Equia Keto Line Identidade de Embalaxe de Joumana Maalouf

O deseño Equia Keto Line Identidade de Embalaxe de Joumana Maalouf é un estimado gañador do moi prestixioso 2024 A' Design Award de Bronce na Categoría de Competición Deseño de Envases.

BronceEnvases· 2024

Equia Keto Line Identidade de Embalaxe

de Joumana Maalouf

Cliente: Colorcode Creative Agency

Gañador do A' Design Award de Bronce na Categoría Envases

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Cores

O Deseño

Sobre Equia Keto Line Identidade de Embalaxe

A liña Equia Keto combina a tradición co aire moderno nunhas embalaxes sofisticadas decoradas con flores de améndoa e patróns elegantes, que presentan detalles de verniz UV selectivo para un toque luxuoso. Os bosquexos vintage mestúranse con deseños contemporáneos, ofrecendo verdes terrosos, azuis relaxantes e ouro rico para unha sensación inspirada na natureza. As bolsas pecharables con entallas de rasgado e fondo mate permiten efectos especiais de impresión como o verniz UV selectivo, garantindo unha presentación de alta gama. Elaboradas a partir de materiais transparentes PET e PE, estas bolsas combinan acabados mate e brillante para conservar os produtos en condicións óptimas.

O Recoñecemento

Sobre o A' Design Award de Bronce

Equia Keto Line Identidade de Embalaxe gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que Equia Keto Line Identidade de Embalaxe sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. Equia Keto Line Identidade de Embalaxe satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas: Introducing a fresh identity for the eQuia Keto line, blending traditional elements with a modern abstract pattern to establish a deeper connection with our audience. Our design seamlessly fuses sketching and abstract styles, incorporating a healthy and natural color palette inspired by almond flowers in a contemporary manner. The inclusion of spot UV adds extra value. The goal is to be user-friendly and stand out in the market.
Dimensións e Embalaxe: ZIPPER READY BAGS PRINTED Material: PET Transparent 12 mic/ PE Transparent 90 mic Matt and shiny, without vacuum and nitrogen flushing properties
Etiquetas: brand, packaging, packaging design, Flour package, Artificial sweetener package, creative design.
Tecnoloxía de Produción: The key elements include a pouch bag design, creating an easy-to-use open zipper bag for closure, tier notches for added functionality, a special printing effect on a matte background, and the incorporation of spot UV detailing.
Reto de Deseño: The project faced two challenges. The initial challenge entailed integrating three languages in alignment with the brand's specifications while preserving a modern appearance. The second challenge was to craft a design that is simple, elegant, and high-end, all while accommodating ample information.
Investigación: The keto design project combines traditional and innovative elements to develop a distinctive product line in the keto market. By conducting thorough market analysis and competitor research, the project identifies opportunities for differentiation. Consumer research guides the design process to align with customer expectations, with a strong emphasis on innovation using modern technologies. The project also explores global markets to tailor the keto line for diverse audiences. The collaborative design process involves prototyping and testing, aiming to create a unique and successful product line that meets current market demands and anticipates future trends.
Inspiración: The packaging design seamlessly integrates tradition and modernity, combining vintage sketches with contemporary patterns for Almond Flour, Coconut Flour, Stevia and Erythritol Sweetener. It captures their timeless essence, appealing to both classic and modern sensibilities. Inspired by nature, the design incorporates earthy greens for stability, calming blues for tranquility, and golden sunlight shades for warmth. This palette creates a visually pleasing and sensory experience, connecting consumers with the beauty and balance of the outdoors, fostering a sense of harmony and well-being in their daily lives.
Duración do Proxecto: The project started on July 15, 2021, and ended on November 5, 2021, in Lebanon.
Fluxo de Operacións: The design of Keto product revolves around enhancing user experience through simplicity and functionality. The focus is on ease of use, tiered notching, and a seamless zipper bag opening mechanism.
Patentes: Copyrights belong to Colorcode S.A.R.L #1961998, 2024
Membros do Equipo: Mrs. Joumana Maalouf: CEO, Brand Consultant & Creative Director
Mr. Balsam Abou Chara: Art director
Mrs. Mariam Tout: Videography and Animation
Créditos das Imaxes: Image credits for Shutterstock,
But the illustration is transformed by Colorcode team to be more artistic and customized.