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Beijing Huafa Mall Centro Comercial de Zhuhai Huafa Properties Co., Ltd.

O deseño Beijing Huafa Mall Centro Comercial de Zhuhai Huafa Properties Co., Ltd. é un estimado gañador do moi prestixioso 2021 A' Design Award de Bronce na Categoría de Competición Deseño de Espazos Interiores e de Exposición.


BronceInteriorismo· 2021

Beijing Huafa Mall Centro Comercial

de Zhuhai Huafa Properties Co., Ltd.

Cliente: Zhuhai Huafa Properties Co., Ltd

Gañador do A' Design Award de Bronce na Categoría Interiorismo

16,783

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O Deseño

Sobre Beijing Huafa Mall Centro Comercial

O Beijing Huafa Mall é un centro comercial situado no suroeste de Pequín, rodeado de vías de transporte, universidades e edificios residenciais. O edificio conta con sete plantas sobre o nivel do chan e tres soutos. As plantas primeira a terceira forman unha galería comercial polo miúdo. As plantas cuarta a sexta albergan unha rúa comercial interior con restaurantes e terrazas de restauración ao aire libre. A sétima planta é un club social para socios. Utilízanse formas curvas e cores térreas ao longo de todo o proxecto, e as xardineiras presentes en cada planta crean unha conexión coa natureza. O deseño ofrece a experiencia de pasear a través dun bosque de flores.

O Recoñecemento

Sobre o A' Design Award de Bronce

Beijing Huafa Mall Centro Comercial gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que Beijing Huafa Mall Centro Comercial sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. Beijing Huafa Mall Centro Comercial satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas
This development is located at the southwest side of Beijing. The site is surrounded by well-developed transportation, universities, and residential buildings. The project aims to provide an experience of 'wandering through the flower forest' by integrating natural elements into the architectural design and indoor spaces.
Dimensións e Embalaxe
The project site area is 13,676sqm. There are 7 storeys above ground and 3 basements, with total floor area 45,811sqm. L1 to L3 is retail shopping arcade. L4 to L6 is retail street and restaurants with 5000sqm dining area including multi-levels outdoor dining terrace. L7 is 2,000sqm clubhouse with gym and swimming pool, designated for exclusive members. For Basement, B1 is a 4,000sqm supermarket with direct access to carpark, B2 to B3 are carpark with total over 600 parking spaces.
Etiquetas
Interior, Retail, Shopping, Mall, Beijing, Contemporary, Innovative, Fluid, Huafa, Aedas
Tecnoloxía de Produción
The curved water-inspired shapes of the interior echoes with the architecture and assures a continuous holistic inside-out experience imprinting a dynamic vibe with its streamline design while maintaining the warmth and the comfort of the spaces with a relaxing earthy color palette. The public space in L6 is covered by a skylight, shaping a double height magnificent retail street that can be enjoyed all year round. Planters are evenly planted in every level to create a connection with nature.
Investigación
Before commissioning the project, a thorough market research in retail activities of the location was done and targeted customers were identified. The new generation, university students, young family with kids and mid to high income families will be the major customers. A new shopping experience will be something they are looking for. A fresh look, innovative and attractive selfie spots are to be created to magnetize them. Both architectural and interior design are developed with this mission.
Inspiración
The main design concept is to create two completely different retail experiences within the same mall. A contemporary warm and stylish mall on the first three levels, and an indoor ecological and cultural open retail street on the top three levels. The mood of the alfresco indoors retail street level is designed to be relaxing and casual with open shopfronts and dedicated alfresco spaces. The typical shopfront boundaries are purposely blurred, creating more spacious, fresh and open atmosphere.
Duración do Proxecto
The project design started in January 2019 and schematic design is completed in May 2019. The project location is in Beijing Fangshan district and the design is done in Hong Kong. Together with the residential portion of the site at south bound, the project is exhibited in a showroom in Beijing since June 2019. The construction of the retail mall is targeted to be completed in2021 and opened in 2022.
Fluxo de Operacións
Simple and clear circulation design are the major essence of this mall. Main entrances are located near the road junctions to facilitate ingress to the mall. On the first 3 levels, a double-loaded shop arcade with large voids is designed. Retail activities are enticed through visual connection of these important voids. Express escalators draw people from L1 to L4 directly, bringing them to another level of experience. Lifts are also provided directly from carpark to all retail arcade levels.
Patentes
Copyrights belong to Huafa Industrial Share Co., Ltd., Zhuhai
Membros do Equipo
Developer: Huafa Industrial Share Co., Ltd., Zhuhai
Architectural Designer: Aedas Asia Limited
Interior Designer: Aedas Asia Limited
Créditos das Imaxes
Image #1: Atrium Design
Image #2: Main Entrance Design
Image #3: Shopping Arcade Design
Image #4: Shopping Arcade Design
Image #5: Lift Lobby Design

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