Hanwu Liquan 1974 Envasado de Licor de Wen Liu and Jiabao Zou

O deseño Hanwu Liquan 1974 Envasado de Licor de Wen Liu and Jiabao Zou é un estimado gañador do moi prestixioso 2020 A' Design Award de Bronce na Categoría de Competición Deseño de Envases.

BronceEnvases· 2020

Hanwu Liquan 1974 Envasado de Licor

de Wen Liu and Jiabao Zou

Cliente: Gansu Jiuquan Hanwu Liquor Co., Ltd

Gañador do A' Design Award de Bronce na Categoría Envases

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O Deseño

Sobre Hanwu Liquan 1974 Envasado de Licor

Hanwu Liquan 1974 é un deseño de envasado para unha serie de licores chineses. A botella está feita de vidro esmerilado transparente con detalles en dourado queimado, mentres que a tapa e a etiqueta son de metal. A cor azul da botella está inspirada no xade da Dinastía Han. Dous dragóns, baseados nos patróns de dragón da Dinastía Han, forman o elemento visual principal. A forma e a estrutura seguen un estilo moderno minimalista. A caixa de embalaxe mide 88 mm de lonxitude, 88 mm de anchura e 227,5 mm de altura. O deseño presenta a cultura tradicional chinesa nunha forma contemporánea.

O Recoñecemento

Sobre o A' Design Award de Bronce

Hanwu Liquan 1974 Envasado de Licor gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que Hanwu Liquan 1974 Envasado de Licor sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. Hanwu Liquan 1974 Envasado de Licor satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas: In the era of consumption, an eye-catching design style has become the core of marketing of Chinese liquor companies. Hanwu Baijiu follows the trend of consumption development and applies Chinese traditional culture and fashion aesthetics on the design. Hanwu Liqu 1974 is a brand-new product series for its company.
Dimensións e Embalaxe: The packaging box dimension is 88mm in length, 88mm in width and 227.5 mm in height.
Etiquetas: Craft, Bottle design, Hanwu, New Chinese style, Han culture, Jade blue
Tecnoloxía de Produción: The bottle of the design is a transparent spray frosted glass bottle with roasted gold. The material of the cover of the bottle is metal. The material of the tag on the design is metal.
Reto de Deseño: In the early stage of the project, there are problems in the control of mold removal, cap enforceability, cost control, and visual effect during the production of the bottle. In the final stage of the project, the designers solved the problem mentioned previously, the application of wood pattern on the cap help wood saving. The design achieves many possibilities to develop.
Investigación: The shape and structure of the product inspired by the minimalist modern design. The elements of bottle design are inspired by the traditional Han culture. The designers developed the Chinese traditional element to create a modern style on the design. The design intended to show the idea of traditional culture in the context of today's era.
Inspiración: Hanwu Liquan Baijiu inherits the fermented technology of the Han Dynasty. The designer used the blue colour of the Jade from Han Dynasty as the main colour on the design. The main visual element of the design is the application of two dragons inspired by the dragon pattern style of the Han Dynasty. The design wants to express a modern and simple style. The blue glass material reflects the unique texture of the glass of the Han Dynasty. The design transfers the idea and value of the product.
Duración do Proxecto: The project started in January 2019 and finished in December 2019 in Shenzhen.
Fluxo de Operacións: The shape and structure of the product inspired by the minimalist modern design. The elements of bottle design are inspired by the traditional Han culture. The designers developed the Chinese traditional element to create a modern style on the design. The design intends to show the idea of traditional culture in the context of today's era.
Membros do Equipo: Designer: Wen Liu
Designer: Jiabao Zou
Designer: Weijie Kang
Créditos das Imaxes: Image #1 Creator Wen Liu, Hanwu Liquan 1974, 2019
Image #1 Creator Jiabao Zou, Hanwu Liquan 1974, 2019
Image #1 Creator Weijie Kang, Hanwu Liquan 1974, 2019
Image #1 3D Modeler Jing Zhou, Hanwu Liquan 1974, 2019