Tha Dukang Soullink Pacaideadh Deoch-làidir le Wei Li na bhuannaiche air leth urramach anns an fharpais chliùitich 2026 Duais Umha A' Design Award ann an Roinn Farpais Dealbhadh Pacaidh.
UmhaPacadh· 2026
Dukang Soullink Pacaideadh Deoch-làidir
le Wei Li
Neach-ceannach: Shenzhen Reform Brand Consultant and Design Co.,Ltd.
Buannaiche Duais Umha A' Design Award ann an Roinn Pacadh
Buannaiche Duais Dearbhaichte
Dearbhaich Inbhe na Duaise airson #174343An Dealbhadh
Mu dheidhinn Dukang Soullink Pacaideadh Deoch-làidir
'S e dealbhadh pacaidh airson seata tiodhlaic deoch-làidir dà-bhotal a th' ann an Dukang Soullink. Tha 580 mililiotair de Baijiu anns an t-seata ann an dà bhotal de 322 agus 258 mililiotair, le susbaint alcoil de 52 sa cheud. Tha am bogsa tiodhlaic a' tomhas 125 air 96 air 160 milimeatair. Tha tuinn-fhuaim air an snaigheadh a-steach do na botail le uachdar criostail, agus tha an dà bhotal a' cruthachadh aon phàtran slàn nuair a thèid an cur taobh ri taobh. Tha padaichean silicoin am broinn a' bhogsa a' gabhail nan crithean. Tha an dealbhadh ag eadar-theangachadh cuspair dlùth-chàirdeis gu cànan lèirsinneach airson òl sòisealta agus tiodhlacadh.
An Aithneachadh
Mu dheidhinn Duais Umha A' Design Award
Tha Dukang Soullink Pacaideadh Deoch-làidir air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi Dukang Soullink Pacaideadh Deoch-làidir na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh Dukang Soullink Pacaideadh Deoch-làidir a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.
Air Cùl an Dealbhaidh
Pasgan Naidheachd
Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.
- Feartan Sònraichte
- Dukang Soullink uses sound waves as an emotional carrier, turning flow rhythm into a visual language of soul resonance. Carved fading patterns symbolize the Eastern belief that "the more you drink, the deeper the feeling." The upper bottle reflects guarded dreams and glory; the lower, a solid foundation of lasting friendship, translating implicit Eastern bonds into a visual language for Gen Z.
- Tomhasan & Pacadh
- Width 125mm x Depth 96mm x Height 160mm
- Tagaichean
- Social Baijiu, Confidant culture, Eastern philosophy, Sound waves, Emotional resonance
- Teicneòlas Cinneasachaidh
- Visual Aesthetics: The twin gift box presents sound wave ripples with a symmetrical structure, and the crystal texture of the bottle body and the sound pattern carving form a light and shadow interaction. The circular main visual enhances the emotional image of "eternal cycle";
Craftsmanship details: The silicone pad shock absorption process balances protection and metaphorical meaning, and the color extension effect enhances visual layering, meeting the texture requirements of gifts;
User experience: The opening method of the gift box simulates "sound wave triggering", combined with emotional copywriting, allowing users to achieve emotional resonance during the unboxing process. - Dùbhlan Dealbhaidh
- Concept innovation: transform the physical concept of "sound wave" into emotional design language, which is different from the historical and cultural narrative of traditional Baijiu, and create a design path of "sensory emotion";
Structural innovation: The complementary design of the twin gift box breaks the conventional single bottle packaging, forming a complete sound wave pattern after combination, guiding consumers' consumption awareness of "drinking together". Market positioning: focus on the segmentation scenario of "bosom friend friendship", and accurately cut into the emotional demand gap of the social Baijiu market through customized emotional copywriting and digital passwords. - Rannsachadh
- Soullink directly hit the pain point of "shallow emotional expression" in the new retail market, metaphor the emotional resonance of the meeting of friends with the physical characteristics of sound waves, and upgrade Baijiu from "drinking consumer goods" to "emotional media". In line with the modern consumer's demand for spiritual consumption, the concept of "leaving sound in an empty cup" (the sound wave pattern is retained after the alcohol evaporates) extends the drinking experience into a carrier of emotional memory. With the theme of "paying homage to the people who give support in life", it accurately covers business gifts, family and friends commemoration and other scenes, and fills the gap in emotional narrative of social Baijiu (two-pack combination product).
- Brosnachadh
- The design inspiration comes from the emotional concept of "never forget, there must be echoes", paying tribute to the close friends who have supported each other in life. The circular main visual symbolizes the sound field of resonance between heaven and earth, metaphorically symbolizing the two-way and social nature of confidant dialogue.
- Faid a' Phròiseict
- 2025-07-01
- Sruth Obrachaidh
- 52% vol alcohol and 580ml total capacity meet the drinking and sharing needs of social Baijiu, and the capacity design (322ml+258ml) adapts to different scenarios of drinking habits. In line with the modern consumer's demand for spiritual consumption, the concept of "leaving sound in an empty cup" (the sound wave pattern is retained after the alcohol evaporates) extends the drinking experience into a carrier of emotional memory.
- Buill na Sgioba
- Liu Xinhui, Dong Jinghong, Li Wei
Pàighte
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