Xianyan A Embalaxe De Xianyan Birdnest de Wei Sun

O deseño Xianyan A Embalaxe De Xianyan Birdnest de Wei Sun é un estimado gañador do moi prestixioso 2023 A' Design Award de Ferro na Categoría de Competición Deseño de Envases.

FerroEnvases· 2023

Xianyan A Embalaxe De Xianyan Birdnest

de Wei Sun

Cliente: DOTONE Brand Design

Gañador do A' Design Award de Ferro na Categoría Envases

14,056

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Cores

O Deseño

Sobre Xianyan A Embalaxe De Xianyan Birdnest

Este é un produto de niño de paxaro embalado nunha caixa de agasallo de alta gama. O concepto de deseño de envases combina swiftlets e elementos chineses, utilizando diferentes bloques de cores e elementos na silueta en capas para formar o patrón de andoriña. O deseño oco de dúas capas engade un encanto antigo. A imaxe xeral presenta unha concepción artística estética clásica oriental cun sentido da arte do deseño moderno.

O Recoñecemento

Sobre o A' Design Award de Ferro

Xianyan A Embalaxe De Xianyan Birdnest gañou o A' Design Award de Ferro, un recoñecemento prestixioso outorgado a bos deseños que cumpren os requisitos profesionais e industriais esperados de creacións ben deseñadas. Os gañadores Ferro demostran a gran habilidade, a alta especialización, a comprensión experta e a capacidade creativa dos seus creadores. Espérase que Xianyan A Embalaxe De Xianyan Birdnest sexa unha creación moi apreciada, admirada e querida que é práctica e innovadora. Este deseño gañador do A' Design Award de Ferro integra as mellores prácticas do sector e ten características técnicas competentes ligadas ao saber facer e ao talento. Xianyan A Embalaxe De Xianyan Birdnest é respectado pola súa minuciosidade e está deseñado para proporcionar melloras na calidade de vida que axudan a facer do mundo un lugar mellor.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas: This is a bird's nest product in a high-end gift box. The design properly reflects the user's consumption experience of gift-giving, so that users are pleasantly surprised when they get the product. The first layer is designed with the outline of the swallow and hollowed out, and the swallow formed by the second layer of color blocks integrates the elements of the origin and forms a unique texture. The two together form a virtual and real design effect, which is unique among similar projects.
Dimensións e Embalaxe: Envelope size: width 28cm x depth 28cm x height 8cm
Inner box size: width 27.4cm x depth 28cm x height 7.4cm
Etiquetas: Bird's nest packaging design, Oriental aesthetics, High-end gift box, Hollow design, Healthy food
Tecnoloxía de Produción: The packaging material is special paper, which is environmentally friendly and reusable.
Hollowing, bronzing process and two-layer structure processing of packaging are more creative and quality in visual experience, and the logo is interpreted with three-dimensional metal plate as the medium.
Reto de Deseño: In order to ensure the integrity of the picture, the hollow edge of the first layer of the envelope needs to be precisely aligned with the edge of the inner box pattern of the second layer, and at the same time does not affect the bronzing part on the envelope, debug according to the printing sample, and finally achieve a perfect state.
Investigación: Carry out certain research and analysis on similar packaging in the market, hoping to break through the traditional structure, and the structure is based on the use experience of the target group, and the packaging visually gives the target group the possibility and freshness of association.
Inspiración: The packaging product is a kind of supplement that China has respected since ancient times. In order to reflect the characteristics of the product, the design concept combines swiftlet and Chinese elements. The main pattern is concentrated, and the surrounding areas are given corresponding blank treatment; The elements are deconstructed and integrated, and the overall picture presents an oriental classical aesthetic artistic conception with a sense of modern design art.
Duración do Proxecto: The project started in Shenzhen in April 2021 and completed in Shenzhen in April 2022.
Fluxo de Operacións: The packaging adopts a pull-out opening method; the first layer of packaging is an envelope design with an empty bottom, while the second layer of packaging is an inner box, which is equipped with a handle rope to facilitate the extraction of the inner box from the bottom of the envelope. The opening method of the inner box is a flip type.
Patentes: Copyrights belong to DOTONE Brand Design, 2022.
Créditos das Imaxes: Image #1-#5
Designer,Wei Sun,2021
3D modeling renderer,Mingran Wu,2021
3D modeling renderer,Jiaying Zheng，2021