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New Year's Red Envelopes Pacáistíocht Clúdaigh Dhearga le CCB Fintech Co., Ltd.

Tha New Year's Red Envelopes Pacáistíocht Clúdaigh Dhearga le CCB Fintech Co., Ltd. na bhuannaiche air leth urramach anns an fharpais chliùitich 2023 Duais Iarainn A' Design Award ann an Roinn Farpais Dealbhadh Pacaidh.


IarannPacadh· 2023

New Year's Red Envelopes Pacáistíocht Clúdaigh Dhearga

le CCB Fintech Co., Ltd.

Neach-ceannach: China Construction Bank Corporation

Buannaiche Duais Iarainn A' Design Award ann an Roinn Pacadh

12,515

Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #144972

Dathan

An Dealbhadh

Mu dheidhinn New Year's Red Envelopes Pacáistíocht Clúdaigh Dhearga

Is éard atá i gClúdaigh Dhearga na Bliana Nua ná sraith de thrí dhearadh clúdaigh dhearga a cruthaíodh do Bhliain Nua na Síne. Is bronntanas traidisiúnta Síneach é an clúdach dearg a úsáidtear chun Oíche Chinn Bliana a cheiliúradh, agus tá brí na rudaí ratha agus an áidh mhaith ag baint leis an téarma Li Shi. Tá gach dearadh bunaithe ar bheannacht thraidisiúnta: an t-iasc rathúil, an mandairín ratha agus an chuacha don ádh. Baintear amach an fhoirm as boinn ársa Síneacha sna grafaicí, agus comhcheanglaítear an fhoirm sin le gach siombail trí phoncanna, línte agus dromchlaí simplí. Tomhaiseann gach clúdach 180 milliméadar ar 90 milliméadar.

An Aithneachadh

Mu dheidhinn Duais Iarainn A' Design Award

Tha New Year's Red Envelopes Pacáistíocht Clúdaigh Dhearga air Duais Iarainn A' Design Award a bhuannachadh, aithneachadh urramach a bheirear do dhealbhaidhean math a choinnicheas ris na riatanasan proifeiseanta is gnìomhachais a thathar a' sùileachadh bho chruthachaidhean a chaidh an dealbhadh gu math. Tha buannaichean Iarainn a' nochdadh sgil mhòr, speisealachadh àrd, tuigse eòlaiche agus comas cruthachail an luchd-cruthachaidh. Thathar an dùil gum bi New Year's Red Envelopes Pacáistíocht Clúdaigh Dhearga na chruthachadh air a bheil mòran meas, ion-mholta agus gràdhach a tha practaigeach agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Iarainn A' Design Award a' cur nan cleachdaidhean as fheàrr sa ghnìomhachas còmhla agus tha feartan teignigeach comasach aige ceangailte ri eòlas-dèanamh agus tàlant. Tha meas air New Year's Red Envelopes Pacáistíocht Clúdaigh Dhearga airson a dhùrachd agus chaidh a dhealbhadh gus leasachaidhean càileachd beatha a thoirt seachad a chuidicheas le bhith a' dèanamh an t-saoghail na àite nas fheàrr.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte
The New Year's theme "Lishifeng" is a set of three.
It is a traditional Chinese custom to celebrate New Year's Eve. "Li Shi" is also known as "auspicious things" or "promoting wealth", whichever means auspicious and good luck. The packaging design of the red envelopes is based on three special themed red packets created with the theme of three New Year's greetings (prosperous fish, auspicious tangerine).
Tomhasan & Pacadh
Specifications: electronic image format
Size: 180 * 90mm
Tagaichean
Red envelopes, New Year's, Chinese, auspicious, luck
Teicneòlas Cinneasachaidh
1. Background check and research
2. Identify creative concepts and think about creative points
3. Compose and sketch
4. Complete the creation through computer design software
Dùbhlan Dealbhaidh
1.Have fish every year, that is, auspicious fish, which is a homonym of "Be rich and abundant every year". It is one of the most representative languages of traditional Chinese auspicious prayers. It means to live a rich life and have surplus wealth and food every year.
The graphic design extracts the elements of traditional Chinese "ancient coins" and ingeniously combines "fish". The coin is represented by lines, making it like a coin and a ripple in the water at the same time.
2.Daju Dali, that is auspicious tangerine is the homonym of "Da Ji Dali", which means auspicious and lucky. It is one of the most representative languages of traditional Chinese auspicious prayers. People buy Chinese New Year tangerines all the time. I hope that the whole year will be auspicious and all the best. And tangerines are all golden yellow, which is also endowed by people with the meaning of wealth.
The graphic design extracts the elements of traditional Chinese "ancient coins" and ingeniously combines "tangerines". Presented in a simple and modern form, it will bless people with an auspicious and prosperous year.
3.Fortune-bringing is one of the most representative languages of traditional Chinese auspicious blessings. In ancient times, it was mostly used for social interaction, and now it refers to attracting wealth and making a fortune.
The graphic design extracts the elements of traditional Chinese "ancient coins" and combines with "gourd". Through the expression of lines, the two intersecting coins form a gourd shape, which is also an "8" shape. The gourd means to gather wealth, "8" is homophonic "fa", which means make fortune, and the meaning of making a fortune fits the theme.
Rannsachadh
It is a traditional Chinese custom to celebrate New Year's Eve. "Li Shi" is also known as "auspicious things" or "promoting wealth", whichever means auspicious and good luck. it is based on three special themed red packets created with the theme of New Year's greetings.
Brosnachadh
The graphic design is mainly designed by extracting the traditional Chinese elements "ancient coins" and combining the meaning of blessing theme. The form of expression is ingenious, and it is presented through the use of modern minimalist design techniques of dots, lines and surfaces. The festive, auspicious and rich traditional culture of red envelopes is presented in a modern design style, which confirms the regeneration and understanding of ancient Chinese culture in this era.
Faid a' Phròiseict
The project started in March 2022 in Guangzhou and finished in May 2022 in Guangzhou
Buill na Sgioba
Chen Lei,Shusheng Liu

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