Centrestage 2024 Prìomh Fheum Fasan le Rachel Tsang

Tha Centrestage 2024 Prìomh Fheum Fasan le Rachel Tsang na bhuannaiche air leth urramach anns an fharpais chliùitich 2025 Duais Umha A' Design Award ann an Roinn Farpais Dealbhadh Thachartasan agus Thachartasan.

UmhaTachartas· 2025

Centrestage 2024 Prìomh Fheum Fasan

le Rachel Tsang

Neach-ceannach: Hong Kong Trade Development Council

Buannaiche Duais Umha A' Design Award ann an Roinn Tachartas

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Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #167064

Tadhail air an Làrach Seall aig A' Design Award Brath Naidheachd Suaicheantas Duaise

Dathan

An Dealbhadh

Mu dheidhinn Centrestage 2024 Prìomh Fheum Fasan

Is e Centrestage 2024 tachartas fasain ceithir latha a chaidh a chumail ann an Hong Kong. Thug Centrestage 2024 seachad 250 branda à 17 dùthaich agus roinn, còmhla ri taisbeanaidhean fasain, co-labhairtean, gnìomhachdan lìonraidh agus turasan fasain. Cheangail cuspair an dealbhaidh ceàirdeachas le adhartas teicneòlach, air a nochdadh tro dhath dearg dàna, solais dhealbhachaidh, ballaichean LED agus làr eadar-ghnìomhach. Bha an t-ìre phrìomhach a' còmhdach còrr air 11,000 meatair ceàrnagach agus bha e air a roinn ann an còig sònaichean cuspaireil. Chleachd taisbeanadh feasgair air leth cùrsa ruith cruinn le beinn thùis mhòr aig a mheadhan.

An Aithneachadh

Mu dheidhinn Duais Umha A' Design Award

Tha Centrestage 2024 Prìomh Fheum Fasan air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi Centrestage 2024 Prìomh Fheum Fasan na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh Centrestage 2024 Prìomh Fheum Fasan a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte: CENTRESTAGE, the annual highlight of the Asian fashion scene, serves as a premier platform for promoting global designer brands and collections and facilitating the launch of new products in the region. HKTDC invited industry professionals from around the world to participate in the annual event, fostering collaborative opportunities. This year we showcased 250 brands from 17 countries and regions, offered a captivating lineup of events including fashion shows, seminars, networking activities and fashion tours for all visitors.
Tomhasan & Pacadh: This year's CENTRESTAGE events were divided into two parts. The ELITES show at the Hong Kong Palace Museum occupied 450 sqm and hosted 300 guests. The grand event at the Hong Kong Convention and Exhibition Center spanned over 11000 sqm, featuring a fairground space and a highlighted main calkwalk stage for 600 guests. The meticulous planning and innovative design elements ensured an immersive and unforgettable experience for all attendees.
Tagaichean: CENTRESTAGE, Hong Kong Fashion Event, HKTDC, FASHIONALLY, ELITES, YDC, Fashion Hong Kong, , Asia’s Fashion Spotlight, Exhibition Design
Teicneòlas Cinneasachaidh: The couture journey began with raw fabric, progressing through craftsmanship to modern technology. Projection technology and lighting created dynamic patterns on fabric, with LED walls and interactive floor enhancing the immersive experience. Decorative elements like mega cotton fabric, beads, plastic, and LED lights symbolized fashion's evolution. Graphics blended classical lace and embroidery with futuristic coding and pixel elements, featured with AI generated models with runway shows, illustrating the dynamic transformation of fashion craftsmanship across different eras.
Dùbhlan Dealbhaidh: We dedicated 9 months from thorough research, planning, follow with study industry trend and innovative design. This approach aimed to create a "wow" factor, such as the 10m long interactive floor with dynamic hanging fabric above. Similarly the vibrant overhead neon LED light strings at the Urban zones required detailed drawing and coordination. It was also crucial to have an experienced support team on site, especially for ELITES at the Hong Kong Palace Museum, ensuring a smooth move-in and transforming the museum space into an immersive show venue within 16 hours.
Rannsachadh: The CENTRESTAGE event featured an AI-generated model video to promote exhibitors' collections, created immersive and interactive moments perfect for Instagram. A highlight was the use of over 150,000 incense sticks to form a mega-sized incense mountain, serving as a dynamic backdrop for the ELITES models. This innovative approach combined traditional craftsmanship with cutting-edge technology, offering an unique and captivating experience for all attendees.
Brosnachadh: The combination of "craftsmanship" and "technological advancement" was the concept of the event, which transformed traditional craft techniques and innovative technologies into stylish and unique fashion. The use of bold red color represented motivated action for the fashion industry. The vitality and strong emotions, including love, passion, and intensity, in the “craftformation” broke through traditional fashion arts with avant-garde trends and creativity.
Faid a' Phròiseict: CENTRESTAGE, a 4-day fashion event, was held from 4th to 7th September 2024 at the Hong Kong Convention and Exhibition Centre (HKCEC). The CENTRESTAGE ELITES show took place at the Hong Kong Palace Museum the night before the fair opened.
Sruth Obrachaidh: The main event at HKCEC featured five thematic zones: Craftmanship, Urban, Contemporary, Athleisure, and Circular Fashion. The strategically designed layout and thoughtful venue decoration, including the Main Stage, Presentation, and Mini Parade areas enriched our trade hall & shows variety. For the ELITES show at the Palace Museum, inspired by "HOME" and "Circle" concept, we created a circular runway centered with a 5.8m diameter by 2.3m height, a mega incense mountain, blended with unique lighting effects to create a world-class haute couture event.
Buill na Sgioba: HKTDC Creative Department
Creideasan Dhealbhan: Hong Kong Trade Development Council