Moutai Prince Pacáistiú Buidéal Biotáille le Chengdu Wanjiazu Technology Co., Ltd

Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2025 Duais Óir A' Design Award sa Chatagóir Comórtais Dearadh Pacáistíochta é an dearadh Moutai Prince Pacáistiú Buidéal Biotáille le Chengdu Wanjiazu Technology Co., Ltd.

ÓrPacáistíocht· 2025

Moutai Prince Pacáistiú Buidéal Biotáille

le Chengdu Wanjiazu Technology Co., Ltd

Cliant: Kweichow Moutai-Flavor Series Spirits Marketing Co., Ltd.

Buaiteoir an ghradaim Duais Óir A' Design Award sa Chatagóir Pacáistíocht

192,019

Buaiteoir Gradaim Fíoraithe

Fíoraigh Stádas Gradaim do #169050

Féach ag A' Design Award Preasráiteas Suaitheantas Gradaim

Dathanna

An Dearadh

Maidir le Moutai Prince Pacáistiú Buidéal Biotáille

Is dearadh pacáistithe é Moutai Prince do bhuidéal 500 ml de bhiotáille Shíneach. Faigheann bun an bhuidéil a chruth cuartha ó chochall sesame, agus déanann an barr aithris ar bhláth sesame faoi bhláth. Comhcheanglaíonn an caipín T-chruthach móitífeanna peiteal sesame le léaráid de chúig chorr. Déantar an caipín le cabhradh miotail, a chruthaíonn uigeacht mhionsonraithe thríthoiseach. Tá bailchríoch d'uigeacht veilbhite ar an mbun atá compordach le coinneáil. Úsáideann an scéim dathanna imir galánta anlainne le toin chré-umha agus óir órnite. Tá lipéad trasnánach ar chúlra corcra wisteria frámaithe ag patrúin dhias cruithneachta órga.

An Aitheantas

Maidir leis an Duais Óir A' Design Award

Bhuaigh an dearadh Moutai Prince Pacáistiú Buidéal Biotáille Duais Óir A' Design Award, aitheantas thar a bheith clúiteach a bhronntar ar dhearaí den chéad scoth, iontacha agus sármhaithe. Is cruthuithe an-nuálacha, fíorasacha agus drithleacha iad buaiteoirí Óir a léiríonn géiniais, eagna agus máistreacht a ndearthóirí. Táthar ag súil go mbeidh an dearadh Moutai Prince Pacáistiú Buidéal Biotáille ina aireagán a mholtar go mór, ceannródaíoch agus séadchomharthach a sholáthraíonn luach nach bhfacthas riamh cheana. Is tionscadal iontach, measúil é an dearadh seo a bhuaigh Duais Óir A' Design Award a dhéanann sárleas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Cruthaíonn an dearadh Moutai Prince Pacáistiú Buidéal Biotáille mothúcháin dhian mhianta, músclaíonn sé paisean, spreagann sé cruthaitheacht agus cuireann sé draíocht orainn.

Taobh Thiar den Dearadh

Pacáiste Preasa

Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.

Airíonna Uathúla: Moutai Prince Classic Moutai Flavor, launched by Kweichow Moutai Co.,Ltd., has earned widespread acclaim for its exceptional quality. To further strengthen the distinct identity and core competitive edge of the brand, its packaging has undergone a comprehensive revamp, encompassing color coordination, pattern design, and craftsmanship. This redesign not only enhances its visual appeal but also effectively communicates the cultural significance of the brand.
Toisí & Pacáistiú: A bottle contains 500ml
Clibeanna: Packaging design, Delicate velvet texture, Metal embossing techniques, Symbolism of sesame blossoms, Integration of traditional cultural elements
Teicneolaíocht Táirgthe: The bottle base is finished with a delicate velvet texture that conveys a luxurious and distinctive quality while enhancing comfort when held. The cap is meticulously crafted using metal embossing techniques, resulting in a detailed and richly layered texture that creates a vivid 3D visual effect. These fine details enhance the visual appeal and artistic charm of the product.
Dúshlán Deartha: The core challenge was to enhance visual impact while ensuring a cohesive style through color coordination. To this end, the color scheme is dominated by an elegant sauce hue, complemented by bronze and gilded gold tones that add depth and richness to the visual layers. A diagonal label, set against a wisteria purple backdrop and framed by golden wheat ear patterns, adds a touch of refinement. Thoughtful color distribution and transition create visual harmony, resulting in a unified aesthetic.
Taighde: This design goes beyond celebrating traditional aesthetics, further conveying the culture and values of the brand. With richly layered design elements, the packaging invites a profound dialogue with consumers, offering a superior sensory experience and a deep sense of cultural identity. It also amplifies the emotional value and sparks social interactions, fostering greater user satisfaction and loyalty. Every encounter with the product provides a joyful user experience full of heartfelt wishes.
Inspioráid: A Chinese saying describes a sesame stalk blooming notch by notch, rising ever higher, as a symbol of career and life progress. Inspired by this, the bottle base emulates the natural beauty of a sesame pod with its sleek, naturally curved form. The top mimics a blooming sesame flower, symbolizing prosperity and flourishing. The T shaped cap combines sesame petal motifs with an illustration of five cranes, evoking a solid, refined feel while adding both cultural and artistic values.
Fad an Tionscadail: The design and development of this packaging started in Chengdu, Sichuan Province, in March 2024. It was then introduced to the Chinese market in December 2024.
Sreabhadh Oibríochta: By integrating rich traditional cultural elements, each sip of the premium liquor allows users to deeply experience the essence of profound Chinese heritage, fostering their cultural confidence and identity. The meaningful symbols and blessings on the packaging transcend mere decorations, serving as a bridge that connects the brand with consumers and evokes emotional resonance.
Baill Foirne: General Manager and Design Director: Jingan Jia