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DC Tower - Top of Austria A Instalación Permanente De Medios de Responsive Spaces

O deseño DC Tower - Top of Austria A Instalación Permanente De Medios de Responsive Spaces é un estimado gañador do moi prestixioso 2021 A' Design Award de Bronce na Categoría de Competición Deseño de Belas Artes e Instalacións Artísticas.


BronceBelas Artes· 2021

DC Tower - Top of Austria A Instalación Permanente De Medios

de Responsive Spaces

Cliente: CBRE GmbH

Gañador do A' Design Award de Bronce na Categoría Belas Artes

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Cores

O Deseño

Sobre DC Tower - Top of Austria A Instalación Permanente De Medios

A DC Tower 1 é o edificio máis alto de Austria e ofrece un excelente xesto de benvida. Unha cámara web no tellado recolle continuamente fotos, co tempo creando un conxunto de imaxes. Estes momentos capturados organízanse en tempo real en vívidas montaxes de intervalos de tempo. Trátase de apreciar cada momento. Os sensores proporcionan un seguimento da posición, o que permite ás persoas influír nos deseños. A parede LED do vestíbulo celebra ambos: a localización e cada momento nel. Ademais, proporciona diálogo entre as persoas e o propio edificio a través da interactividade.

O Recoñecemento

Sobre o A' Design Award de Bronce

DC Tower - Top of Austria A Instalación Permanente De Medios gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que DC Tower - Top of Austria A Instalación Permanente De Medios sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. DC Tower - Top of Austria A Instalación Permanente De Medios satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas
Photos are captured and collected from the tower's roof every 5 minutes, every one representing the location and the uniqueness of every moment alike. 60 floors below a huge LED wall displays time-sliced photo montages in real time.
The application seamlessly switches between different layouts, one time showing slices of the last 24 hours, another time packing moments from the last 12 weeks into one image.
The dialogue between people within the tower is extended by sensors that enable the application to react to presence and motion of them. This way, the tower itself engages in a vivid dialog with them.
Dimensións e Embalaxe
10,5 meter by 5 meter LED Wall, 2x Lidar Laser Range Sensor, 6 mega pixel weatherproof webcam on the roof of the tower.
Etiquetas
Responsive Art, Digital Art, Digital Staging, Digital Brand Communication, Media Installation
Tecnoloxía de Produción
On the roofs antenna a weatherproof high-resolution webcam was mounted that is connected to a media server in the basement of the tower. This server collects a huge pool of images of weeks and months, that are then delivered to the real time application that feeds the 10,5 by 5 meter LED wall in the middle of the foyer.
Two LiDAR laser range sensors were mounted in two corners of the foyer to provide ideal position tracking of people in the relevant space. The collected tracking data is used by the application to make all time-slice montages actively react to the presence of people in several different ways.
Reto de Deseño
The uniqueness of the location of the tower needed to be present in the design as well as the uniqueness of the tower itself. Additionally, it was important to emphasize the human aspect of the tower community, the dialog between all people inside the building. The last important aspect was the presence of all special moments, from now till months in the past.
The final appearance of the installation provides familiarity and the feeling of home and on the other hand appears always new and unique. Every five minutes the LED wall shows content in a way that has never been seen before.
Investigación
The technical research for this project/design was based on the speciality and experience of several team members and covered evaluation and long-time testing of both, the webcam as well as the sensors.
Based on the learnings of the research blended into the final technical concept.
Inspiración
Vienna's DC Tower 1 is Austria's highest building. The business tower provides a work place for many people that enter on the ground floor and never feel the uniqueness of the location.
Tower management wanted to offer an outstanding welcome gesture which fits the brand.
The interactive media installation emphasizes the uniqueness of the tower as well as the power of the moment. Every moment is unique and worth noting. The LED wall in the foyer presents a celebration of both: the location and every moment at it. Additionally it provides dialogue between the people and the building itself through interactivity.
Duración do Proxecto
The project launched in August 2020 in Vienna, Austria in the DC Tower 1 and will be a permanent media installation.
Fluxo de Operacións
The media installation runs fully self controlled and automated, due to automatic shut-down and start-up routines. The interaction or responsiveness of the installation is provided by both laser range sensors, whose combined tracking data is constantly fed into and processed by the digital installation.
Membros do Equipo
Katharina Mayrhofer
Andrea Maderthaner
Martin Zeplichal
Markus Pargfrieder
Wolfgang Maier
Créditos das Imaxes
Photo / Video / Sound: Eyup Kus

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