Reshock Coffee Pacáistiú Táirge le Weiche Wu

Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2023 Duais Cré-umha A' Design Award sa Chatagóir Comórtais Dearadh Pacáistíochta é an dearadh Reshock Coffee Pacáistiú Táirge le Weiche Wu.

Cré-umhaPacáistíocht· 2023

Reshock Coffee Pacáistiú Táirge

le Weiche Wu

Cliant: Reshock Coffee

Buaiteoir an ghradaim Duais Cré-umha A' Design Award sa Chatagóir Pacáistíocht

18,464

Buaiteoir Gradaim Fíoraithe

Fíoraigh Stádas Gradaim do #150344

Tabhair Cuairt ar an Suíomh Féach ag A' Design Award Preasráiteas Suaitheantas Gradaim

Dathanna

An Dearadh

Maidir le Reshock Coffee Pacáistiú Táirge

Is branda Taiwanese ó Chiayi County é Reshock Coffee. Roghnaíonn an bunaitheoir pónairí caife ar ardchaighdeán a fhástar i Ali Mountain, agus tugann sé isteach don domhan iad. Tá dearadh Caife Reshock spreagtha ag áilleacht radharc éirí gréine ar an sliabh. Léiríonn an lógó atmaisféar na vibe áille seo. Cuireann an bosca bronntanais turas léiriú éirí na gréine i láthair, agus léiríonn na pacáistí istigh na heilimintí dúlra agus cultúir ón talamh ollmhór seo. Tríd an mbosca a dhíbhordáil, ní hamháin go bhféadfá an caife ardchaighdeáin seo a bhlaiseadh ach freisin taithí a fháil ar an nóiméad mórthaibhseach éirí gréine seo ón sliabh.

An Aitheantas

Maidir leis an Duais Cré-umha A' Design Award

Bhuaigh an dearadh Reshock Coffee Pacáistiú Táirge Duais Cré-umha A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí sármhaithe a mbíonn cruthaitheacht, aireagacht agus géarchúis mar shaintréithe acu. Is déantúsáin ghlic agus chruthaitheacha go suntasach iad buaiteoirí Cré-umha a dhearbhaíonn taithí fhairsing, samhlaíocht agus acmhainneacht a ndearthóirí. Táthar ag súil go mbeidh an dearadh Reshock Coffee Pacáistiú Táirge ina rud a bhfuil an-mheas air, a n-ardaítear agus a ghráitear, atá thar a bheith gairmiúil agus nuálach. Ionchorpraíonn an dearadh seo a bhuaigh Duais Cré-umha A' Design Award na cleachtais is fearr san ealaín, san eolaíocht, sa dearadh agus sa teicneolaíocht, agus tá sé sármhaith as a aird ar mhionsonraí. Sásaíonn an dearadh Reshock Coffee Pacáistiú Táirge riachtanais go hálainn, bainíonn sé le mianta, cuireann sé draíocht ar mhothúcháin agus tarraingíonn sé fiosracht.

Taobh Thiar den Dearadh

Pacáiste Preasa

Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.

Airíonna Uathúla: Reshock Coffee is a Taiwanese brand from Chiayi. The founder of the company selects high quality coffee bean that is grown in Ali Mountain, she would like to introduce those good Taiwanese coffee bean to customers. In order to present those well selected coffee bean, the concept of the gift box is emerging iconic sunrise view at Ali Mountain with different nature and culture elements, to make the customer experiencing the gift from the mountain.
Toisí & Pacáistiú: 420 mm x 200 mm x 40 mm
Clibeanna: coffee, packaging design, sunrise, Ali Mountain, Taiwan
Teicneolaíocht Táirgthe: The packaging is made form paper, the structure of the box is like a drawer. By pulling out the inner box, customer could experience a sunrise movement.
Dúshlán Deartha: Transferring iconic sunrise movement to tangible packaging design is the challenge of this project. By studying how customers will open the box, we apply this concept to the packaging design, and make them experience this beautiful and magic moment.
Taighde: Before the project starts, we collect all the natural environment material from Ali Mountain includes plants, animals, insects and natural movements. Those materials inspire us to design this unique packaging which transfer the local elements to tangible packaging structure. By open the packaging, customers can experience the beauty of Ali Mountain.
Inspioráid: The packaging of the gift box is designed with the iconic sunrise view at Ali Mountain as its first impression. When customer holding the box, they would look forward to seeing the content inside. The process of unboxing the gift is a journey that could experiencing how beautiful the sunrise is, that is just like a ceremony to open the treasure from the mountain.
Fad an Tionscadail: The project started in July 2021 and finished in January 2022 in Taipei, Taiwan. The product started to sell from January 2022 until now.
Sreabhadh Oibríochta: The packaging of the gift box is designed with the iconic sunrise view at Ali Mountain as its first impression. When customer holding the box, they would look forward to seeing the content inside. The process of unboxing the gift is a journey that could experiencing how beautiful the sunrise is, that is just like a ceremony to open the treasure from the mountain.

Inside the gift box, the small packs of the coffee are printed with the local nature and culture elements. The silhouette-like design shows those creatures are facing toward the admiring sun that is rising from the mountain Ali, which nurturing these treasure. When you taste the high quality coffee, those impressive experience will appear at the same time.
Paitinní: Copyrights belong to Reshock Coffee and Union Atelier, 2022.
Trademark holder: Restock Coffee 2021.
Baill Foirne: Union Atelier
Brand Design Director: Weiche Wu
Senior Visual Designer: Jiasin Jhang
Creidiúintí Íomhá: Photographer: Weiche Wu