Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2020 Duais Airgid A' Design Award sa Chatagóir Comórtais Dearadh Grafach é an dearadh Coreintive Feidhm: Aitheantas Corparáideach le Donggyun Kang.
AirgeadGrafaic· 2020
Coreintive Feidhm: Aitheantas Corparáideach
Cliant: Coreintive
Buaiteoir an ghradaim Duais Airgid A' Design Award sa Chatagóir Grafaic
Buaiteoir Gradaim Fíoraithe
Fíoraigh Stádas Gradaim do #91595An Dearadh
Maidir le Coreintive Feidhm: Aitheantas Corparáideach
Is éard atá i Coreintive ná dearadh aitheantais chorparáidigh a cruthaíodh do ghníomhaireacht dearaidh. Is giorrúchán ar Core in Creative é an t-ainm. Sa mharc focal, déantar an litir dheireanach E a scáthánú agus a nascadh leis an gcéad litir C chun cruth lúibín a chruthú. Cuirtear ciorcal taobh istigh den lúibín chun an croí atá istigh a léiriú. Tagraíonn an ciorcal do luachanna amhail féidearthacht, uathúlacht, inscálaitheacht agus lánpháirtiú. Tá an t-aitheantas tógtha ar thrí theanga móitíf bunaithe ar na litreacha C, O agus E. Cuireadh an tionscadal i gcrích i bPoblacht na Cóiré.
An Aitheantas
Maidir leis an Duais Airgid A' Design Award
Bhuaigh an dearadh Coreintive Feidhm: Aitheantas Corparáideach Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh Coreintive Feidhm: Aitheantas Corparáideach ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh Coreintive Feidhm: Aitheantas Corparáideach a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.
Taobh Thiar den Dearadh
Pacáiste Preasa
Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.
- Airíonna Uathúla
- Coreintive has the meaning of generating core in creative. In order to visualize the concept idea of containing in the logo, the last letter of the wordmark was mirrored to form a bracket together with the first letter. The core, which is a base of all creative, is combined with creative and forms an integrated circle shape as s result. Put into C and E, it completes the final symbol shape. Coreintive's corporate identity design consists of 3 motif languages which are C, O, E.
- Toisí & Pacáistiú
- Coreintive's corporate identity design consists of 3 motif languages which are C, O, E. Motif type A which is symbol C and E combined, and motif type B are joined together, and they become the key combination of motif generate.
- Symbol Motif
Type A : application of symbol C and E
Type B : application of symbol O - Clibeanna
- Core, Value, Communication, Creative, Branding, Identity
- Teicneolaíocht Táirgthe
- We give shape to directions the brand views and found the brand's identity through varied questions and attention such as potential, intrinsic, expandable, immanent, integrated characters that the brand has. Based on that, we put the brand's original core, and we establish brand identity design to let the brand communicate with the world.
- Dúshlán Deartha
- We paid special attention to give shape to the thoughts we had to express overall design. We refined and simplified our thoughts rather than simply make beautiful things aesthetically. And we paid particular attention and put effort to find the right point that thoughts matched exactly as design.
- Taighde
- To create the concept of 'contain', we reversed the last letter 'E' from CoreintivE to the left and right and combined the inverted E with the first letter, C.
Afterward, we expressed core be contained in that space as a circle. It represents the essential value that businesses must have in order to become a good brand, such as possibility, uniqueness, scalability, philosophy, integration, etc. - Inspioráid
- Coreintive was developed as an abbreviation of "Core in Creative." Beyond merely a design agency that seeks aesthetic, our mission is to identify the core values of client companies and to integrate them into convincing brand designs. This will is shown through the logo and slogan of Coreintive. In order to visualize the concept idea of containing in the logo, the last letter of the wordmark was mirrored to form a bracket together with the first letter.
- Fad an Tionscadail
- The project started in April 2017 and finished in August 2018 in Republic of Korea.
- Sreabhadh Oibríochta
- Understanding services a brand provides, a way the brand looks at the world and a strategy of how to convey them are needed to let the brand communicate with the world. our process for this proceeds with communicating with clients, considering inside and out, doing a great deal of research, creative imagination. We give shape to directions the brand views and found the brand's identity through variated eyes and questions such as potential, expandable, integrable characters that the brand has.
- Baill Foirne
- Creative director : Donggyun Kang
Creative director : Yangji Kim
Designer : Saea Kang
Designer : Jeesun Yim
Designer : Heejin Um
Designer : Habin Ku
Designer : Inhwa Song
Developer : Yumin Kim
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