Tha Sinten Pacadh Cofaidh le Louis Yiu na bhuannaiche air leth urramach anns an fharpais chliùitich 2024 Duais Iarainn A' Design Award ann an Roinn Farpais Dealbhadh Pacaidh.

IarannPacadh· 2024

Sinten Pacadh Cofaidh

le Louis Yiu

Neach-ceannach: SINTEN Coffee Roastery

Buannaiche Duais Iarainn A' Design Award ann an Roinn Pacadh

16,481

Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #158597

Seall aig A' Design Award Brath Naidheachd Suaicheantas Duaise

Dathan

An Dealbhadh

Mu dheidhinn Sinten Pacadh Cofaidh

B' e dùbhlan a' phròiseict dealbhaidh pacaidh seo smaoineachadh air mar a thaisbeanas air a' phacadh an toradh a tha Sinten Coffee Roastery moiteil a thoirt do luchd-ceannach leis a' bhlas as ùire, fàileadh nam pònairean cofaidh ròsta. Mar sin, gus teachdaireachd a' bhranda aonachadh gu rèidh ann an dearbh-aithne lèirsinneach, lorg an dealbhaiche brosnachadh bho laghan nàdair tro mhion-sgrùdadh agus dì-thogail. Tha na co-mheasan foirfe a bheir làn bhuntanas do chofaidh den chiad ìre air an taisbeanadh le loidhnichean, ga dhèanamh nas tarraingeach don t-sùil.

An Aithneachadh

Mu dheidhinn Duais Iarainn A' Design Award

Tha Sinten Pacadh Cofaidh air Duais Iarainn A' Design Award a bhuannachadh, aithneachadh urramach a bheirear do dhealbhaidhean math a choinnicheas ris na riatanasan proifeiseanta is gnìomhachais a thathar a' sùileachadh bho chruthachaidhean a chaidh an dealbhadh gu math. Tha buannaichean Iarainn a' nochdadh sgil mhòr, speisealachadh àrd, tuigse eòlaiche agus comas cruthachail an luchd-cruthachaidh. Thathar an dùil gum bi Sinten Pacadh Cofaidh na chruthachadh air a bheil mòran meas, ion-mholta agus gràdhach a tha practaigeach agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Iarainn A' Design Award a' cur nan cleachdaidhean as fheàrr sa ghnìomhachas còmhla agus tha feartan teignigeach comasach aige ceangailte ri eòlas-dèanamh agus tàlant. Tha meas air Sinten Pacadh Cofaidh airson a dhùrachd agus chaidh a dhealbhadh gus leasachaidhean càileachd beatha a thoirt seachad a chuidicheas le bhith a' dèanamh an t-saoghail na àite nas fheàrr.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte: Sinten Coffee brand is originated in Kaohsiung City, Taiwan. This project is aimed at bringing out the brand’s passionate in bean roastery. Along this direction, a strong colour scheme and minimal layout style are both crucial elements to create uniqueness and reinforce the brand differentiation in the local market.
Tomhasan & Pacadh: Width 105mm × length 105mm × height 130mm
Width 90mm × height 165mm
Width 125mm × height 200mm
Width 135mm × height 265mm
Tagaichean: Coffee, Drip Coffee, Coffee Beans Packaging, Minimalism, Illustration, Line Graphic, Sinten
Teicneòlas Cinneasachaidh: One color printing. Material: Moisture-proof zipper bag and paper
Dùbhlan Dealbhaidh: The key creative challenge is to catch consumers’ first attention on the package design from an overwhelming coffee brands. The overall design is based on a minimalism creative approach by applying a clean graphical pattern with an eye-catching orange colour tone which is not often used for a coffee brand.
Rannsachadh: The new packaging design is to create an unique personality in the market and make the brand looks different from others. Apart from the coffee bean quality, it is also very important for consumers to project a quality of life and an attitude of lifestyle.
Brosnachadh: The key image is inspired by the essence of a golden proportion of brewing the best and freshest flavour of coffee that shared by the brand owner.
In the packaging design, the visual embodies such a golden proportion (i.e. 60% green bean quality, 30% roasting technique and 10% brewing craft) in a rhythmic graphic illustration. Each main visual is being shown in different coffee or brewing tools which closely associate with the product itself.
Faid a' Phròiseict: The project duration is 2 months and is designed in Taipei.
Sruth Obrachaidh: In terms of colour usage, a vibrant orange colour is selected because of its vitality and the warm vibe/sunny weather that brought by the Kaohsiung city.
As for the overall execution, different coffee devices (e.g. a coffee cup are used on the Drip Coffee packaging) are featured in the key visuals and they are all presented with the graphical pattern with stripes in order to maintain the image consistency in the whole series.
Peutantan: Copyrights belongs to Sinten Coffee Roastery
Buill na Sgioba: Creative Director: Louis Yiu, Motion Graphic Designer: Jason Liu, illustrator: Louis Yiu
Creideasan Dhealbhan: A.S.M.D. Creations