Gearr leum chun t-susbaint
Kaorium Inneal Faireachdainn Cùbhraidheachd le Toshiharu Kurisu - Scentmatic

Tha Kaorium Inneal Faireachdainn Cùbhraidheachd le Toshiharu Kurisu - Scentmatic na bhuannaiche air leth urramach anns an fharpais chliùitich 2025 Duais Airgid A' Design Award ann an Roinn Farpais Dealbhadh Eadar-aghaidh, Eadar-obrachaidh agus Eòlas Cleachdaiche.


AirgeadEadar-aghaidh· 2025

Kaorium Inneal Faireachdainn Cùbhraidheachd

le Toshiharu Kurisu - Scentmatic

Neach-ceannach: Scentmatic Inc.

Buannaiche Duais Airgid A' Design Award ann an Roinn Eadar-aghaidh

34,773

Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #166218

Dathan

An Dealbhadh

Mu dheidhinn Kaorium Inneal Faireachdainn Cùbhraidheachd

'S e siostam soidhneachaidh eadar-ghnìomhach a th' ann a tha a' toirt seachad dòigh ùr air cùbhraidhean fhaireachdainn agus a mhealtainn tro chothlamadh fàileadh agus cainnt. A' cleachdadh an teicneòlas AI Kaorium a nì feartan chùbhraidhean faicsinneach, faodaidh luchd-cleachdaidh sgrùdadh a dhèanamh air na beachdan pearsanta aca mu fhàilidhean agus rannsachadh a dhèanamh air faclan tuairisgeulach a tha a' freagairt do na beachdan-san aca. Leigidh seo leotha cùbhraidhean a lorg a tha gu tur a rèir nam mothachaidhean pearsanta aca fhèin.

An Aithneachadh

Mu dheidhinn Duais Airgid A' Design Award

Tha Kaorium Inneal Faireachdainn Cùbhraidheachd air Duais Airgid A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean den chiad ìre, àlainn agus drùidhteach. Tha buannaichean Airgid nan obraichean anabarrach boillsgeach agus gu math cruthachail a nochdas sàr-eòlas, tàlant agus geurchuis an luchd-dealbhaidh. Thathar an dùil gum bi Kaorium Inneal Faireachdainn Cùbhraidheachd na obair mhìorbhaileach, na sàr-eisimpleir a tha gu sònraichte proifeiseanta agus gu domhainn ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Airgid A' Design Award na innleachd glè fhaicsinneach, ion-mholta a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Kaorium Inneal Faireachdainn Cùbhraidheachd na chruthachadh air a bheil mòran eud, a dhùisgeas miannan, a bheir faireachdainnean math agus a thogas iongnadh is miorbhail.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte
This interactive signage uses AI to put scents into words and visualize the characteristics of each scent, offering new ways to encounter and enjoy scents.
To allow users to focus on the images evoked by the scent and words, visual elements are kept to a minimum, with text floating up on the tabletop for a simple UI.
Finally, the desired scent is presented in a scene like a "babbling brook of fresh greenery," encouraging emotional engagement.
Tomhasan & Pacadh
External dimensions W1083.5 × D718 × H850 mm
Weight 80kg

Using RFID, this new sensory experience combines scent and words, and the physical and digital, creating easy-to-understand and friendly interactions.
Tagaichean
Kaorium, AI, fragrance, signage, device
Teicneòlas Cinneasachaidh
Everyone perceives scents differently.
Kaorium puts these diverse perceptions into words and presents them, but it wants to respect "how the user themselves felt" and not unilaterally limit its interpretation.
With cognitive diversity gaining attention in the context of education and business, Kaorium believes it can contribute to fostering a culture of respect and mutual acceptance of differences in how people perceive scents.
Dùbhlan Dealbhaidh
When the prototype was actually completed, it became clear that it would be difficult to elevate the scent into a valuable experience simply by describing it in words.
Rather than assigning a fragrance professional, they took a more consumer-oriented approach, pursuing what consumers "want" and collaborated with the sake, sports, and education sectors to improve social and experiential value.
Rannsachadh
In order to verify the value of KAORIUM from a neuroscience perspective, joint research was conducted with the University of Tokyo.
In a demonstration experiment at a fragrance shop, the entrance rate increased by 139% and the purchase rate increased by 287% compared to before the introduction.
The use of KAORIUM overseas is also increasing, including an exhibition at the London Design Festival 2023 and its introduction at The Fragrance Shop, the largest in the UK.
Brosnachadh
This project began with the vision of "enriching people's sensibilities and senses through fragrance."
Fragrances enrich our lives, but scents are vague and difficult to grasp, and each person perceives them differently.
For many people, it is difficult to choose a scent that suits them from the vast selection available, so we thought that "words" would be the key to creating an experience that allows many people, including beginners, to enjoy scents.
Faid a' Phròiseict
The project started in Japan in November 2019. The extrasensory experience of scent that Kaorium brings can be applied to various fields such as education, food and drink, art and entertainment, and shopping. Currently, we are developing tools for sensory education, food and drink experiences, and purchasing experiences for brick-and-mortar retail stores. We are researching further possibilities for use.
Sruth Obrachaidh
Using natural language processing, Kaorium can replace scents with simpler expressions that beginners can understand, such as "soft," "soapy," and "clean."
Existing methods to support product selection include "diagnostic content," which suggests products that suit users by answering questions in a questionnaire, but KAORIUM provides an experience that allows users to actually smell different scents and delve deeper into how they feel, creating a more satisfying experience.
Peutantan
Trademark (2023) 2022-082558 SCENTMATIC.Inc
Buill na Sgioba
producer/director: Toshiharu Kurisu
designer: Yoshiyuki Habashima
Creideasan Dhealbhan
Image #1: SCENTMATIC.Inc, Kaorium, 2025.
Image #2: SCENTMATIC.Inc, Kaorium, 2025.
Image #3: SCENTMATIC.Inc, Kaorium, 2025.
Image #4: SCENTMATIC.Inc, Kaorium, 2025.
Image #5: SCENTMATIC.Inc, Kaorium, 2025.

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