Inmyes Aitheantas Branda le Chungsheng Chen and Jinhe Wang

Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2024 Duais Iarainn A' Design Award sa Chatagóir Comórtais Dearadh Grafach é an dearadh Inmyes Aitheantas Branda le Chungsheng Chen and Jinhe Wang.

IarannGrafaic· 2024

Inmyes Aitheantas Branda

le Chungsheng Chen and Jinhe Wang

Cliant: Tainan University of Technology/Product Design Department

Buaiteoir an ghradaim Duais Iarainn A' Design Award sa Chatagóir Grafaic

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Buaiteoir Gradaim Fíoraithe

Fíoraigh Stádas Gradaim do #161001

Tabhair Cuairt ar an Suíomh Féach ag A' Design Award Preasráiteas Suaitheantas Gradaim

Dathanna

An Dearadh

Maidir le Inmyes Aitheantas Branda

Is aitheantas branda é Inmyes a cruthaíodh do chuideachta lionsaí spéaclaí. Tagann an t‑ainm ón bhfrása "in my eyes" agus léiríonn sé an smaoineamh a bhaineann le breathnú ar an domhan ó pheirspictíocht phearsanta. Tugann an chéad litir bheag le fios go bhfuil ceangal dlúth pearsanta le gach tomhaltóir. Tá cruth ar leith ar an litir M a chuireann croitheadh láimhe in iúl, comhartha muiníne idir an branda agus a chustaiméirí. Cuirtear an lógó i bhfeidhm ar chásanna spéaclaí, ar chártaí gnó, ar phacáistíocht, ar shuíomhanna gréasáin agus ar na meáin shóisialta. Soláthraítear na dathanna in RGB, CMYK agus Pantone chun cuma chomhsheasmhach a chinntiú ar fud na meán go léir.

An Aitheantas

Maidir leis an Duais Iarainn A' Design Award

Bhuaigh an dearadh Inmyes Aitheantas Branda Duais Iarainn A' Design Award, aitheantas gradamach a bhronntar ar dhea-dhearaí a chomhlíonann na riachtanais ghairmiúla agus thionsclaíocha a bhíonn á n-éileamh ó chruthuithe a ndearnadh go maith iad. Léiríonn buaiteoirí Iarainn scil mhór, speisialtóireacht ard, tuiscint saineolaí agus cumas cruthaitheach a gcruthaitheoirí. Táthar ag súil go mbeidh an dearadh Inmyes Aitheantas Branda ina chruthú a bhfuil an-mheas air, a n-ardaítear agus a ghráitear atá praiticiúil agus nuálach. Comhtháthaíonn an dearadh seo a bhuaigh Duais Iarainn A' Design Award na cleachtais is fearr sa tionscal agus tá saintréithe teicniúla inniúla aige nasctha le heolas agus le tallann. Tá meas ar an dearadh Inmyes Aitheantas Branda as a dhúthracht agus dearadh é chun feabhsuithe cáilíochta beatha a sholáthar a chabhraíonn leis an domhan a dhéanamh ina áit níos fearr.

Taobh Thiar den Dearadh

Pacáiste Preasa

Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.

Airíonna Uathúla: The name derived from the abbreviation of in my eyes, it showed the concept of viewing the world from a personal perspective. Its outstanding technology, which can broaden perspectives through its products and bring people closer together. The brand name initial i in lowercase to emphasize that it belongs to me, the deformed letter M show a handshake image, is the mutual trust between brand and its customers. Brand tone brings out the superior technology, positive energy and professional fashion
Toisí & Pacáistiú: Minimum height of the logo: 4 mm
Clibeanna: Branding, Visual Identity, Logo Design, Lenses, Eyeglass
Teicneolaíocht Táirgthe: The logo was designed using Adobe Illustrator, while the animation was created using Adobe Premium and Adobe After Effects. In terms of color, options of RGB, CMYK, and Pantone are provided to ensure consistent color appearance across various media platforms.
Dúshlán Deartha: Naming the brand was a challenge, requiring a memorable name that integrates the characteristics of eyeglass lenses and infrared blocking into the logo design. Thus, iNMYES was born—a unique name with no duplicates in other industries. The brand aims to set an industrial new standard for eyeglass lenses for research and medical technology needs, blending vitality with fashion taste, and offering diverse eyewear choices across various fields.
Taighde: iNMYES inherits the excellent technology of Bin Vision and utilizes iNMYES-developed lenses to provide clearer and wider vision, echoing the core spirit conveyed by "in my eyes".
Inspioráid: The brand developed from an OEM lenses manufacture company who which to transform into branded business with a fresh image. Positioning itself with a vibrant yet professional image, aiming to differentiate from international brands and strengthen its international marketing efforts. Leveraging over 30 years of expertise in lens development and optical knowledge, future marketing strategies will target various eyewear and optical markets with different lens options.
Fad an Tionscadail: The project commenced in 2020 and concluded in 2021, Tainan, Taiwan.
Sreabhadh Oibríochta: The logo can be applied to various platforms such as eyeglass cases, business cards, packaging, websites, and social media. By maintaining consistency across different media, the brand image is ensured while enhancing exposure and recognition. Eyeglass cases and packaging serve as direct applications, while websites and social media platforms are primary channels for interacting and communicating with consumers. Displaying the brand logo in these places effectively reinforces consumer impressions, increases brand recognition, and attractiveness.
Baill Foirne: ChungSheng Chen
JinHe Wang
TingYuan Lin
WanYun Lo
Tainan University of Technology/Product Design Department
Acdesign Associates International Co.,Ltd
Bin Shyh Enterprise Co.,Ltd.
Creidiúintí Íomhá: Logo Copyright/ Bin Shyh Enterprise Co.,Ltd.