Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2024 Duais Airgid A' Design Award sa Chatagóir Comórtais Dearadh Pacáistíochta é an dearadh Aquetha Pacáistiú Sáicí le Tacto Inc..

AirgeadPacáistíocht· 2024

Aquetha Pacáistiú Sáicí

le Tacto Inc.

Cliant: Tacto Inc

Buaiteoir an ghradaim Duais Airgid A' Design Award sa Chatagóir Pacáistíocht

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Buaiteoir Gradaim Fíoraithe

Fíoraigh Stádas Gradaim do #158293

Tabhair Cuairt ar an Suíomh Féach ag A' Design Award Preasráiteas Suaitheantas Gradaim

Dathanna

An Dearadh

Maidir le Aquetha Pacáistiú Sáicí

Is dearadh pacáistithe agus brandála é Aquetha do sháicí Seapánach aosaithe. Déantar an buidéal de láimh ag ealaíontóir gloine agus múnlaítear é le fórsa na himtharraingthe, rud a thugann cruinneas nádúrtha dó a thugann imeacht ama le fios. Tacaíonn an fhoirm chruinn freisin le haosú réidh tar éis an bhuidéalaithe. Táirgtear lipéid thrédhearcacha le clódóireacht litreach-bhrú bhán chun carachtar soiléir an aosaithe ag teocht an oighir a léiriú. Tá logán idir an clúdach agus an corp ar an mbosca seachtrach simplí chun amlíne an aosaithe a chur in iúl. Cuireann an dearadh an sáicí aosaithe i láthair mar shaothar ealaíne seachas mar ghnáth-tháirge.

An Aitheantas

Maidir leis an Duais Airgid A' Design Award

Bhuaigh an dearadh Aquetha Pacáistiú Sáicí Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh Aquetha Pacáistiú Sáicí ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh Aquetha Pacáistiú Sáicí a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.

Taobh Thiar den Dearadh

Pacáiste Preasa

Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.

Airíonna Uathúla: Aged sake is a minor genre among Japanese sake, and the design team needed to re-propose it to the world in a way that is not bound by the traditional context of Japanese sake. Therefore, they created a design to position AQUETHA, which is characterized by ice-temperature aging, as the umbrella for the online gallery “Kitamura Sake Exhibition,'' which views aged sake as works of art, and as the first of the works that will be exhibited and sold there. Based on this concept, they planned and developed bottles that are hand-made by artists, and a website that functions as a gallery. The selection of works for the second and subsequent editions is already underway, as they have been well-received by Western liquor fans and young people who were previously unable to approach aged sake.
Toisí & Pacáistiú: Bottle: width 110mm × depths110mm × height150mm
Package: width135mm × depth135mm × height 165mm
Clibeanna: Packaging, Product Design, Website
Teicneolaíocht Táirgthe: Bottles and packaging that do not compromise
on every detail as a “artwork”.
Design team commissioned glass artist Yutaro Kijima to create a bottle that is shaped by the force of gravity and has a natural roundness that gives a sense of the passage of time. Furthermore, in order to make the most of the clear impression that is a characteristic of ice-cold aging, they created transparent labels printed using blank letterpress printing.

The outer box has a simple shape to make the flask-shaped bottle look more attractive. they created a dent on the border between the lid and the main body to express the aging timeline, creating a luxurious feel that incorporates the delicate image of the work.

A website that acts more like a gallery than EC site.
On the website, design team aimed to create a gallery-like space where the consumer could "feel" the work rather than "buying" the product. AQUETHA's greatest feature, the delicacy that matures slowly over time, is expressed through white-based visuals and delicate lines. The spacious design creates a clean, simple and sophisticated image.
Dúshlán Deartha: Since the Sake bottle is designed to be handcrafted one by one with glasswork craftsman, it was challenging to make them a perfect size and shape to keep the quality of sake among temperature and moisture. Design team and glass artist had tried so many different shape to test wether the bottle keeps the quality of sake in different atmosphere. They ended up using rounded bottle that helps smooth aging of sake after sake is bottled.
Inspioráid: Design team faced business issue of what can they do to increase the value of aged sake, which is an idle asset in sake breweries across Japan. They found inspiration in paintings, which value of painting varies depending on popularity and the time. The solution was to open an online gallery as a curator to exhibit and sell aged sake, a treasure hidden throughout Japan.
Fad an Tionscadail: 2months, Tokyo, Japan
Sreabhadh Oibríochta: This tends to be SDGs project because lots of sake brewery have unsold sake that is asleep for a certain period of time (it is perfectly kept to be aged sake). The design team has branded them as Aged Sake to turn unsold sake into a value for brewery and customer, which ultimately prevented from lots of sake become a waste.
Baill Foirne: Creative Director: Hayato Itakura
Strategist/Copy Writer: Takuro Nakajima
Art Director: Kohei Futakuchi
Visual Designer: Kazuya Sakamoto
Creidiúintí Íomhá: Photographer: Masato Ishibashi
Glass Artist: Yutaro Kijima