Ings Pacáistíocht Cúram Craicinn le Jason Chan - Offesc Design

Tha Ings Pacáistíocht Cúram Craicinn le Jason Chan - Offesc Design na bhuannaiche air leth urramach anns an fharpais chliùitich 2024 Duais Iarainn A' Design Award ann an Roinn Farpais Dealbhadh Pacaidh.

IarannPacadh· 2024

Ings Pacáistíocht Cúram Craicinn

le Jason Chan - Offesc Design

Neach-ceannach: Ings Yingshu Group

Buannaiche Duais Iarainn A' Design Award ann an Roinn Pacadh

10,937

Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #152173

Seall aig A' Design Award Brath Naidheachd Suaicheantas Duaise

Dathan

An Dealbhadh

Mu dheidhinn Ings Pacáistíocht Cúram Craicinn

Is dearadh pacáistíochta é Ings a cruthaíodh do raon táirgí cúram craicinn. Úsáideann an dearadh cruth piléir mar mheafar do bhaint amach na sraitheanna is doimhne den chraiceann. Cruthaíonn teicnící ailtireachta cur i láthair ilthoiseach a chuireann teicneolaíocht ghairmiúil na branda in iúl. Simplíodh an lógó bunaidh ionas go bhfanann eilimintí lárnacha na branda soiléir trasna go leor cineálacha táirgí. Cuireann boscaí cúiréara le sifíní, saor ó phlaisteach, in ionad gliú greamaitheach, soláthraíonn páipéar círe meala atá deimhnithe ag FSC maolú turrainge, agus tacaíonn dúch soighe le díghrádú.

An Aithneachadh

Mu dheidhinn Duais Iarainn A' Design Award

Tha Ings Pacáistíocht Cúram Craicinn air Duais Iarainn A' Design Award a bhuannachadh, aithneachadh urramach a bheirear do dhealbhaidhean math a choinnicheas ris na riatanasan proifeiseanta is gnìomhachais a thathar a' sùileachadh bho chruthachaidhean a chaidh an dealbhadh gu math. Tha buannaichean Iarainn a' nochdadh sgil mhòr, speisealachadh àrd, tuigse eòlaiche agus comas cruthachail an luchd-cruthachaidh. Thathar an dùil gum bi Ings Pacáistíocht Cúram Craicinn na chruthachadh air a bheil mòran meas, ion-mholta agus gràdhach a tha practaigeach agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Iarainn A' Design Award a' cur nan cleachdaidhean as fheàrr sa ghnìomhachas còmhla agus tha feartan teignigeach comasach aige ceangailte ri eòlas-dèanamh agus tàlant. Tha meas air Ings Pacáistíocht Cúram Craicinn airson a dhùrachd agus chaidh a dhealbhadh gus leasachaidhean càileachd beatha a thoirt seachad a chuidicheas le bhith a' dèanamh an t-saoghail na àite nas fheàrr.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte: INGS is a leading domestic skincare brand that embraces the concepts of self-care, nature, authenticity, and technology. The team conducted research and experienced the entire range of INGS products, actively participating in discussions on ingredients, formulations, and the entire production process. The team's experience with the products and the brand's professionalism exceeded their expectations.
Tomhasan & Pacadh: Ings Hyaluronic Acid Moisturizing and Repairing Lotion: 120ml, 48mm*48mm* 155mm, 55.99g
Ings Hyaluronic Acid Moisturizing and Repairing Mask: 28ml, 164mm*165mm 6.36g
Ings Hyaluronic Acid Hydro-Repairing Pre- Essense: 8ml, 30mm*30mm*108mm, 26.92g
Ings Hyaluronic Acid Moisturizing and Repairing Toner: 200ml, 54mm*54mm*178mm, 61.3g
Ings Hyaluronic Acid Intensive Sensitive Tolerance-Extreme Cream: 50g, 71mm* 71mm*56mm, 165.2g
Ings Hyaluronic Acid Pure Facial Cleanser: 120g, 60mm*32mm*172mm, 17.25g
Tagaichean: Love Self, Nature, Real, Science, Technology
Teicneòlas Cinneasachaidh: In terms of materials, we have adopted plastic-free logistics boxes and eliminated the use of adhesive glues. Instead, we use zippered courier boxes. For shock absorption, we use FSC-certified honeycomb paper. The product packaging employs soy ink, which aids in degradation.
Dùbhlan Dealbhaidh: With a large number of SKUs, it's important to address the issue of varied and chaotic color styles. While designing the products, it is crucial to adhere to the parameters set by national skincare standards and make efforts to utilize environmentally friendly materials that comply with those standards. This ensures that we uphold our commitment to prioritizing sustainable development to the fullest extent possible.
Rannsachadh: After studying other skincare brands in the same category, we discovered that many of them tend to focus more on visual appeal and market trends. However, our emphasis lies in presenting the essence of professional technology. Drawing inspiration from our core technology, we have visually highlighted the research and development of our brand's maximum core value. The bullet-shaped design symbolizes direct penetration to the skin's depths, conveying a pictorial metaphor.
Brosnachadh: The team approached the design from a perspective of professional technology, incorporating the metaphor of a bullet directly reaching the skin's depths. By combining architectural techniques, they created a multidimensional presentation that effectively expresses the professionalism of the brand's exclusive new technologies. The original logo was overly complex and had limited communicative power.
Faid a' Phròiseict: The project started in June 2021 in Shanghai and finished in December 2022 in Shanghai.
Sruth Obrachaidh: The team conducted research and experienced the entire range of INGS products, actively participating in discussions on ingredients, formulations, and the entire production process. The team's experience with the products and the brand's professionalism exceeded their expectations. In the initial stage, the brand's key elements were extracted and simplified, creating a visually appealing presentation that precisely aligns with the brand's core technology.
Creideasan Dhealbhan: Photographer Ings, shanghai, 2022