Lada 2050 Livre d'art par Anna Kravchenko

Le design Lada 2050 Livre d'art par Anna Kravchenko est un lauréat très estimé du prestigieux 2020 A' Design Award de Bronze dans la catégorie Imprimé.

BronzeImprimé· 2020

Lada 2050 Livre d'art

par Anna Kravchenko

Client : Moscow Polytech

Lauréat du A' Design Award de Bronze dans la catégorie Imprimé

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Couleurs

Le Design

À propos de Lada 2050 Livre d'art

Lada 2050 est un livre d'art qui présente les résultats d'un concours étudiant international consacré à la mobilité du futur. L'ouvrage compte 264 pages au format 265 sur 235 millimètres, avec des rabats intérieurs, et la couverture bénéficie d'un pelliculage mat. Un système de signalétique fondé sur les trois faces d'un cube, symbolisant les trois écoles de design, guide le lecteur à travers le contenu. Des faux-titres faisant office de signets séparent les six équipes. Les croquis, les illustrations et les étapes de modélisation sont présentés dans l'ordre. La palette chromatique reprend la couleur du modèle de véhicule finaliste.

La Reconnaissance

À propos du A' Design Award de Bronze

Lada 2050 Livre d'art est lauréat de l'A' Design Award de Bronze, une reconnaissance hautement prestigieuse décernée à des designs remarquables qui se distinguent par leur créativité, leur ingéniosité et leur sagacité. Les lauréats Bronze sont des artefacts amplement habiles et d'une créativité frappante, qui authentifient la vaste expérience, l'imagination et l'ingéniosité de leurs concepteurs. Lada 2050 Livre d'art est censé être un objet très estimé, admiré et chéri, remarquablement professionnel et innovant. Ce design lauréat de l'A' Design Award de Bronze intègre les meilleures pratiques de l'art, de la science, du design et de la technologie, et est excellent par son souci du détail. Lada 2050 Livre d'art satisfait admirablement les besoins, touche les désirs, charme les sentiments et attire la curiosité.

Les coulisses du design

Dossier de presse

Crédits, membres de l'équipe et détails techniques fournis par le designer.

Propriétés Uniques: For presentation at the First Moscow Design Biennale, it was decided to collect the results of the international competition Lada 2050 in ArtBook. The competition was organized in the form of teamwork, and in the ArtBook it was necessary to reveal all the stages of the competition.Thus, a complex of visual identification elements was created. The developed system of elements and color solutions reveals the tasks and design decisions of the Lada 2050 contest.
Dimensions & Emballage: ArtBook format is 265x235 mm. inside flaps 235x80 mm. The cover has matte lamination. Number of pages 264. The ArtBook is made up in 2 weeks.
Mots-Clés: future vision, mobility, vehicle, artbook, design school, Lada
Technologie de Production: To create navigation, a sign system was proposed. Three sides of the cube in the projection were taken as the basis of the project sign, like the three design schools. These elements formed the basis for the creation of further signs of the navigation system. The primary color was the color of the finalist's vehicle model. To distinguish the participants from 6 teams, valves were proposed as mini content. They include participants, mini-models, team curators and a university. 20 internal titles contain illustrations of the phased process of creating and painting the final vehicle model.
Défi de Conception: Illustrations and sketches of 35 students were selected and systematized for the artbook. It explanation and preservation a new vision on how a future vehicle could look like. A precision and understandable heading system makes it easy to navigate through the publication. Its an attempt to answer questions that million people think about. How would the world change around us? What are the future technologies and materials? How will they affect the car appearance and the way we use it?
Recherche: The main manifest of this project is based on three main
words, that were the basis of all project: future, mobility,
human. The appearance of the ArtBook was influenced by the final model of the vehicle, like sings to navigation system and used color scheme.
Inspiration: Project Lada 2050 future mobility vision is a new vision from students from 3 design schools together with Lada brand, on how a future vehicle could look like. Its an attempt to answer questions that millions of people think about. How would the world change around us? What are the future technologies and materials? How will they affect the car appearance and the way we use it?
Durée du Projet: The project began in March 2017 in Moscow and ended in April 2017 in Moscow, and was exhibited at the First Moscow Design Biennale in April 2017. All the machines used in the ArtBook were prepared by students of MAMI, Academy named after Stieglitz and the Finnish University of Design in Lahti. Sponsor and ideological inspirer is Lada brand.
Flux Opérationnel: The competition Lada 2050 future vision project was conducted among 35 students from 3 universities. The ArtBook includes a description of the project, huge number of various types of sketches and stages of modeling a conceptual mode of transport. The navigation system has been created for the orientation of ArtBook using signs infographic. Internal bookmark half-title have been added for 6 teams for easier orientation. The last section is dedicated to the finalist model. The color scheme is based on the main color model finalist.
Membres de l'Équipe: Art Director: Anna Kravchenko
Design Team Leader: Nikita Tereshin
Visualization Team Leader: Maria Kondratieva