Mingniang Envasado de Bebidas de Manling Lin

O deseño Mingniang Envasado de Bebidas de Manling Lin é un estimado gañador do moi prestixioso 2021 A' Design Award de Bronce na Categoría de Competición Deseño de Envases.

BronceEnvases· 2021

Mingniang Envasado de Bebidas

de Manling Lin

Cliente: Diga Creative Design

Gañador do A' Design Award de Bronce na Categoría Envases

13,990

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Cores

O Deseño

Sobre Mingniang Envasado de Bebidas

Mingniang é un deseño de envasado para un baijiu chinés mesturado con esencia concentrada de té. A botella está feita de vidro e combina unha fina folla metálica incrustada cunha imaxe de paisaxe gravada na parte posterior, que aparece a través da refracción da luz. Acrílico, etiquetas autoadhesivas, serigrafía e unha tapa de cristal completan o envase. As liñas suaves e fluídas suxiren auga de lago vista dende arriba e o aroma do té visto dende abaixo. Un ton verde ecolóxico transmite a temática saudable da bebida. O envase mide 150 por 150 por 338 milímetros.

O Recoñecemento

Sobre o A' Design Award de Bronce

Mingniang Envasado de Bebidas gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que Mingniang Envasado de Bebidas sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. Mingniang Envasado de Bebidas satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas: This type of packaging is made for a healthy liquor from Luzhoulaojiao. This liquor uses modern biological enzymolysis technology to extract concentrated tea essence to achieve the perfect fusion of tea and wine. The design needs to convey the effects of green ecology and health preservation. The smooth lines resemble the flowing lake water and the fragrance of tea. The ecological greenness implicitly expresses the image of lake water and tea leaves.
Dimensións e Embalaxe: 150mm×150mm×338mm
Etiquetas: chinese baijiu , aroma of tea , practices of chinese way of wellbeing , lake water
Tecnoloxía de Produción: Acrylic, self-adhesive, silk screen, glass bottle combined with embedded metal flakes, crystal cover
Reto de Deseño: This work aims to transfer chinese traditional culture more completely to the world, and make people love chinese traditional culture more. Many attempts were made in the design process. Finally, we chose to break through the original expression of liquor and skillfully combine it with glass with thin metal sheet. However, the proofing of the back sheet metal needs to be carefully made, and the shape needs to be constantly adjusted. It takes some time to consider how to combine the two materials perfectly. However, the new approach will certainly bring difficulties. Designers must constantly spread their national culture to the world in new ways of expression.
Investigación: At present, chinese baijiu is facing the consumption upgrade, and ordinary people pay attention to drinking less and drinking well, that is, drink healthily. Luzhoulaojiao keeps pace with the times, builds healthy liquor, creates an ecological green visual impression in design and improves communication efficiency with consumers.
Inspiración: Mingniang is a kind of health chinese baijiu under Luzhoulaojiao. Tea was refined into wine.Packing skillfully uses the chinsese freehand handed down from chinese painting to present a picture with practices of chinese way of wellbeing . Looking from the bottom up, it is the aroma of tea . Seen from top to bottom, it is the flowing water of Jiangyang , magnificent and restrained. Under the refraction of glass, it is smooth and the lines are flowing. Ecological green reflects the form and spirit of Mingniang.
Duración do Proxecto: 2020.05-2021.05
Fluxo de Operacións: The works break through the original expression of liquor, combine the thin metal sheet with glass, carve the landscape painting on the back, skillfully convey the oriental charm, and enjoy the scenery under the refraction of light, which is convenient for serialization in business.
Membros do Equipo: Manling Lin