva. A combinación de contraste e detalles vibrantes confírelle ao envase unha sensación dinámica, facéndoo máis atractivo visualmente. Este enfoque de deseño ten como obxectivo crear unha conexión cos consumidores, convidándoos a explorar a marca e a súa identidade.

O Recoñecemento

Sobre o A' Design Award de Bronce

Coffee Wave Bolsa de Café gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que Coffee Wave Bolsa de Café sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. Coffee Wave Bolsa de Café satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas: The Coffee Wave filter coffee packaging design sets itself apart from other coffee brands. It evokes curiosity and intrigue, capturing the attention of younger audiences with its surrealistic and steampunk-inspired aesthetics. The design masterfully merges black and white elements with bold colour blocking techniques, creating a visually dynamic and engaging experience. This innovative design invites consumers to explore and connect with the brand making Coffee Wave a memorable choice.
Dimensións e Embalaxe: Width 98mm x Depth 60mm x Height 180mm
Etiquetas: coffee wave, filter coffee, coffee bag, coffee bag design, futuristic retro design
Tecnoloxía de Produción: The material used was a metallic bag. We used white layers to reduce the levels of the metallic effect topically and also we used glossy spot uv, to stress elements such as the balloon, the hat, the eye etc.
Reto de Deseño: The key challenge in designing the Coffee Wave packaging lay in harmoniously combining diverse images and elements to create a cohesive visual narrative. The goal was to ensure that each element complemented the others, ultimately forming a design that captivates and intrigues. This thoughtful assembly transformed the packaging into a unique storytelling canvas, reflecting the brand's innovative spirit and artistic vision.
Investigación: The designs creative approach embraces visual disruption and originality. Extensive research was conducted to understand the preferences and behaviours of the target audience, leading to the creation of a collage of disparate objects. This innovative design strategy led to a logo and packaging that engages consumers by inviting them to explore and decipher the connections between the various depicted elements.
Inspiración: The packaging features a retrofuturistic aesthetic. The illustrations on the coffee bag evoke a sense of wonder, blending fiction elements with industrial motifs. The central figure symbolises the fusion of human ingenuity and artistic imagination. The surrounding gears, pipes, and abstract shapes create a visual narrative that mirrors the complexity and richness of the coffee inside. The bold use of colour and texture grabs attention, and reflects the superior craftsmanship of the brand.
Duración do Proxecto: The project started in April 2022 in Athens and finished in November 2023 in Athens.
Fluxo de Operacións: The exterior of the packaging features a smooth touch, enhancing the tactile appeal while ensuring the product inside is well-protected. The packaging utilises flexible material for easy storage and features a sealing mechanism to ensure prolonged freshness of the product.
Membros do Equipo: Kornilios Nikolaidis, Andromachi Kakava