Epic Fail Serie Fotográfica de Greg Barth

O deseño Epic Fail Serie Fotográfica de Greg Barth é un estimado gañador do moi prestixioso 2021 A' Design Award de Prata na Categoría de Competición Deseño de Fotografía e Manipulación Fotográfica.

PrataFotografía· 2021

Epic Fail Serie Fotográfica

de Greg Barth

Gañador do A' Design Award de Prata na Categoría Fotografía

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Cores

O Deseño

Sobre Epic Fail Serie Fotográfica

Inspirada nos acontecementos políticos que sacudiron 2016, esta serie observa a disonancia entre a nosa percepción e a realidade na era das redes sociais e das noticias de catering. O obxectivo era cuestionar como a nosa materialidade pode verse deformada polas nosas opinións e xuízos, utilizando as correntes existenciais das "Náuseas" de Jean Paul Sartre.

O Recoñecemento

Sobre o A' Design Award de Prata

Epic Fail Serie Fotográfica gañou o A' Design Award de Prata, un recoñecemento enormemente prestixioso outorgado a deseños de gama alta, fermosos e impresionantes. Os gañadores Prata son obras tremendamente brillantes e sumamente creativas que ilustran a pericia, o talento e a agudeza sobresaíntes dos seus deseñadores. Espérase que Epic Fail Serie Fotográfica sexa unha obra marabillosa, escaparate de oficio, notablemente profesional e profundamente innovadora. Este deseño gañador do A' Design Award de Prata é unha invención moi notable e admirada que beneficia e fai avanzar os límites da arte, a ciencia, o deseño e a tecnoloxía. Epic Fail Serie Fotográfica é unha creación moi envexada que esperta desexos, achega sentimentos positivos e prende asombro e marabilla.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas: Inspired by the political events that shook 2016, this series observes the dissonance between our perception and reality in the age of social media and catered news feeds.

The aim was to question how our materiality can be warped by our opinions and judgements, using the existential currents of Jean Paul Sartre’s “Nausea”.
Dimensións e Embalaxe: Photography dimensions for all pictures are: 5457 x 3637 pixels
Etiquetas: photography, surreal, hand made, colours, technology
Tecnoloxía de Produción: wood, printed lycra, 3d printed plaster, high density foam, plexiglass.

With only slight retouching, all the effects were created in-camera using a mix of gravity defying rigs, 3d prints, and optical illusions that were tested and created in my workshop for 1 month.
Reto de Deseño: The challenge was finding ways to create multiple physical systems that could create a warped reality to be photographed. The upside down set with the computer screen spraying emoji's took two weeks of rebuilding until we could safely ask our model to lay down in it.
Inspiración: This project was born out of the shock election result of Brexit and Trump. The certitude I was harbouring of both votes not being possible, accompanied by their reality, had a ripple effect on how I perceived mine, inspiring me to create a series of physical moments that become warped by our judgment.

I wanted these moments to feel surreal but look palpable, so researching ways of shooting this series without doing any CGI was crucial.
Duración do Proxecto: The project started in October 2017 and finished in December 2017
Patentes: "Copyrights belong to Greg Barth, 2017."
Membros do Equipo: Assistant Photographer: Morgan Hill Murphy.

Models: Mathilde Steullet, Jahvel Hall.

Set Build: Will Vincent, Brin Frost, Mathilde Steuillet
Créditos das Imaxes: Image #1
Photographer Greg Barth / Assistant Morgan Hill Murphy, Epic Fail, 2017

Image #2
Photographer Greg Barth / Assistant Morgan Hill Murphy, Epic Fail, 2017

Image #3
Photographer Greg Barth / Assistant Morgan Hill Murphy, Epic Fail, 2017

Image #4
Photographer Greg Barth / Assistant Morgan Hill Murphy, Epic Fail, 2017

Video credits:

Created and Directed by : Greg Barth

Written by : Greg Barth & Joe Hampson

Starring : Jahvel Hall, Mathilde Steuillet

Voiced by : Lolly Adefope, David Elms, baker terry

Director of Photography: Pau Munoz

Music & Sound design : Nookaad Productions

Graphic design : Futurneue

Art Director : Will Vincent

Set design : Greg Barth, Mathilde Steuillet, Brin Frost, Will Vincent

Editing : Greg Barth & Alex Da Cunha

Post Production : Phillipe Medina, Greg Barth

Colour Grade : Jessica Vile @ Framestore

Colour producer : Chris Anthony @ Frametore